"Strategic alternatives of nike" Essays and Research Papers

Sort By:
Satisfactory Essays
Good Essays
Better Essays
Powerful Essays
Best Essays
Page 10 of 50 - About 500 Essays
  • Satisfactory Essays

    Stp Nike

    • 407 Words
    • 2 Pages

    SEGMENTATION‚ TARGETING AND POSITIONING OF NIKE SUBMITTED BY: SAHIL MEHRA BHARAT SHARMA SHAJEE KHALID RITIKA CHADHA SANYOG CHANDRA SANDHYA TANWAR ROHIT KUMAR MARKET SEGMENTATION Nike falls under niche marketing. They have a narrowly defined customer group seeking a distinctive mix of benefits. Their products are mainly aimed at both men and women looking for sports apparel. Nike promises their customers comfort

    Premium Nike, Inc. FC Barcelona Tiger Woods

    • 407 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    pestel of nike

    • 1223 Words
    • 5 Pages

    cause much rubble in the new companies operations. However‚ future political challenges cannot be ruled out. Nike being number one sportswear in the USA‚ its profits‚ turnovers‚ marketing sponsor ships and advertising surmount all other sports wear companies. This company is not only positioned as a market leader but also leaders in the industry labor practices initiatives. Although Nike had suffered bad publicity over the last decade‚ for various reasons‚ it is best placed in the political climate

    Premium Athletic shoe Nike, Inc. Environment

    • 1223 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Nike Inc.

    • 4024 Words
    • 17 Pages

    is Nike Inc. I chose to do my research on Nike because I am for one‚ very much interested in Nike‚ and secondly I am very interested in Nike ’s clothing‚ shoes‚ and accessory line. <br> <br>Basketball players "want to be like Mike"‚ but shoe companies "want to be like NIKE." NIKE is the worlds #1 company and controls more than 40% of the US athletic shoe market. The company designs and sells shoes for just about every sport‚ including baseball‚ volleyball‚ cheerleading‚ and wrestling. NIKE also

    Premium Nike, Inc. Athletic shoe Bill Bowerman

    • 4024 Words
    • 17 Pages
    Powerful Essays
  • Good Essays

    Nike Case

    • 747 Words
    • 3 Pages

    Nike Case 1. Should Nike be held responsible for working conditions in foreign factories that it does not own‚ but where subcontractors make products for Nike? No‚ I do not believe Nike should be responsible for working conditions in foreign factories. I do believe that there should be working standards in place and adhered to but I do not believe that is Nike’s responsibility. Nike is a business in order to run a successful business one must abide by good business practices including respecting

    Premium United States United Nations United Arab Emirates

    • 747 Words
    • 3 Pages
    Good Essays
  • Better Essays

    nike sweatshop

    • 1045 Words
    • 5 Pages

    1990’s Nike started facing criticism after several articles were released showing the poor labor conditions of its workers in sweatshops in places like China‚ Japan‚ and other Asian countries. As early as 1993 reports started being released about the poor working conditions. One such report was a CBS exposé by Roberta Baskin describing the working conditions of the Indonesian women working in the factories‚ explaining that they were making only $1.30 a day. During the report she criticized Nike and

    Premium Ethics Business ethics Utilitarianism

    • 1045 Words
    • 5 Pages
    Better Essays
  • Satisfactory Essays

    The History of Nike

    • 390 Words
    • 2 Pages

    The History Of Nike Inc. Nike (originally known as Blue Ribbon Sports)‚ was founded by University of Oregon track athlete Phil Knight and his coach Bill Bowerman in January 1964 (Yahoo finance NKE profile page as of Jan. 2 2008). The company initially operated as a distributor for Japanese shoe maker Onitsuka Tiger‚ making most sales at track meets out of Knight’s car. Many top Oregon runners began wearing the shoes‚ and the shoe’s popularity grew quickly because of Kennan Meyer. The company’s first

    Premium Nike, Inc. Bill Bowerman Athletic shoe

    • 390 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Nike History

    • 1026 Words
    • 5 Pages

    NIKE INC. 1. HISTORY 1960s Bill Bowerman and Phil Knight founded Nike Inc. as Blue Ribbon Sports with a handshake and only $1‚000 in capital in 1964. The partners first began their relationship at the University of Oregon where Bowerman was Knight’s track and field coach. While attending Stanford University‚ Knight wrote a paper about breaking Germany’s domination of the U.S. domestic athletic shoe industry by distributing low-cost‚ high-quality Japanese athletic shoes to American consumers.

    Premium Nike, Inc. Athletic shoe

    • 1026 Words
    • 5 Pages
    Good Essays
  • Satisfactory Essays

    Nike Case

    • 494 Words
    • 2 Pages

    1. Write a brief synopsis of the Nike case. In the 1990’s‚ Nike‚ a well-known shoe company‚ came under intense fire for claims of labor issues stemming from wages to working conditions to child exploitation. Years of bad publicity plagued the company‚ including bouts with the media and even celebrities. Nike’s initial response was to deny and defend its company name. The activists continued to pursue to the point that Nike is forced to face its criticism head on. 2. What charges have Jeff

    Premium Perception

    • 494 Words
    • 2 Pages
    Satisfactory Essays
  • Good Essays

    Nike Inc.

    • 1210 Words
    • 5 Pages

    Nike Inc.‚ Cost of Capital Dr. Romer Finance 3613 By: Joseph White Michael Parker NorthPoint a mutual-fund-management firm is contemplating adding Nike Inc. stocks to its Large-Cap Fund. Kimi Ford a portfolio manager for NorthPoint has developed a discounted-cash-flow forecast to help make the decision. Kimi comes to the conclusion that Nike is overvalued at its current price of $42.09 with a 12 percent cost of capital that she estimated. To determine if her estimation is correct about

    Premium Weighted average cost of capital

    • 1210 Words
    • 5 Pages
    Good Essays
  • Powerful Essays

    Nike Casse

    • 2111 Words
    • 9 Pages

    Case 2: Nike: The Sweatshop Debate Nike is a prolific international company with humble origins that has come to be known as a premium provider of athletic apparel and other assorted items. The Nike “swoosh” is one of a host of logos/symbols that can be recognized the world over. However‚ the beginnings of Nike are far more pedestrian than their global organization today. Nike is a company that was founded in 1972 by former University of Oregon track star Phil Knight. Though it may have had

    Premium Minimum wage Wage

    • 2111 Words
    • 9 Pages
    Powerful Essays
Page 1 7 8 9 10 11 12 13 14 50