Blue Nile 5 Forces Moderate threat of new entrants Low bargaining power of suppliers High bargaining power of consumers Low threat of substitute products Intense rivalry-competes with not only online retailers‚ but also stores PEST D Political/legal- Economic- Sociocultural o better perception of online shopping‚ easy‚ non-intimidating shopping for men‚ people want things really quickly and jewelry stores take forever bc they don’t do
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Date: 02/05/2013 Article: Harvard‚ Blue ocean strategy “Competing in high overcrowded industries is no way to sustain high performance. The real opportunity is to create blue oceans of uncontested market place.” This quote that is on the top of the first page just about sums up the article‚ but I will go further in depth in what the article says. What is the best way to drive profitable growth in an industry? Or company? According to the article it is to enter into the market place that
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1. Pepsi relied on the celebrities on its marketing campaigns throughout its history and the message given by Pepsi was most concentrated on being young “ 1961-1964: Now It’s Pepsi for those Who Think Young”‚ 1992-1993 “Be Young‚ Have Fun Drink Pepsi” to being socially responsible. Pepsi used to have a brand image of being “cool” however Pepsi tried to change this image to being socially responsible and started the campaign Pepsi Refresh which aims to grant aid to the projects which promises to make
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Question 1. What are some key factors in diamond retailing? How do Blue Nile‚ Zales‚ and Tiffany compare on those dimensions? All the companies involved in the diamond market want to have a big share of that market. And‚ the bigger the share‚ the company makes bigger revenue. It is very interesting that all three companies (even though they are in the same ‘business’) have different approaches in ‘taking market share’. An important fact is that the companies have a different clientele. The
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Common Name- Blue Whale Scientific Name- Balaenoptera musculus Family- Balaenopteridae- derived from the French‚ rorqual meaning whale Related Species- Sei Whale‚ Humback Whale‚ Fin Whale‚ Bryde’s Whale‚ Eden’s Whale‚ Common Minke Whale‚ Antarctic Minke Whale‚ and Omura’s Whale. Family Traits- Members of the Family Balaenopteridae have a narrow elongated flipper‚ feed on crustaceans by gulping water and pushing it out through baleen plates‚ have a dorsal fin and gestation last from 11-12 months
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James Baldwin was a great story teller and preacher living in Harlem. He wrote many novels and Sonny’s Blues was one of them. Even thought this story was not his own biography it seems like James Baldwin was familiar with those chronicles‚ but the story was very interesting and moving as a black man living as minority. Sonny’s Blues is the story of a young black man in 1957‚ told by his older brother who is a teacher in a local high school in the heart of Harlem‚ New York. Sonny was a good boy gone
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Coca-Cola vs. Pepsi Co 2 1. Using the current ratio‚ discuss what conclusions you can make about each company’s ability to pay current liabilities (debt). The current ratio measures the company’s ability to pay its short term obligations with its short term assets. Between Coca Cola and PepsiCo‚ PepsiCo has a higher current ratio implying that is more capable of paying its obligations
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istr2011 PROJECT REPORT ON DISTRIBUTION CHANNEL OF PEPSI MAX ------------------------------------------------- GROUP MEMBERS- * ------------------------------------------------- ARSHLEEN KAUR * ------------------------------------------------- NISHANT SINGH * ------------------------------------------------- ROMA * ------------------------------------------------- SEEMA SHEKHAWAT * -------------------------------------------------
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JIANGYONG TAO ZHIGANG PEPSI GROWS POTATOES IN CHINA After entering China in 1982‚ Pepsi continued to do well in the country‚ offering a wider range of products than its arch-rival‚ Coca-Cola. Pepsi’s potato chip business was successful despite competition from other multinational rivals and Chinese domestic brands. As its potato chips became more successful‚ however‚ the problem of how to secure a supply of quality potatoes also grew. In the North American market‚ Pepsi relied on external suppliers
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The Blue Mountain Humane Association is a nonprofit high-save animal shelter located in La Grande‚ Oregon. The Blue Mountain Humane Association provides a safe and humane environment for all animals until the facility can provide the animals with their forever home. This animal shelter serves all of Union County and surrounding areas. The services of Blue Mountain Humane Association are needed because they advocate for animals and give them a second chance at a happy life. Because this animal shelter
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