Task 2 Stakeholder Analysis for Wilkinson Stakeholder group number Stakeholder group name Stakeholder key objectives To what extent the organisations has met the objectives 1. Shareholders / Investors. Provide investments for the companies‚ Operations and/or growth. To make sure that the company invests the funds correctly to give profits to the shareholders and for expansion. 2. Supplier. They will need relevant information of what the company needs and how the supplier will get paid
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MEDIA RELEASE 22nd March 2010 Tonino Lamborghini Caffè is pleased to announce its role as support sponsor and official coffee supplier to the 2010 Melbourne International Flower & Garden Show. The Melbourne International Flower & Garden Show is recognized by Tourism Victoria as one of the State’s ‘Hallmark Events.’ Receiving extensive promotion throughout Victoria‚ Australia and overseas‚ the Melbourne International Flower & Garden Show joins other world-class Victorian events‚ such as the Melbourne
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When would a firm choose to operate on a transnational basis? Under what circumstances would a firm use a localization strategy? When would an international strategy be employed? Support your answers with examples. Firms look to operate on a transnational basis primarily to penetrate into foreign markets and expand their business. After tasting success at home‚ several firms make investments to expand globally in order to attain market share and boost revenues. Transnational companies have coordinating
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Cited: Starbuck ’s Annual Report 2001. http://www.starbucks.com/investor reltations
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SWOT Analysis of Starbucks Strengths (internal) Many store locations Brand loyalty/equity (I have heard people say that Dunkin’ just doesn’t do it for them in the morning) Product consistency Employees receive benefits Atmosphere consistency (free WIFI & lounge/restaurant atmosphere) Employee benefits * Eco‐friendly practices‚ for Starbucks is concerned with conserving energy‚ water‚ controlling climate change and recycling * Encourages commitment to environmental leadership
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| |Starbucks is a multinational coffeehouse chain based in USA‚ with thousands of stores across 40 countries. Howard Schultz‚ who led the | |purchase of Seattle-based Starbucks Coffee in 1987 for $250‚000‚ later boasted‚ “Starbucks is going to be a global brand‚ in the same | |genre as Coke and Disney.” By 2003‚ Starbucks has grown from 15 stores and 100 employees in 1987 to more than 65‚000 employees serving
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Identifying the impact of stakeholders. Stakeholder are groups of people who have interest in an organization and have the potential to impact or influence or to be impacted on‚ or to be influenced by the event. As good engagement with stakeholders is critical to successful event planning and delivery‚ therefore we should handle stakeholders and their needs carefully. If this crisis is poorly handled‚ it might create a wide impact on the event or even the event organization’s reputation. Therefore
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DATE: February 23 SUBJECT: Analyzing Social Media: Starbucks The following memo will address the use of social media for the Starbucks Organization. A brief introduction to Starbucks will be given along with an introduction to social media. Key points that will be addressed include the types of social media used in relation to the rhetorical situation (audience‚ purpose‚ and context) in which the social media connection is used‚ how Starbucks uses the context of the social platform for an intended
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INDIVIDUAL STAKEHOLDER INFLUENCE ON PROGRAM PAPER HSM/270 June 30‚ 2013 Janice Gilstorff INDIVIDUAL STAKEHOLDER INFLUENCE ON PROGRAM PAPER Abstract: Throughout this paper informative aspects of the needs and expectations that should be considered when dealing with stakeholders will be highlighted. Included within this paper the reader will note the influences stakeholders have when creating/running a program. The expectations of the funding institution‚ as well as the expectations of the
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What factors accounted for the extra-ordinary success of Starbucks in the early 1990s? 1. by 1992 Starbucks had 140 stores and was competing against small scale coffee 2. Starbucks went public in 1992 which helped them raise 25 million‚ allowing expansions to continue. 3. Almost no spending in marketing 4. Controlled supply chain – enforcing standard quality 5. Focused on service and the partners 6. Created ambiences with universal appeal 7. Company operated stores‚ not franchises which usually
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