Wally Obermeyer is facing a challenge in accurately forecasting the market response and demand for the upcoming season. Historically‚ the company founder‚ Klaus Obermeyer‚ relied minimally on forecast data‚ and more on intuition and artistic tastes. In comparison‚ his son Wally prefers to make decisions based on analytical techniques and information gathering. If Wally’s approach proves successful‚ it can change how Sport Obermeyer approaches its manufacturing processes‚ secure its position long-term
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Sport Obermeyer 1 Sport Obermeyer’s Time Line and “Speculative” versus “Reactive” Production "NOW" Initial Forecast 9 months Feb … Oct 1992 … 1992 Design of 1993-94 Line. Las Vegas Revised Forecast 5 months Nov … Mar 1992 … 1993 5 months April … Aug 1993 … 1993 "Speculative" Production "Reactive" Production of 1993-94 Line of 1993-94 Line In Feb 1993‚ start design of 1994-95 line. “Speculative” Production 27 Months Sept 1993 Oct 1993 Nov 1993 8 months Dec Jan 1993 1994 Selling of
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Sport Obermeyer | October 4 BUAD 6600 | SCMers Meagan Frances AyersJames FranksEmelie HallJean-Hubert Trahan | Instructor: Sachin Modi | Objective/Scope The purpose of this article is to determine how many units of each style Sport Obermeyer should produce during its initial phase of production (November through March) and during its second phase of production (March through October). Factors that need to be considered in this decision are the risk associated with each style‚ from where
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College of Management 63.371 T. Sloan Case Study Write-up #3 SPORT OBERMEYER‚ LTD. Sport Obermeyer is a high-end fashion skiwear design and merchandising company headquartered in Aspen‚ Colorado that sells its products through U.S. department stores and ski shops. Although the company has a global supply network‚ most of its critical outerwear products are sourced through the Hong Kong-based company Obersport‚ a joint venture between Sport Obermeyer and a Hong Kong partner. Obersport‚ in
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Andrew Vaccarrazza Jennifer Wadsworth Ryan Ordonez Matt McKinney John Fung OPM 181 T-TR 4:30PM 1. Based on analyzing the Optimal Cycle service Level for seasonal items (single order) we were able to come up with the following recommendation for the initial phase. Style O* (Hong Kong) Gail 1288 Isis 1429 Entice 1550 Assault 2870 Teri 1707 Electra 3025 Stephanie 2019 Seduced 4337 Anita 4426 Daphne 3671 Total 28705 What if capicity was limited to 10‚000 units? Style O* Ratio
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Supply Chain Management Case Study Report: Sport Obermeyer Q #1. Where would you place production? Although the article argues that they intended to place about half of its all production to China‚ I would personally shift more than half of its production toward Hong Kong if you are talking about the current market. I’m not quite sure if it’s about population of skiers/snowborders‚ but apprently a number of ski resorts went out of business in the past decade and we are faced with the
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Sport Obermeyer is a Skiwear Company‚ established in 1947 by Klaus Obermeyer in Aspen‚ Colorado. The management: His management approaches: took more intuitive style & was informed by his extensive industry experience. Klaus son Wally‚ MBA‚ is the company’s vice president. His management approaches: relied on formal data gathering and analytical techniques. Suppliers: Obersport plays a huge role in the production‚ it gathers and sources the supplies
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Strategic Analysis: Adrenaline Air Sports Adrenaline Air Sports is a sky diving company that started only a few years ago. While it is dealing with internal and external factors that are restraining it from its greatest potential‚ Adrenaline Air Sports must navigate through its problems and outweigh its competitors. Sky diving is a sport that must be done in an area away from normal population. Adrenaline Air Sports is located in Jonesville‚ North Carolina‚ a small resort town that gets about
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Hibbett Sports Inc. was originally named Dixie Supply Company and was founded in 1945 in Florence‚ Alabama. The company specialized in marine and small aircraft‚ but eventually found a position of dominance in sporting goods by 1960 (Hibbett‚ 2016). The company mission statement is‚ “At Hibbett Sports‚ we make it easy for you to have an edge up on the competition when it comes to your style. Whether it’s the brands we keep on our shelves or the people who work in our stores‚ we are here to help
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Obermeyer Case Study Considering all the factors estimated in the case‚ the current problems are how to forecast the future demand with limited uncertainty as well as would that be too risky if increasing production in China due to China’s larger minimum order requirement and intense trade relationship with US. To solve those problems‚ we can first lay out what information and conditions we have: The minimum order quantity is 600 in Hong Kong and 1200 in China. The average cost of producing in
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