ANSOFF MATRIX To analyse the marketing strategies of H&M we are using the Ansoff Matrix. It is a tool that helps businesses decides their product and market growth strategy (Jobber and Fahy‚ 2003). Ansoff matrix consists of product development (Selling new products to existing customers)‚ market penetration (Selling more of the same to the same types of people)‚ market development (Selling the existing products to new types of consumer) and diversification (Selling new products to new consumer)
Premium Marketing
effective production of the service(Stokes&Lomax‚ 2008). The process in H&M is from trend predetermination to selling in stores. In brief‚ designers carry out their work based on the forecasted data. Secondary‚ suppliers manufacture the clothes. Finally‚ the clothes could be sent to stores all around the world and customers buy the products. This process could be compleated within 20 days at the soonest. But the leadtime of H&M is usually 21 days. The information of selling of all stores will be gathered
Premium North America Europe Logistics
Real Estate Companies Background of the report: This report is titled as “Human Resource Practices in real estate companies”. The report consists of two-fold purpose. First analyze the comparative differences between “Kusholi Nirman Ltd” & “Mehnati Construction Ltd” then analysis on economic development of Bangladesh in real estate companies. This report will help us to know about overall overview of Bangladesh real estate companies and their Recruitment policy‚ Selection policy‚ Training & development
Premium Real estate Employment Estate agent
A REPORT ON DURGAPUR PROJECTS LTD BY DHRUBAJYOTI MISHRA ‚ MHROM (CU) [pic] A REPORT ON DURGAPUR PROJECTS LTD. Introduction:- One of the feather of the cap of the West Bengal govt. in industrial sector is Durgapur Projects Ltd. It is mainly related to manufacturing units - from steel to power and from cement to mining machinery. Durgapur Projects Ltd‚ is not only increasing the govt. earning but also developing the entire society as a whole.This report on DPL is describe under
Premium Coal
An introduction to ITC Ltd. Kolkata‚India Type | Public (BSE:ITC) | Founded | 24 August 1910 Radha Bazar Lane‚ Kolkata‚ India | Headquarters | Kolkata‚ India | Key people | Yogesh Chander Deveshwar‚ Chairman‚ K. Vaidyanath‚ Director‚ Partho Chatterjee‚ CFO | Industry | Tobacco‚ foods‚ hotels‚ stationery‚ greeting cards | Products | Cigarettes‚ packaged food‚ hotels‚ apparel | Revenue | ▲ $4.75 billion USD (2006) | Employees | 21‚000 (2007) | Website | www.itcportal.com |
Premium Corporate social responsibility Social responsibility Harvard Business School
H&M Success H&M is a growing fashion retail clothing company‚ which operates on a wide scale across the globe‚ the brand offers its customers all the latest fashionable clothing and accessories based at reasonable and low prices which can be acknowledged from the companies motto ‘fashion and quality at the best price’. The company has appealed to European customers as it offers a range of products for everyone from the likes of high-end fashionable products to casual basics more or less for
Premium United States
Heather H. Evans (H.E.) graduated from Harvard Business School in June‚ 1983. She showed considerable interest in the fashion industry‚ having some background in this area. She was a fashion model from 1975 through 1979 and‚ in the summer of 1982‚ she worked for Jackie Hayman‚ Inc.‚ as an assistant to the President of this young firm that manufactured designer clothing. An additional valuable asset was that she worked as a financial analyst for Morgan Stanley & Co‚ Inc. from 1979 through 1981 dealing
Premium Management Morgan Stanley Harvard Business School
MY FAVORITE SIGHTS In each country in the world‚ there are always some beautiful sights to see. They might be a monument‚ a garden‚ or a cathedral. Every country is proud of them‚ and everyone is interested in talking about them. In my country‚ three important points of interest attract a great number of tourists all year. No portrait of these sights is complete without mentioning their historical and seasonal aspects. Because of these aspects‚ Quebec is a place where you can find some of the most
Premium Quebec English-language films Appalachian Mountains
Television is an inevitable entertainment media of today. Initially we had only one or two channels promoted by the Government. Today there are hundreds of channels in all languages to entertain us like television shows‚ movies‚ serials‚ animated films‚ sports and social events‚ etc. At the outset‚ in order to give a break in the programmes they started showing advertisements. In our day the system is completely changed. Only the advertising sponsors decide the telecasting of particular programme either
Premium Advertising
DISTRIBUTION AGREEMENT This Agreement is signed between: 1. ZEPHYR PHARMATEC (PVT) LTD.‚ a limited liability company‚ having its registered office at A-39‚ S.I.T.E II SUPPERHIGHWAY‚ Karachi‚ Pakistan‚ and duly represented by Mr. Niaz Ahmed in their capacity of Directors & Mr. Noman Ahmed as Export Consultant (hereinafter referred as “the Company”). 2. THE POWER OF GOD INTERNATIONAL ENTERPRISES‚ a ______________‚ having its registered office at B7L2 Cabatuhan Road‚ Thomas Villa.7 Deparo
Premium Limited liability company Gentlemen's agreement Corporation