The marketing mix in marketing strategy: Product‚ Price‚ Place and Promotion The marketing mix is the set of controllable‚ tactical marketing tools that a company uses to produce a desired response from its target market. It consists of everything that a company can do to influence demand for its product. It is also a tool to help marketing planning and execution. The four Ps of marketing: product‚ price‚ place and promotion. The marketing mix can be divided into four groups of variables commonly
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1). Product (Produk) Brand name yang digunakan adalah Indomie. Satu bungkus Indomie standard memiliki massa 85 gram‚ dan terdapat 2 sachet berisi 5 bumbu-bumbuan yang disertakan‚ yaitu kecap manis‚ saus sambal‚ minyak palm‚ bubuk perasa dan bawang goreng. Indomie juga tersedia dalam versi jumbo dengan massa 120 gram (Anonim‚ 2008). Indomie memiliki rasa yang sesuai dengan selera orang Indonesia. Indomie pun selalu berusaha memenuhi keinginan konsumen yang semakin banyak‚ terbukti dengan semakin
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The impact of IT in efficiency and effectiveness of banking sector in Sri Lanka THE INFORMATION TECHNOLOGY AND ITS IMPACT IN EFFICIENCY AND EFFECTIVENESS OF THE BANKING SECTOR IN SRI LANKA (WITH REFERNCE TO PEOPLE’S BANK AND PLC COMMERCIAL BANK PLC IN SRI LANKA) AUTHOR: M.R.M. FAZMEER 2005/2006 FMC SOUTH EASTERN UNIVERSITY OF SRI LANKA What is information technology? The study or use of computers and telecommunications for storing and sending Information (Oxford dictionary‚ 2003) “The information
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1. Align structure to strategy: All restructures must align to strategy. This may seem self-evident‚ yet a significant number of organizations fail to do so. For example‚ if local conditions are a predominant factor‚ then stress local sales and marketing functions rather than a centralized behemoth that then tries to matrix with local elements. Aldi ensures that it trains the employees to ensure that they are well informed and work with the core principles in mind that is responsibility‚ consistency
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The Sri Lanka Wildlife Conservation Society (SLWCS) founded in 1995 had been working exclusively in Sri Lanka to protect native species while aiding the social development of the Sri Lankan people. Headed by Ravi Corea‚ president‚ and Chandeep Corea‚ projects director‚ the SLWCS began its first major project in 1998 — an innovative electric fence designed to resolve conflicts between the native villagers and the elephants in Sri Lanka and protect the surrounding forests. The idea was to fence off
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It took three decades of war‚ ethnic conflict and loss of thousands of lives for Sri Lankans to realize the importance of unity. Sri Lanka now stands in a position where the country is gradually recovering from brutal wounds of war and this is high time for the nation to look into aspects of promoting unity among diverse cultures and ethnic groups to avoid the reoccurrence of such a tragedy. One way of achieving unity among different ethnic groups is through education. Enlightenment of the nation
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“Developing and Managing a Tourism Enterprise” Marta Fernandez Student Number: 2139226 uwqfh Unit Number/Code: D20131 [pic] [pic] Table of Contents Page 1. Introduction 3 1.1 New Tourism Enterprise Descripion and Plan 2. Survey
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To determine the impact of economic growth or GDP in the Sri Lanka‚ a simple econometric framework was adopted by Abaid (2013)‚ where in his study the function model which he derived from production function framework: Where: Y denotes the estimated output level of the Gross Domestic Product (GDP) per capita growth. The L denotes the amount of labor force of the country and the K denotes the domestically financed capital stock-proxied bt the Gross Capital Formation (GCF). A constant technology
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This is an essay i submitted to an essay competition recently. “THE RELEVANCE OF INFORMATION SECURITY IN 21ST CENTURY SRI LANKA” Information security is rapidly increasing in relevance and importance to 21st century Sri Lanka. The widespread growth of Information Technology has been the major deciding factor of this. Although we must realize that even though the relevance of information security is majorly increasing because of the advance in technology‚ we must not assume that the concept
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COMPANY PROFILE Amazon.com‚ Inc. REFERENCE CODE: 2B52E1D8-E964-4D7F-8B1B-C48DBC97815F PUBLICATION DATE: 27 Dec 2013 www.marketline.com COPYRIGHT MARKETLINE. THIS CONTENT IS A LICENSED PRODUCT AND IS NOT TO BE PHOTOCOPIED OR DISTRIBUTED. Amazon.com‚ Inc. TABLE OF CONTENTS TABLE OF CONTENTS Company Overview..............................................................................................3 Key Facts......................................................................
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