1.0 Introduction "Integrated Marketing Communication (IMC) is a concept of marketing communications planning that recognizes the added value of a comprehensive plan. It evaluates the strategic roles of a variety of communications disciplines for example‚ general advertising‚ direct response‚ sales promotion and PR and combines these disciplines to provide clarity‚ consistency and maximum communications impact." -American Association of Advertising Agencies The importance of implementing
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expectations of a customer or not. INTEGRATION According to the Merriam-Webster dictionary ©2012‚ this is the act of forming‚ coordinating‚ or blending into a functioning or unified whole. INTEGRATED MANAGEMENT According to CQI Integrated Management Special Interest Group 2007‚ Integrated Management is the understanding and effective direction of every aspect of an organization so that the needs and expectations of all stakeholders are equitably satisfied by the best use of all resources
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One SCM Supply chain Procurement Company Operations Enablers Accountability for all strategic category activities related to suppliers‚ saving and trading operations Accountability for all overall operational effectiveness of supply chain across categories‚ procurement company and operations Local accountability for stakeholder management and commercial savings realization in Local Markets The supply chain journey continues with 6 area of focus: 1) People: organization‚ skills‚ career
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Exercise 1 : Given the following information about Xyz Company that produce children cereal A and B complete the tables below: Safety stock =200 The company will produce 50 packs per minute. The total of working hours in a day is 8 hours. Each box contains 100 packs. 1- Xyz sale and operation plan from Jan to April : Inventory: 1- 4752-4752=0+200=200 2-4788-4788=0+200=200 3-5086-5086=0+200=200 4-5420-5409=11+200=211 Capacity: (50x60x8)/100=240 1-240x22=5280 2- 240x21=5040 3-240x22=5280
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Computer Integrated Manufacturing‚ known as CIM‚ is the phrase used to describe the complete automation of a manufacturing plant‚ with all processes functioning under computer control and digital information tying them together. CIM is an example of the implementation of information and communication technologies (ICTs) in manufacturing. This starts with computer aided design‚ followed by computer aided manufacture‚ followed by automated storage and distribution. One integrated computer system
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unified system. A typical ERP system will use multiple components of computer software and hardware to achieve the integration. A key ingredient of most ERP systems is the use of a unified database to store data for the various system modules. The term ERP originally implied systems designed to plan the use of enterprise-wide resources. Although the acronym ERP originated in the manufacturing environment‚ today’s use of the term ERP systems has much broader scope. ERP systems typically attempt
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Integrated Rotating Projector and Tablet A Project Study Presented to The Faculty of Electrical Engineering Department College of Engineering Technological University of the Philippines Manila In Partial Fulfilment Of the Course Requirements for the Degree Bachelor of Science in Electrical Engineering Laureles‚ Michael Mamaradlo‚ Carlo Angelo D. Maninang‚ Lezlie P. Sarmiento‚ John Evan Somil‚ Christian Jerwinne M. Vidal‚ Michael
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Integrated working is when everyone including practitioners and professionals come together in supporting young children effectively‚ putting the child at the centre to meet their needs and improve their lives and wellbeing. Importance of integrated working 1 Integrated working helps promote child developments and other life skill. 2 Helps promote effective communication among professionals when it involves getting a lasting solution to problems. 3 It motivates specialisation of professions while
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Unit 1 Research Assignment 1: Integrated Circuit Technology An integrated circuit is a tiny complex of electronic components and their connections that are produced in or on a small slice of material. A MOSFET‚ (Metal Oxide Semiconductor Field Effect Transistor)‚ is the type of transistor used in modern computers. In the most basic form they are an amplifier. They typically have three pins - a source‚ a drain‚ and a gate. When there is voltage (not current) on the gate then the MOSFET
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The Globally Integrated Enterprise By Samuel J. Palmisano Foreign Affairs‚ May/June 2006 BEYOND MULTINATIONAL The multinational corporation (MNC)‚ often seen as a primary agent of globalization‚ is taking on a new form‚ one that is promising for both business and society. From a business perspective‚ this new kind of enterprise is best understood as "global" rather than "multinational." The corporation has evolved constantly during its long history. The MNC of the late twentieth century had little
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