securities are stocks and bonds. Though they have some similarities to each other‚ they differ greatly in many aspects. Broadly speaking‚ both financial instruments enable one to invest in corporations‚ public and/or private‚ with possible profitable returns in the future. Stocks (or shares)‚ by definition‚ are shares of ownership in a company. By purchasing stocks in a company‚ the investor becomes a part owner‚ and thereby owns a percentage share of the company’s after tax profits. Stocks/shares have
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FORMULATING PERSONAL-SELLING STRATEGY • Sales Management achieves personal-selling objectives through personal-selling strategy • Key decisions in personal – selling strategy are : a) The kind of sales force required and b) The size of sales force required • The decision on the kind of salespersons defines the role that sales personnel play in their contacts with customers & prospects. The decision on the size of the sales force dictates deployment of sales personnel
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product for the right consumer. * IKEA always tries to sell their products at low prices. * The company’s global developments and its continual commitment is to have a positive impact on people and the environment. 2.2. IKEA Vision: The Vision is to create a better everyday life for the many people. They make this possible by offering a wide range of well-designed home furnishing products at prices so low that as many people as possible will be able to afford them. 2.3. IKEA
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Personal Selling I. Personal Selling Basics A. What is Personal Selling? We all know‚ or at least have an impression‚ of what personal selling entails. As a general rule‚ college students tend to be somewhat negatively predisposed toward personal selling‚ particularly as a career. As such‚ in addition to explaining a variety of personal selling concepts and explaining personal selling’s role in the promotion mix‚ a goal for these notes is to dispel some of these negative impressions
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consensus analyst rating against the stock price? -ANS Bloomberg ’s Consensus Rating system offers an convenient way for users to get a quick understanding of sell-side analyst expectations of a company ’s future stock movement. If a company shows a consensus rating of 4.7 on the function {ANR}‚ what can this tell us about sell-side expectations of the stock? -Very Bullish How does one pull up Top news headlines only related to equities? -N and click on stocks Which of the following functions
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DIFFERENCES BETWEEN MARKETING & SELLING Compiled by : Prof.(Dr.) Sameer Sharma‚ Amity University‚ NOIDA. S.No.MarketingS.No.Sales 1Marketing starts with the buyer and focusesconstantly on buyer’s needs.1Selling starts with the seller and is preoccupied allthe time with the seller’s needs.2Seeks to convert “customer needs” into‘products’.2Seeks to convert ‘products’ into “Cash”.3Views business as a customer satisfying process.3Views business as a goods producing process.4Marketing effort leads
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CMR212 10/01/01 Can Selling Be Globalized? THE PITFALLS OF GLOBAL ACCOUNT MANAGEMENT David Arnold‚ JulianBirkinshaw‚ and Omar Toulan California Management Review Reprint Series ©2001 by The Regents of the University of California CMR‚ Volume 44‚ Number 1‚ Fall 2001 This document is authorized for use only in T-GEMBA/GMAN - 02212013 by Andrew Wilson and Saroja Subrahmanyan at St. Mary’s College of California from February 2013 to August 2013. Arnold CMR fa01 final 1/24/02
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“The history of the New York Stock Exchange begins with the signing of the Buttonwood Agreement by twenty-four New York City stockbrokers and merchants on May 17‚ 1792‚ outside at 68 Wall Street under a Buttonwood tree.” (1) This agreement was named after a huge sycamore tree that the brokers would gather under to trade.(2) The first listed company on the New York Stock Exchange was the Bank of New York in which there were originally five securities traded.(1) There were twenty four members
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A company may issue both stocks and bonds which can be a sign of the company’s financial standing in a market. Since investors are risk averse and they would not like to put their money on stocks and bonds of a struggling company‚ but they would like to put their money on stocks and bonds of a stable and a progressing company. Investors benefit from company’s profit in the form of dividend when they buy a company’s stocks and investors can get higher or lower yield based on the bonds. This is the
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Price-to-earnings ratio (P/E) is often used for assessing the company’s stock price. P/E is determined by first calculating the earnings per shares (EPS)‚ which is the post-tax profits divides by the number of shares (Figure 1). Trailing P/E is equal to current market share price divided by trailing earnings per share for the past 12 months‚ whereas forward P/E is equal to current share price divided by expected earnings per shares for the next 12 months or next full-year fiscal period (http://www
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