Apple: Cultural Behavior and Communication Style Over the past 35 years‚ Apple inc. has developed and refine its culture within its organization. Since‚ becoming CEO on July 9‚ 1997‚ Steve Job began reshaping that culture to mirror his vision on what his company should be. This paper will exam how Steve Job’s reshaped Apple’s culture‚ shaped how they communicate internally and externally‚ and if Apple’s actions align with its values. Apple’s Culture To Apple’s legion of admirers
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investment. Succession (CI#4): Apple is clearly one of the handful of companies where the fortunes are seen to be intricately tied to the person in charge. The star quality and the visionary talents associated with Steve Jobs are certainly contributed to the success of the company. So the news of Jobs’ cancer surgery might lead to a succession problem and compromise the company’s future. I. CURRENT SITUATION A.CURRENT PERFORMANCE Apple achieved a solid performance for the first quarter of 2005 compared
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mobile devices that include android technology on gaming devices‚ phones and pads in order to compete in this new wave of technology. This allows Google to have people take Google wherever they are. Apple’s business model (with Jobs) began as a quest to be the best. Steve Jobs started it; the company was sort of stagnant after his leaving and then upon his return has become one of the top contenders in technology. Apple began by making the PC “beautiful”. He designed computers to look like more than
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world’s most valuable companies. It is a multi-national company with a worldwide presence; approximately 72‚800 employees and total net sales of $156 billion in the year 2012 (Apple annual report‚ 2012). Steve Jobs and Steve Wozniak‚ both college dropouts‚ founded this corporation in 1976 - “Steve Jobs‚ helped to transform the way in which the computer is used today through his creation of the first computer processing unit and his creative product innovations.” (Gupta and Prinzinger 2013). This paper
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the iPod personal music player. The company headquarters is in Cupertino‚ California‚ CEO‚ and co-founder is Steve Jobs‚ and the company has more than 284 retail locations in more than 10 different countries. Apple is establishes by Steve Jobs‚ Steve Wozniak‚ and Ronald Wayne on April 1st 1976. It was to sell the Apple I personal computer. Steve Jobs recognize he owns 45% of the company‚ Steve Wozniak
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business which as expanded to many fronts now. The Apple turnaround started with the takeover of Steve Jobs as CEO. What started as a computer industry has now expanded to the portable music industry and to the cellular phone industry. The rule Steve Jobs has come up with is not to take on their PC competitors head to head but to instead just change the rules of the game (Yoffie; Slind‚ 2008). With Steve Jobs sick can Apple continue to “change the rules of the game” and remain a top competitor even with
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1976(1)‚ it has been climbing to the top of the world’s biggest and most valuable companies via the many breakthroughs in technology particularly the iPod‚ iMac and MacBook. However‚ ever since Apple’s famous CEO‚ Steve Jobs‚ passed away last year‚ Apple has rapidly gone downhill. The shoes Steve left seem to be too big for the new CEO Tim Cook; he seems to prefer to sail the big ship named Apple into safe harbor in order to avoid the many big waves from Samsung and Nokia. Unfortunately‚ all Apple’s new
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smartphone supremacy at home and abroad.2 Analysts were looking for Tim Cook‚ Apple’s CEO to quickly act to prevent further market erosion and stem the advances of competitors.3 Apple was one of the most innovative companies of all times under Steve Jobs’ leadership introducing game changing products and services across an array of industries. Chief among the game changing products was the iPhone. Never before did one firm change the competitive dynamics so drastically in so many industries from
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Introduction There’s some evidence that Apple Inc.’s strategy to increase its share of the fast-growing smart phone market in India may be working. Apple’s shipped 252‚000 iPhones to India in the last quarter of 2012‚ three times the number in the previous three months‚ according to new data by Singapore-based mobile research firm Canalys. The figure was more than double from the same quarter a year earlier‚ the data showed. Apple launched the iPhone5 in India in November to coincide with the Hindu
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Company History Apple Computers Inc.‚ was established by Steve Jobs and Steve Wozniak in 1976 with the release of the Apple computer. In 1977 Apple Computer Inc.‚ became incorporated and successful until 1984 when things took a turn for the worst because of financial hardship and power struggle between leadership which lead to Steve Jobs resignation; however‚ he remained the Chairman of Apple Computers Inc. In 1997 Jobs and Wayne reunited‚ and Jobs became the interim Chief Executive Officer (CEO)‚ and
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