able to fulfill customer’s needs by collaborating with its partners. AirAsia uses authorized travel agencies to cater to travelers that have trouble in online booking. Competitors –AirAsia‚ being one of the many LCC’s (Low Cost Carriers)‚ have been a threat to the full-service carriers. Publics – Media publics and increased media coverage on LCC’s helped customers understand the no-frills concept. Internal publics are employees who work in a cooperative environment with no problems; CEO Tony Fernandes
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Executive summary Air travel is one of the largest growing industries in the world. Activities such as world trade‚ economic growth‚ international investment‚ tourism and cargo services are central to the globalisation that is taking place in other industries. Air travel for business and leisure purpose has been experiencing a significant growth worldwide. Air New Zealand was founded in 1940 based in Auckland‚ New Zealand with a starting fleet of two flying boats. They have since grown to a fleet
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Low cost airlines have revolutionised flying – but at what price ? Low cost airlines are ideal for the difficult days we are going through with the financial crisis. However‚ these airline companies’ services have many advantages and disadvantages that deserve to be debated. If one want to travel for a very short time‚ then booking a ticket with such a company is the best deal to make. On the contrary to what one might think‚ a low cost flight is not more dangerous than a regular one‚ because
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Introducción Definición del las aerolíneas de low cost Las políticas mundiales de la liberalización del transporte aéreo dieron lugar a la aparición de una competitividad inmensa en la industria aeronáutica ‚y a través del establecimiento de rutas de alta demanda‚ la utilización de aeropuertos segundarios‚ estrategias y políticas de bajo precio ‚ servicio mínimo y alta rotación‚ surgieron las llamadas aerolíneas de bajo coste en EEUU con Southwest Airlines en 1971‚ En Europa la pionera fue la irlandesa
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Selangor Darul Ehsan‚ Malaysia Tel : (603) 78809318 Fax : (603) 78806318 E-mail : investorrelations@airasia.com Website : www.airasia.com CONTENTS AirAsia Berhad | annual report 2007 Our Dreams and Aspirations To be the largest low cost airline in Asia serving the 3 billion people who currently are underserved with poor connectivity and high fares. G G 2 4 7 8 12 20 22 24 26 30 32 34 36 40 42 43 44 46 47 48 52 53 54 56 60 62 66 68 72 76 81 82 83 152 156 157 G Our Dreams and Aspirations
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ALBUKHARY INTERNATIONAL UNIVERSITY FOUNDATION STUDIES PROGRAMME 2011-2012 ALBUKHARY INTERNATIONAL UNIVERSITY FOUNDATION STUDIES PROGRAMME 2011-2012 Assessment Task: Team Project (10%) Type of assessment: Four persons in a team Starting Date: Week 5 Ending Date: Week 10 Learning Outcome tested: 1. LO1 – Explain the difference between data and information‚ the economics and problems associated with information. 2. LO2 – Distinguish between different types of technologies for acquiring
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Southwest Airlines Strategic Practices Marion L. Boston MGT 450 Strategic Planning for Organizations Instructor: Mark Bojeun April 4‚ 2011 Introduction Southwest Airlines’ company strategy consists of competitive moves and business approaches management has developed to attract and please customers‚ conduct operations‚ grow the business‚ and achieve performance objectives (J. Gamble & A. Thompson. 2009. p. 2). In writing to inform the management team of the discussion‚ we will discuss
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An Introduction to Strategic Cost Management (SCM) Vance Chan Associates www.vancechan.com Introduction to SCM ©1998 Vance Chan Associates. Not to be reproduced without permission. 1 The challenge Rising costs are everyone’s concern… Introduction to SCM ©1998 Vance Chan Associates. Not to be reproduced without permission. 2 The challenge In today’s economy‚ most companies must make fundamental changes to cost structure while trying to maintain growth Slower revenue
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Southwest Airlines’ Strategic Management Chungsun Park Nonhanhla Nene Mohit Khatri Junbai Ma HOS 407 – Strategic Management Dr. Richard L. Valente 12/12/2011 Table of Contents Executive Summary 3 Mission‚ Vision‚ Values‚ and Goals 4 Organizational Structure 5 Management Process and Roles 6 Porter’s Five Forces 6 Threat of New Entrants 6 Threat of Substitute Products 8 Bargaining Power of Suppliers 9 Bargaining Power of Buyers 10 Rivalry 11 The Roots of Competitive
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Ryanair - The Low Fares Airline Strategic Analysis / 222621-0004 Strategic Management dr Maria Aluchna Ivan Martinov № 50170‚ e-mail: imartinov@gmail.com S. M. Sabbir № 50185‚ e-mail: ssmm0002@student.umu.se Assignment | 222621-0004 Strategic Management | Fall Semester 2010 | SGH Table of Contents 1. 2. Introduction ........................................................................................................................................... 3 Strategic Analysis .........
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