Cause-Related Marketing Pioneers: American Express Restore the Statue of Liberty Goutami Vallala Jasmine Zamora Xiaolin Zhao LIM College Dr. Guendoo MPSM603 Cause Marketing September 4‚ 2014 Objective and Target The objective of this campaign was to transform the usage of cards from a medium of mere purchasing things for an individual needs to a medium of way to do charity for a cause such as restoring the historic monument. Also‚ the efforts to support
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REDEEMER STATUE. Next‚ Brazil is the home to the World’s biggest Rain forest; Amazon Rain forest. In Addition‚ Brazil has one of the best soccer team in the world because of their successes and support. These three things play a main role in Brazil’s Economy. Brazil is not only home to the world’s biggest Rain forest or the world’s best soccer team it is also the home to one of the Wonders of the World. The Christ the Redeemer Statue is a statue of Jesus Christ. This statue is one
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revealed it to man. He established forever general conceptions of Zeus and Athena. Little is known about Phidias’ life. When Pericles rose to power in 449‚ he initiated a great building program in Athens and placed Phidias in charge of all artistic undertakings. Among works for which Phidias is famous are three monuments to Athena on the Athenian Acropolis (the Athena Promachos‚ the Lemnian Athena‚ and the colossal Athena Parthenos for the Parthenon) and the colossal seated Zeus for the Temple of
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sculptures; one of Athena‚ and the other of Zeus. Phidias was a man recognized for his talents‚ it is a shame that this generation or generations to come will never get to see his work first hand. Phidias’ work on Athena was marveled upon for centuries. Phidias’ colossal statue of Athena was housed in the Parthenon and was displayed the symbol of Athens. It is believed that the statue was damaged in several fires and eventually was burned beyond repair around the fifth century. The statue was believed
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sculpting aspects of the project. “Phidias is famous for three monuments to Athena on the Athenian Acropolis (the Athena Promachos‚ the Lemnian Athena‚ and the colossal Athena Parthenos for the Parthenon) and the colossal seated Zeus for the Temple of Zeus at Olympia” (Britannica). His last major project‚ the statue of Zeus‚ is considered one of his greatest masterpieces‚ along with the Athena Parthenos. After completing the statue of Zeus‚ Phidias died less than a year later in 430 b.c. More than 2000
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classical period the statues in Greece became more natural. Instead of statues of gods there were statues of real people doing everyday things. The kouros statue‚ which means boy in Greek‚ was one of the earliest statues. It was from the archaic period. It had long stylized‚ detailed hair‚ and the statue was naked. The kouros was usually carved from marble. The female counterpart to the kouros was kore which means girl in Greek. They were usually figures of girls that served Athena. In the kore we
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2002 June 3 - the Athena statue is placed back in scaffolding as the gilding process begins. The statue is being gilded in gold to more closely resemble the original Athena Pantheons The only full-size replica of the Parthenon is in Nashville‚ Tennessee‚ which seems pretty unusual! It was interesting to see the size of the building and to watch the video inside which tells about the Parthenon in Greece. It was a good opportunity to get some ancient History and a sight to see. The statue itself is very
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simplicity of design and the harmony of its proportions. 1 From the architecture‚ to the sculpture‚ to the history of this great monument the Parthenon remains a masterpiece. The Parthenon is an ancient Greek temple dedicated to the goddess Athena Parthenos (Athena the Virgin)‚ on the Acropolis in Athens. 2 Most Greek cities had an acropolis (meaning "high city" in Greek). The Greeks developed three architectural systems‚ called orders‚ each with their own distinctive proportions and detailing. The
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The Parthenon in Nashville‚ Tennessee is a full-scale replica of the original Parthenon in Athens‚ Greece. The Parthenon was dedicated to the Greek goddess Athena‚ the goddess of war and wisdom‚ by the people of Greece. The replica was made to represent the Athens of the South which is Nashville because at the time it was one of the few places in the south with significant growth of culture and education. While the completion of the original was in 432 B.C.‚ Nashville’s replica was completed in 1897
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close tie to the Iliad and Greek gods and heroes. This can be seen when visiting the castles gardens. The gardens have statues and temples dedicated to Apollo‚ Zeus‚ sphinxes‚ and Athena. The placement of the statues in a garden in Germany shows the effect and values of the Greek people transpiring through time. The garden was created as a place to go and relax and reflect and the statues and temples serve to remind visitors to the garden of the values they stand for. The Iliad was a very influential
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