Unit 1: The Business Environment P2: To describe the influence of stakeholders on the business. Stakeholders: A stakeholder is anyone with an interest in a business. Stakeholders are individuals‚ groups or organisations that are affected by the activity of the business. There are two types of stakeholders: – Internal: These are groups within the business including owners and workers. – External: These are groups from outside of the business including the community.
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Stakeholders People‚ groups or other organizations who have an interest‚ claim‚ or stake in an organization‚ in what it does‚ and in how well it performs. Organizations exist because of their ability to create valued goods and services which yield acceptable outcomes for various groups of stakeholders‚ people who have an interest‚ claim‚ or stake in the organization‚ in what it does‚ and in how well it performs. In general‚ stakeholders are motivated to participate in an organization if they receive
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KIM Question (A): Describe an ethical failure by an organisation on an important business decision and its adverse downstream consequences. ETHICAL FAILURE BY SAMSUNG Samsung Electronic one of the largest multi-billion dollar corporations in the world recently found itself on the wrong side of ethical behaviour. In 2010 Samsung Electronic exceeded the $150bn mark in the annual sales for the first time in its history. This makes it one of the world’s top three companies in the electronic industry
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This is a case study report on Samsung China ‘The introduction of color TV’. The main focus of this report analyzes the information provided by Samsung’s official website and the printed text provided by the unit coordinator; Professor David Zhang. This report will first identify the primary and secondary problems‚ followed by a PEST analysis which will consist of the 4 aspects of political‚ environmental‚ social and technological issues. Based on the findings from the PEST analysis‚ this report
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STAKEHOLDER TESCO PCL CO-OPERATIVE GROUP Employees Employees are people that work for Tesco Plc in the exchange of a living wage/salary. In order to work at their best‚ these employees want security; they want promotions and rates of reward for their hard work. If the employees do not get what they want‚ their job efficiency and productivity will decrease as they think they are not motivated to do the job. Tesco’s employees are very important for the business as there are
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P2 – Explain the implications for the business and stakeholders of a business operating ethically. A stakeholder is a person‚ group‚ or organization that has direct or indirect stake in an organization because it can affect or be affected by the organization’s actions‚ objectives‚ and policies. Key stakeholders in a business organization include creditors‚ customers‚ employees‚ government‚ owners‚ suppliers‚ unions and the community from which the business draws its resources. Tesco is committed
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MARKETING PLAN FOR A NEW PRODUCT: PIZZA HUT’S ‘INSTA PIZZ’ (FROZEN PIZZA) [pic] MARKETING MANAGEMENT MKT-201 Prepared For AFREEN CHOWDHURY Lecturer Department of Business Administration East West University PREPARED By FAHMID KHAN ID# 2008-2-10-178 Date of submission: 15 April 2010 April 15‚ 2010 AFREEN CHOWDHURY Lecturer Department of Business Administration East West University Bangladesh Subject: “Submission of the marketing plan.” Dear Madam: It
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The current issue and full text archive of this journal is available at www.emeraldinsight.com/0309-0566.htm EJM 44‚7/8 Consumer responses to brand extensions: a comprehensive model ´ ´ Eva Martınez and Jose M. Pina ´ Facultad de Ciencias Economicas y Empresariales‚ The University of Zaragoza‚ Zaragoza‚ Spain Abstract Purpose – This paper aims to understand the reciprocal spill-over effects of brand extensions by testing a comprehensive model that gathers both the brand extension evaluation
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In past two years‚ Samsung and Apple‚ the two leading companies have been in tough competition with each other for better technology. The competition has existed for providing more advanced phone sets‚ laptops and other technological products. More recently the competition of technology has shifted to tablets‚ which is currently more in demand by the end users. Both companies are always pushing their best to provide customers with more advanced systems and capture the maximum customer base. Although
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Name: Anoop Singh Dhillon Sudent one card number: 000351234 Do you own a smartphone? If so‚ which brand did you buy‚ and why? Yes I do have a smartphone. Usually I like all the brands when it comes to phones but my personal opinion is with apple. I am a very frequent user of all the apple products and I have most of them. The reason why I like all the apple products is they provide many facilities which brands doesn’t have like better display quality effective sound etc. all this things attracts
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