Professional Diploma in Marketing 543 – Project Management in Marketing Work-Based Project Brief and Mark Scheme June 2014 Candidates are required to choose ONE out of the following TWO project briefs: Option One – Mobile marketing Option Two – Sponsorship (detailed separately) CIM Regulations Candidates must ensure that they are CIM studying members and have registered for this assignment by the required CIM deadline (printed on page six of the guidance notes). Once booked‚ if candidates
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GlaxoSmithKline Impacts of Economic changes on Business Formed in the year 2000 when companies GlaxoWellcome plc and SmithKline Beecham plc merged and has since developed into a world leading Pharmaceuticals Company‚ GlaxoSmithKline. GSK are ranked number three in the world in terms of revenues. Headquartered in the United Kingdom‚ London the company deals in pharmaceutical‚ biologics‚ vaccines and other forms of consumer healthcare. The company has a range of products that cover major disease
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computer system and a camera to save images you have taken of your camera. (See image to the right of an input device) Cabling eg coaxial‚ optical‚ twisted pair In cabling you have a coaxial cable‚ optical cable and a twisted pair cable. Coaxial cable is mostly used on computers out of the three. Coaxial was used in the 1980’s and early 90’s‚ however they started using it again with broad band and also is used for connecting a dish from a TV to the roof. The data transfer rate of the coaxial
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Introduction to Marketing – Comparing Marketing Techniques in H&Meting Techniques in Hollister and Primark For this assignment I was meant to write about Primark and Hollister. I am still basing part of my assignment on Primark. But‚ I have changed Hollister to H & M as I was unable to find any information on Hollister The information I found on Hollister the background I couldn’t find anything about aims and objectives and how Hollister market the business. The information I found
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this article that leadership takes place in interaction with a multitude of followers as stakeholders inside and outside the corporation. Using an ethical lens‚ we discuss leadership responsibilities in a stakeholder society‚ thereby following Bass and Steidelmeier’s suggestion to discuss ‘‘leadership in the context of contemporary stakeholder theory’’ (1999: 200). Moreover‚ from a relational and stakeholder perspective we approach the questions: What is responsible leadership? What makes a responsible
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perspectives to discuss patterns and trends of health and illness in TWO different social groups. I’m going to write about two different social groups‚ Gender and Social Class because Feminism fits in to gender and Marxism fits into Social Class. D1- Evaluate different sociological explanations for patterns and trends of health and illness in two different social groups. Social Class- Marxism. M2: This table shows that people who live in most deprived areas are more likely to smoke‚ are less
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An American Right A long-standing right to citizens of the United States is dwindling at the hands of government officials. The right to bear arms‚ protected by the 2nd amendment has been up for debate nationwide for over a decade. Fearing that the right to private gun ownership will soon be diminished‚ the topic has gained the attention of people nationwide. Theories surrounding gun control figure that without firearms in citizen possession murder rates and gun related violence should heavily
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[pic] MBA E-COMMERCE Assignment (1) – Case Study: Oxfam SUPERVISOR : MDM MAGES [pic] DONE BY STUDENT NAME: Kamal mohammed al-shugg Case Study: Oxfam For more than 60 years‚ Oxfam has worked through and with its donors‚ staff‚ project partners and project participants to overcome poverty and injustice around the world. Early in World War II‚ Greece was occupied by German Nazis. Allied forces created a naval blockade around Greece to prevent further German expansion; however
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Key stakeholders involved in this are:- • Farmers • vendors • Managers • Government For farmers: - As the farmers will get compensation in return and also housing facilities. . According to their claims made by Tata co. was Singur would become a mini-auto city and approximately 70 vendors would set up shop along with the factory. The total investment planned is to the tune of Rs 1‚000 core. The project had‚ however‚ generated controversy right from the start‚ particularly on the question
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How water aid communicates with its stakeholders Water Aids also uses advertisement and marketing as a way of informing and attracting stakeholders. In its adverts it shows the work it is doing in order to gain stakeholders and donations. Wateraid also uses presentations to talk to and inform stakeholders about the work the business is doing. Also Water Aid communicates with its stakeholders on the ground when teaching and helping them. Business communications are vital in the success of a business
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