India‚ China and Eastern Europe‚ and the largest contribution to growth of auto markets in these countries will be the fast-growing small car segment. The increasing disposable income of the middle-class population is the key driver of small car markets in developing nations. However‚ in developed regions like the US and western Europe‚ stringent environmental standards are increasing the need for more fuel-efficient cars. Tata Motors Indian conglomerate Tata Group (www.tata.com) employs nearly 300
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Cars once considered a luxury is now a necessity. The reasons for these drastic changes are two‚ 1. The residential areas have spread far and wide making cars indispensable. 2. Money at disposal and boom everywhere has made the purchase of cars possible by one and all. The Public transport system played both by the Government and private sector suffers serious drawbacks such as heavy crowd‚ negligent and rash driving undue consumption of time and unreliable operations. These are now
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IMPACT OF ETIOS LIVA ON B SEGMENT CAR MARKET OF INDIA Indian b segment car market has many players like maruti suzuki‚ ford‚ honda‚ volkswagen with maruti suzuki as a market leader with almost 52% share in passenger cars and is a complete monopoly in multi purpose vehicles. The Liva is the Etios without a boot. Insides are generously spacious. It’s a genuine five seater. The Liva gets a 1.2 litre petrol engine with 79bhp and 104nm. Its mileage is expected about 18.31kpl. Liva will be available
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Ambassador has got any chances of revival. It doesn’t make any business sense." -Deepesh Rathore‚ Emerging Markets Automotive Advisors3 INTRODUCTION Hindustan Motors was the first Indian automobile company to start production in India in 1942. For almost 40 years after its inception‚ the company was the market leader in the Indian automobile market. Its success revolved around the first ever car made in India- The Ambassador. Modelled on the Morris Oxford series III‚ it is a hardy vehicle suited
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[pic] Cambridge International College 422 Little Collins St‚ Melbourne‚ Australia Telephone: +61 3 9663 4933/Fax +61 3 9663 4922 Diploma of Marketing (BSB51207) COVER SHEET & FEED BACK FORM |Student ID |Name |mobile | | | | | | |
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INTRODUCTION:- A Luxury car is a styled‚ luxurious automobile intended for comfort and satisfaction of its owner or driver‚ sacrificing passenger space‚ cargo capacity and other practical concerns for the sake of style. The luxury cars are very expensive and its price range is above Rs 20 lakhs. Hence these cars are affordable and are preferred by high income group. A Luxury car segment is one which is packed with extra dose of luxury features‚ designed with perfection and beauty for a guaranteed
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Cars of Today vs. Cars of Yesterday The cars of today and the cars of yesterday have many similarities as well as many differences. Many of these similarities include; optimal handling‚ technology ahead of their time‚ basic parts such as a motor‚ wheels‚ a drivetrain and a body. Many of the practices used when (automobiles first originated in 1672) are being used even to this day. According to the United States Automobile Association‚ (cars are a vital part of today’s society and play a large
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Suprema Cars‚ a classic sports car manufacturer in Northern England‚ has had to face a lot of problems over the last few years: * Firstly‚ the company began to lose sales and market share‚ and in the last two years‚ it has made a loss. * Secondly‚ the factory workers are dissatisfied with the present situation: They demand higher wages and better working conditions. * And thirdly‚ the cars have suffered from a loss of quality due to an increased production. Therefore‚ Suprema Cars has
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Executive Summary Yuantong Car Group is the biggest car marketing group in Zhejiang. This project’s aim is to open a fast car care store of Yuantong Car Group in the western part of Hangzhou in order to offer best service and hospitality to drivers. Our market survey shows that there is an increasing number of private cars in Hanghzou. And a fast car care store will be very promising. Yuantong Fast Car Care Store will be located on Fengtan Road where there are some big residential areas，people
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IJRMEC Volume2‚ Issue 2(February 2012) ISSN: 2250-057X CAR MARKET AND BUYING BEHAVIOR- A STUDY OF CONSUMER PERCEPTION Nikhil Monga Assistant Professor & HOD‚ Department of Management Studies‚ Phonics Group of Institutions‚ Roorkee Dr. Bhuvnender Chaudhary Dean‚ Phonics Group of Institution‚ Roorkee Saurabh Tripathi Assistant Professor‚ Department of Management Studies‚ Phonics Group of Institutions‚ Roorkee ABSTRACT The automobile industry today is the most lucrative industry
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