School of Marketing Australian School of Business MAJOR PROJECT BRIEF MARK 1012: Marketing Fundamentals Session 2‚ 2012 Major Project Brief – SESSION 2‚ 2012 Marketing Fundamentals MARK1012 Background: The sole purpose of the Major Project is to help foster your understanding of marketing. It is a group assessment task that would mostly involve serious desk research and accounts for 25% of your course grade. You ar
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Marriot Case Brief 1. What is the weighted Average Cost of Capital for Marriot Corporation? WACC for Marriott Corp is 11.89 WACC of divisions: Lodging 10.29‚ Restaurant 13.49‚ Contract Services 13.615 a) What risk-free rate and the risk premium did you use to calculate the cost of equity? We used 8.95% as the risk free rate (LT Government Debt) and the MRP we used was 7.43%‚ which means are expected market return is 8.95+7.43=16.38% b) How did you measure Marriott’s cost of debt? We added
Free Arithmetic mean Average Weighted average cost of capital
A Brief History of Braille Braille is a system of raised dots that allows blind people to read and write tactilely. Named for its inventor‚ Louis Jean-Philippe Braille (1809-1852)‚ the Braille code is the universally accepted method of reading and writing for the blind. It is the only system that allows blind people to read and write independently and to do both interactively. Because of its effectiveness‚ Braille has been adapted for almost every written language. Other Braille codes represent
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LEJ 2 IN THE SUPREME COURT OF F A^ SUPREME COURT CASE NO. 1051361 BARBARA MORRI S N ‚ Plaintiff /Appellant versus PATRICIA T. SPIVEY ET AL‚ Defendants/Appellees 1 Appeal from the Circuit Court of Henry County ‚ Alabama 1 BRIEF ON BEHALF OF THE PLAINTIFF/APPELLANT ‚ BARB RA ISON Submitted by. . .... . ORIGINAL t Appellant Bar Russell Lee I y Albert H. Ada s‚ Jr. Attorneys for Plaintiff / ara Morrison Post Office ox 910 Eufaula‚ AL 36072-0910 TEL:
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SAMPLE CREATIVE BRIEF EntertainXYZ Web Site Redesign Creative Brief Project Summary: EntertainXYZ is an award-winning on-air branding agency providing innovative solutions for the film and television industry. Known only to a niche community in the local industry‚ EntertainXYZ is seeking a redefined online presence and identity - to promote the company’s unique approach and vision to a global audience. Additionally‚ EntertainXYZ would like to promote additional capabilities including print
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Brief Background of OSHA OSHA (Occupational Safety and Health Administration) officially formed on April 28‚ 1971‚ the date that the OSH Act became effective. George Guenther was appointed as the agency’s first director. OSHA has developed a number of training‚ compliance assistance‚ and health and safety recognition programs throughout its history. The OSHA Training Institute‚ which trains government and private sector health and safety personnel‚ began in 1972. In 1978‚ the agency began a grant
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NAFTA: A Brief Introduction On January 1‚ 1994‚ history was made when the North American Free Trade Agreement (NAFTA) went into effect. NAFTA is in a sense a Trojan horse‚ attractive outwardly but filled with a host of unpleasant surprises. In simple terms‚ NAFTA is a treaty between Canada‚ Mexico‚ and the United States to make the transportation of goods‚ services‚ and capital across national boundaries more "hassle-free". Sounds perfect until you take a closer look. NAFTA promises a lot of benefits
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A Brief History of Rome The founding of Rome goes back to the very early days of civilization. It is so old‚ it is today known as ’the eternal city’. The Romans believed that their city was founded in the year 753 BC. Modern historians though believe it was the year 625 BC. Rome knew four classes of people. This division was very important to the Romans. There were other traditions that all Romans shared. Whatever their individual circumstances‚ all Romans observed certain
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Analytical Brief - Cloning Cloning is the process of creating copies of DNA‚ cells‚ or organisms‚ in other words‚ it is the “creation of an organism that is an exact copy of another” (What is Cloning?). An early embryo cell is separated in a petri dish and injected into a surrogate mother. Through cloning‚ scientists are able to make an exact genetic copy of a living organism. The clone and the original are identical in every way. Clones are able to function and interact with other living things
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A brief Lesson Plan Lesson Plan in Poetry The Rhodora by Ralph Waldo Emerson Prepared by: Jonathan S. Araneta I. Objectives At the end of the lesson 80% of the class will be ableto: A. Focus Skills 1. State the message of the poem read B. Support Skills 1. Arrive at the meaning of difficult words through context clues 2. Identify the writer’s purpose and message in writing the poem 3. Draw out relevant concepts from the poem and relate them to one’s experience
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