Hindustan Unilever [Rural marketing] Product Mix of HUL. HUL is India’s largest marketer of Soaps‚ Detergents and Home Care products. It has the country’s largest Personal Products business‚ leading in Shampoos‚ Skin Care Products‚ Colour Cosmetics and Deodorants. HUL is also the market leader in Tea‚ Processed Coffee‚ branded Wheat Flour‚ Tomato Products‚ and Ice cream‚ Soups‚ Jams and Squashes. Home & Personal Care • Personal Wash • Fabric Wash • Home Care • Oral Care • Skin Care • Hair Care
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‘internal’ and ‘external’ stakeholders. Internal stakeholders of a business are members of an organisation. They consist of the employees‚ shareholders (who own the business)‚ managers and directors of the organisation. External stakeholders do not form part of the business (such as customers‚ suppliers and the government)‚ but have a direct interest or involvement in the actions of the business. 2. What is the difference between ‘stakeholders’ and ‘shareholders’? A stakeholder refers to any person
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scholarly theory that other stakeholders should have some duties— towards the firm‚ in particular—should be a pleasant relief. However‚ key lessons for managers are that responsibilities towards the firm require that managers first conduct themselves morally; and that other stakeholder responsibilities often involve moral and citizenship duties requiring collective action‚ for which business leadership may be crucial. Mutual and joint responsibilities of stakeholders separate into four general
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Q2. What was the motivation for the Shakti initiative? Was it a CSR activity? SHAKTI is HUL’s sales and distribution initiative that combines social responsibility‚ sustainability‚ and business strategy. India has more than 6‚ 30‚000 villages‚ most of these are ’hard to reach’ and offer relatively lower business potential. Hence‚ reaching them through the conventional distribution system is a challenge. By promoting micro-enterprises‚ HUL’s initiative not only made great business sense‚ but
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EASTWEST UNIVERSITY Assignment on International Business of Coca Cola and Unilever SUBMITTED TO Dr.M.Zillur Rahaman Guest Facalty SUBMITTED BY Rajib kundu(2010-2-10-329) Razuan Ahmed (2010-2-10-271) Date of Submission July 23‚ 2012 Course : International Business Course Code : ITB (301) Section : 5 Table of Content | Details | Page No |
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Stakeholders can be defined as all entities that are impacted through a business running its operations and conducting other activities related to its existence. The impact can be direct in the case of the business’s customers and suppliers or indirect in the case of the communities in which the business chooses to place its locations. Businesses must consider the needs and expectations of its stakeholders‚ though it need not consider them to be of equal importance. Certain stakeholders such as owners
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Qualcomm and their Stakeholders MGT/521 – Management Alan Hoffmanner June 18‚ 2012 Qualcomm is a growing company that places high emphasis on the feedback and needs of their stakeholders. The company’s stakeholders play an important role in the success and support for the company and its mission purpose in the technology world. The company has adapted a system that allows all people who are directly or indirectly invested in the company have a part in
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To Dr Alex Manzoni The evolution of management thought and it’s relation to project management organisational structures. Author: Jarrod Belle Executive Summary Contents 1.0 – Introduction 2.0 – Part A – Management functions and evolution 3.1 – Preclassical period 3.2 – Classical viewpoint 3.3.1 – Scientific management 3.3.2 – Bureaucratic management 3.3.3 – Administrative management 3.0 – Part B – Project Management and organisational structures
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Darden Graduate School of Business Administration University of Virginia Working Paper No. 01-02 A Stakeholder Approach to Strategic Management R. Edward Freeman John McVea This paper can be downloaded without charge from the Social Science Research Network Electronic Paper Collection at: http://papers.ssrn.com/paper.taf?abstract_id=263511 A Stakeholder Approach to Strategic Management R. Edward Freeman And John McVea The Darden School University of Virginia Forthcoming in M. Hitt
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There are five different stakeholders of a company compensation system and the human resource department provides them within and outside the companies. They are as follow: Employees‚ line managers‚ executives‚ unions‚ and US government. Stakeholders is performance-based compensation that focuses everyone in an organization on long-term while providing unlimited compensation opportunities for those who make it happen. This will create a strategic planning and compensation in an organization
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