CONTENTS EXECUTIVE SUMMARY 1 INTRODUCTION 2 RATIONALE 3 MARKETING DECISION PROBLEM 3 SCOPE 3 LIMITATIONS 4 DETAILED METHODOLOGY 5 LITERATURE REVIEW 7 SECONDARY STUDY 8 PRODUCT SPECIFICATION 8 STP 9 CVP 11 BRANDING 12 SWOT ANALYSIS 15 COMPETITIVE DYNAMICS: PORTER’S FORCES 17 ANSOFF’S MARKET-PRODUCT GRID 18 PRIMARY RESEARCH 19 FINDINGS 24
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Developing Oral Business Communication Skills Unit 6 Unit 6 Developing Oral Business Communication Skills Structure 6.1 6.2 Introduction Objectives Advantages of Oral Communication Self Assessment Questions 6.3 Oral Business Presentations 6.3.1 Steps in making Oral Presentations Self Assessment Questions 6.3.2 Using Visual Aids to Support Presentations Self Assessment Questions 6.4 Summary Terminal Questions Answers to SAQ’s and TQ’s 6.1 Introduction
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\ EVALUATION / IMPACT ASSESSMENT OF “RURAL SPORTS PROGRAMME” CENTRE FOR MARKET RESEARCH & SOCIAL DEVELOPMENT 198‚ PAGE ABBREVIATIONS EXECUTIVE SUMMARY 1 BACKGROUND 1-10 2 METHODOLOGY 11-17 3 PROFILE OF RESPONDENTS 18-26 4 AWARENESS 27-33 5 ORGANIZATION & REGULARITY OF EVENTS 34-50 6 SUPPORT & RECOGNIZATION OF SPORT PERSONS 51-74 7 INFRASTRUCTURE & BUDGET 75-96 8 SUCCESS & FAILURES 97-108 9 CONCLUSION & RECOMMENDATION
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ACKNOWLEDGEMENT The topic on which I have done my 2 nd year’s project work is the role of the media in bringing out corruption cases from the field of sports. I have worked really hard on this project and I hope you will like it. I owe a great many thanks to all the people who have helped me and supported me throughout my period of project work. Firstly‚ my deepest thanks to my professors Mrs. Moulisri Chakraborty and Mrs. Srabani Roy‚ the guides of my project for guiding and correcting all my documents
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A Project Study Report On Guided Undertaken by -------------------------------- Titled MENS FORMAL WEAR Submitted in partial fulfillment for the Award of degree of MASTER OF BUSINESS ADMINISTRATION Submitted By :- ----------------------------. Submitted To: - --------------------------------------. MBA Trimester - I. Designation - Marketing Professor. 2013-2015 -------------------------------- BUSINESS SCHOOL. Acknowledgement I express my sincere thanks to
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Executive Summary Red Bull is the pioneer in the energy drink category worldwide. Founded in 1984 by Dietrich Mateschitz in Austria‚ the product was formally launched in 1987. Mateschitz originally became aware of products called “tonic drinks”‚ which enjoyed wide popularity in Asia. He brought this effective product in Austria and developed a unique marketing strategy. The drink mainly targets young students and urban professionals. It is exclusively produced in Austria and then distributed around
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INDEX CAREER LAB S.NO | DATE | NAME OF THE EXPERIMENT | PG.NO | SIGNATURE | 1.a.b. | | Letter writingJob application with ResumeResume | | | 2. | | Report Writing | | | 3. | | Industrial visitNIPPO BATTERIES | | | 4.a.b. | | Interview SkillsFrequently asked QuestionsHow to Develop an Interview file | | | 5. | | Group Discussion | | | 6.a.b. | | PresentationGeneralTechnical | | | CAREER LAB LETTER WRITING QUESTIONS: a. Write an application letter with resume in response
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"I have not failed. I’ve just found 10‚000 ways that won’t work." Thomas Edison Commercialization or the lack of it has its own plus points and minus points. Advantages: 1. Without commercialization‚ you would still be holding you pocket transistor to your ears for the running commentary. And the din of the spectators in the stadium would dominate the commentators’ voice. There would have been no telecast of the sports. 2. Without the commercialization‚ the sport bodies would not have survived
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1 1 FOGG: MARKETING PROJECT Marketing Strategy Analysis & Suggestions GROUP - 1 ASHWINI P (1411216) GAURAV CHAUHAN (1411226) MANEESHA A (1411243) AMBARISH K SHARMA (1411213) MAYURESH PHEGADE (1411254) SAKSHI (1411261) 1 FOGG: Marketing Management - I ACKNOWLEDGEMENTS We take this opportunity to thank Prof. Avinash Mulky for giving us this opportunity to study a brand like FOGG which has been successful in creating a unique place for itself in this highly fragmented
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ADVERTISING AND BRAND MANAGEMENT TOPIC: KINGFISHER AIRLINES IN AVIATION INDUSTRY Instructor: Prof. JAYA GOPALKRISHNAN Submitted By: SOMNATH SAHA PGPM/09-11/ 108 ASHIS ROUTRAY PGPM/09-11/ 70 CHINMAYA KUMAR TRIPATHY PGPM/09-11/ 76 PREETI PGPM/09-11/ 94 MRITYUNJOY DUTTA PGPM/09-11/ 86 SOUMYARANI PANDA PGPM/09-11/ 110
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