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    Lit Elements

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    couldn’t even predict the madness that was about to fall upon him by his own hand simply because of the look of an odd eye. Afterall‚ he did indeed love a man that he was responsible for his brutal demise. Such sardonic contradictions reflect the elements of irony. “Tell Tale Heart” also boasts some rich symbolism with the old man eye‚ as well as some strong themes‚ all of which enrich the story being told and adds to the sheer ridiculousness that is the narrator. In the ‘Tell Tale Heart” Edgar

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    Musical Elements

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    Musical Elements In the process of analyzing musical elements of a work‚ one must direct one’s attention to such matters such as: Song Form – Binary (A-B-A-B) ‚ Linear (A-A-A)‚ Open‚ Suite‚ etc. Dynamics – Such as: Soft/Loud (piano-forte)‚ Rit.‚ Performance Expression‚ Cresendo Decresendo‚ Articulations (‚ legato‚ staccato‚ etc.) (Music without dynamics or expressions can easily become sterile.) Time Signature/Meter – Look for consistencies or changes in meter‚ tempo‚ feel‚ musical style

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    Elements of Negligence

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    Question 1 A Sydney tramway passenger was injured in a collision with another tram‚ which occurred after the driver collapsed at the controls. The plaintiff argued that the collision could have been avoided if the tramway authority had fitted the tram with a system known as `dead man’s handle’‚ a system in use on Sydney’s trains. According to my findings‚ Dead Man’s Handle refers to an old train device: the dead man’s handle. It was typically some form of switch that the driver would keep

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    brand b2b

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    formats. 47% of global respondents agreed that humorous ads resonated the most. But when I started writing this post about using humor in marketing campaigns it struck me that it hasn’t been done that often or that well by brands. It is especially true for the B2B brands. So it stands reason that the few companies that have nailed it stand out far above the crowd. What can we learn from their successful blend of comedy and sales? Cisco Tim Washer is the creator of Cisco’s ‘The Perfect Gift

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    Brand Extension

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    Brand Extensions are an important brand growth strategy The popularity of ‘Brand extensions’ rose since 1990s‚ with the increase in competition and the high costs of developing new brands (Chernatony & McDonald‚ 2002). This concept has been derived by marketers to optimize sales and profits by launching new or modified products under the parent brand name. In definition ‘Brand extension’ is using the leverage of a well-known brand name in one category to launch a new product in a different category

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    Brand Awareness

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    Introduction Brand awareness means the extent to which a brand associated with a particular product is documented by potential and existing customers either positively or negatively. Creation of brand awareness is the primary goal of advertising at the beginning of any product’s life cycle in target markets. In fact‚ brand awareness has influence on buying behavior of a buyer. All of these calculations are‚ at best‚ approximations. A more complete understanding of the brand can occur if multiple

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    Brand Identity

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    Physique according to him is the basis of the brand. –E.G. the physique ofPhilips is “technology and reliability” while for the brand Tata it is “trust” •Personality is same as Aaker‚ it answers the question “what happens to this brand when it becomes a person?” •Culture symbolizes the organization‚ its country-of-origin and the values it stands for. –E.G. traditional brands like balsara‚ dabur and zandu. Relationship is the handshake between consumer and the organisation. –E.G. the

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    Brand Ambassador

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    other. The fairly new‚ and steadily rising name of the Brand Ambassador is now the epitome of many product lines. GC Marketing Services states‚ “a capable Brand Ambassador should be the walking and talking embodiment of the product that they are representing‚” (Cicchetti‚ 2011). What does a Brand Ambassador do exactly? Many of us might depict one as a celebrity endorsing a product. You might recall famous athletes as sponsors of name brand shoes‚ clothes‚ cars‚ etc. You might think they are similar

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    Brand Awareness

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    Age‚ social class and print media readership among adolescents were related to . ‚ Awareness of Brands and Slogans Stephen K. Keiser Marketers have focused the thrust of many promotional efforts on adolescents. Frequently‚ the objective of these promotional efforts is increased awareness of the brands otTered tor sale by the sponsor oithe promotional etTort. In order to assure maximum return for the marketers ’efforts‚ it seems necessary to assess the degree to which the awareness objective

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    The Brand Nike

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    self-confidence. People also purchase the Nike brand because they relate it with so many of the athletes who Nike endorses. People like LeBron James‚ Tiger Woods‚ Maria Sharapova‚ and Michael Jordan. These athletes wearing the Nike sign‚ was what really got the consumers to buy brand name items. But‚ most people don’t know where the brand Nike originated from. You might be surprised to know that one of the world’s dominant shoe‚ sports equipment and clothing brands was named after the Greek goddess of

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