outsourcing at Mattel Abstract This study addresses the ethical issues related to Mattel Corporation. This study presents a chronological dateline highlighting the illegal and unethical activities that took place by suppliers for Mattel as well as Mattel’s reaction to the crisis. In addition‚ this article will address how corporate culture played a role in the decision to outsource the manufacturing process to facilities‚ which were not following legal standards. Keywords: Mattel‚ corporate culture
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Case 15 Mattel Inc. ‘’The serious business of making toys’’ Mattel‚ Inc.: the serious business of making toys Case 15 Mattel‚ Inc. is the world leader in designing and manufacturing family products such as Barbie‚ American girl‚ hot wheels and cabbage patch kids. With a 5.5 billion in annual revenue and products being marketed in more than 150 countries around the world this company has managed to stay very successful and incredibly ethical throughout the years. These are some of the
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Unit III Unsafe abortion Unsafe abortion is a persistent‚ preventable pandemic. WHO defines unsafe abortion as a procedure for terminating an unintended pregnancy either by individuals without the necessary skills or in an environment that does not conform to minimum medical standards‚ or both.1? References 1 World Health Organization. The prevention and management of unsafe abortion. Report of a Technical Working Group. http://whqlibdoc.who.int/hq/1992/WHO_MSM_92.5.pdf (accessed July 6
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Introduction Mattel‚ the world’s leading toy and children’s good manufacturer has cultivated a strong portfolio of well known brands and products while being recognized has a highly responsible corporate citizen that makes ethics and safety a priority. The company must build on its heritage‚ while defending itself from threats. At the same faced with maintaining its market position in the face of many changes in their target market. Situational Analysis STRENGTHS Strong Products
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Mattel Case Development of Major Issue Mattel was the world’s largest toy manufacturer with revenue over $5 billion. It had been doing business in China for 25 years. China was Mattel’s most important manufacturing country. 65% of Mattel’s toys were manufactured in China. It owned 5 factories in China and had a network of contract manufacturers for the remainder of production. In August and September‚ 2007‚ Mattel recalled for three times globally 21 million problematic toys that were made
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Case Summary: Mattel‚ Inc has the vision of being the world’s premier toy brand‚ for the present and the future. It currently sells products in over 150 nations. The company was founded in 1945 by Harold Matson and Elliot Handler. It has gone to be 30‚000 employees strong working in 43 countries. Mattel‚ Inc includes a number of toy brands such as Barbie‚ Fisher Price‚ Hot Wheels‚ American Girl‚ Tyco‚ and others. In 2008‚ the company was recognized by FORTUNE magazine as one of the “100 Best
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Mattel sued the band‚ saying they violated the Barbie trademark and turned Barbie into a sex object‚ referring to her as a "Blonde Bimbo."[1] They alleged the song had violated their copyrights and trademarks of Barbie‚ and that its lyrics had tarnished the reputation of their trademark and impinged on their marketing plan. Mattel also claimed that the cover packaging of the single used "Barbie pink"‚ a trademarked color owned by Mattel.[2] Aqua claimed that Mattel injected their own meanings into
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Mattel in China Introduction : Mattel is an American company Specialized in toys and games‚ founded in 1945 by Harold Matson and Elliot Handler. It is a global leader in icts sector. It manufactures MOST icts of toys in China. Mattel is a consistant name of "Matt" Matson Harold nickname‚ and "El" in Elliot. Mattel brands include Barbie‚ Big Jim‚ Fisher-Price‚ Hot Wheels‚ Magic 8 Ball‚ The Masters of the Universe‚ Matchbox and Polly Pocket Publishes games and Othello‚ Scrabble (except North
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Mattel‚ Inc: Vendor Operations in Asia 小组成员：葛晔韬、李如妍、陈嘉、黎健兴、马迪 Introduction Mattel is a leading company in the toy industry created in 1945‚ which owns a number of iconic toys and renowned brands. Mattel differentiate between core and non-core products‚ manufacturing its core products in-house and outsourcing non-core products. And core products include Barbie‚ Hot Wheels products‚ selective Disney and Fisher Price lines‚ while non-core products tended to be promotional items‚ or toys with short
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Case Study Mattel’s Toy Recall And Supply Chain Management Susita Asree5/11/2014 MGMT 516 By: Divangi Shah CWID: 802164541 Why do firms contract overseas for production of products they sell? Answer: The firms contract overseas for production of the products they sell to gain certain advantages from the different countries. One of the biggest advantages is cheap labor that cut down the cost of the products. To get the advantage of the cheap fuel prices and raw materials to make the products
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