EFAS of Individual Case Anlu Hu 2013/9/7 Case #5 Starbucks Coffee Company: THE INDIAN DLIEMMA External Factors | Weight | Rating | Weighted Score | Comments | Opportunities | | | | | Population | .20 | 5.0 | 1 | NO.2 Population equal big market | Cost of labor | .15 | 5.0 | .75 | Cheap labor | Availability of workforce quantity | .1 | 4.0 | .4 | Over 50% population are 15-59 years | Less coffee retail | .05 | 2.5 | .125 | Only 3 big coffee retail company | Global Retail Development
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ment related d to the case e and examin ne the compa any informat tion STARBUCKS COF FFEE COM MPANY: TH INDIA DILEMM HE AN MA Starbuck in 2006 w ks was world’s largest coffe retailer w ee with over 11‚000 s stores in 36 countries an over 10‚0 nd 000 employee es. With 7‚600 s stores in t the U.S.‚ management was focu m t using on internatio onal expansio as Starbu on ucks’ primary growth opp y portunity. Through its Starbucks Internation division‚ the company pursued nal t y onal expans sion for
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scanning‚ strategy formulation‚ strategy implementation and evaluation and control (Hunger and Wheelen‚ 2007). This week’s assignment‚ we will describe the EFAS and the IFAS. Explain the purpose of each tool? We will also explain if there are any weaknesses in the EFAS/IFAS classification system? External Factors Analysis Summary (EFAS)- Is a tool that business strategists use to organize the external factors into the generally accepted categories of opportunities and threats as well as to analyze
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Describe the EFAS and the IFAS. What is the purpose of each tool? Are there any weaknesses in the EFAS/IFAS classification system? The EFAS stands for the external factors analysis summary. The EFAS table lists the Opportunities and Threats faced by a company‚ which has five columns. In the first column the opportunities and threats of the company are listed‚ in the second column the weight assigned to each factor is mentioned. The total weights of the external factors add up to 1.0. The third
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ANALISIS IFAS DAN EFAS PT. LION WINGS A. Latar Belakang PT. Lion Wings PT. Lion Wings semula adalah perusahaan home industry bernama Fa Wings yang didirikan oleh Johannes Ferdinand Katuari (Oen Jong Khing) dan kerabatnya Harjo Sutanto (Tan Siek Miauw) pada tahun 1948. Mula-mula membangun pabrik kecil di pinggiran Surabaya dengan memproduksi sabun cuci detergen (sabun colek) dengan merek Wings yang hingga saat ini masih tetap diabadikan sebagai corporate brandnya. Sejak tahun 1971 sampai
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Problem Statement: Chipotle’s position being a leader in Mexican Restaurant Quick service industry is being threatened by less customer visit frequency; company should try new multi-cuisine food to fit into existing successful Model. Hypothesis: To increase customer visit frequency & gain new food lovers & customers‚ Chipotle should expand its stores or open new line of multi-cuisine restaurant to serve its valued customers by maintaining its quality & standards. Analysis Plan / Solution
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IFAS Comments Weight score Rating Weight Internal factors Better stability and reliability- -Easy to use -Viable option for a potential consumer -Highly trusted - Government & corporate individuals 0.4 0.45 0.125 0.1 0.3 4 4.5 2.5 2.0 3.0 0.1 0.1 0.05 0.05 0.1 *Strengths: 1-Unique OS 2-QWERTY keyboard 3-Strong brand recognition 4-Highly secure mobile devices 5-Loyal customer base Ageing and archaic product - -Devices for “professionals” R & D improvement
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Business Organization and Management Group Case Study – Starbucks Chapters Introduction. 3 What is the product in this business and its value? What type of business is it and why? 4 What is a competitive advantage for the company? How can the management use it? Make SWOT analysis for the company. 5 What types of decisions did the owners have to make? Why you think they had to make those decisions? 7 Which are the reasons of success for a coffee shop in
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STARBUCKS SWOT Introduction Starbucks Corporation is a dominant multinational coffee house chain based in United States. Starbucks is the largest coffee house company in the worlds with 8505 company-owned and 6506 licensed states over 40 countries‚ making a total of 15011 states worldwide. Because of that‚ I’m interested in explaining about Starbucks Swot. SWOT analysis is a tool for auditing an organization and its environment. SWOT stands for strengths- weaknesses (internal factors) – opportunities
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This document reviews the strategy of Starbucks. Here is a SWOT analysis of Starbucks: Strengths: • Renowned organisation • Dominance- change of logo but consumers still recognising the company • Very powerful brand in the coffee industry • Worldwide stores- ability to capture key locations with many stores in close proximity • Strong ethical values • Has the lowest staff turnover in the industry • Offers other products • Stores are in visible places • Market leader- highest share
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