Strategic Initiative Paper Strategic Initiative Paper Customer Service for any business organization is the foundation on how profitable and successful the brand will be in the marketplace. Starbucks has made a critical mission to make customer service its top priority to ensure brand growth and sales of merchandise. “Today‚ Starbucks not only sells coffee or food‚ but also tea‚ coffee-related accessories and equipment in more than 37 different countries” (Lam‚ 2013). Starbucks must use a cautious
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Strategic Plan Paper for Pepsi-Cola Products Philippines Inc. Erieko Shannile Licayan Aoyagi Strategic Management 4BLM March 5‚ 2014 Brief Description of the Company Pepsi-Cola Products Philippines Inc. is a company Mission Statement Analysis Mission: “We [Pepsi-Cola Products Philippines Inc.] will continue to market a portfolio of international and home-grown branded quality products at prices that provide good value to our consumers in key Food & Beverage categories. We are committed
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(2011). The Coca cola history: Heritage timeline. Retrieved from http://heritage.coca-cola.com/ Coca Cola Company (2013). Mission‚ vision & values. Retrieved from http://www.coca-colacompany.com/our-company/mission-vision-values David‚ F. (2011). Strategic Management Concepts (custom ed.). Pearson-Prentice Hall Custom: Upper Saddle River‚ N.J. Esterl‚ M. (2013‚ January 18). Is This the End of the Soft-Drink Era. Retrieved from http://online.wsj.com/article/SB10001424127887323783704578245973076636056
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environment‚ companies must take strategic initiatives to prevent the losses and overcome the rough economy we are currently facing. Starbucks Corporation (furthermore‚ Starbucks) is known as one of the leaders for the retail sales of roasted and specialty coffee. Starbucks is focused on creating a detailed strategic and financial planning that can take the company to the next level. The aim of this paper is to investigate Starbucks’s actions upon creation of strategic and financial plans‚ and its impact
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Strategic Initiative Paper: Cynthia Carreira Risks associated with the initiative and financial effects they may have on the Microsoft Corporation. One risk is losing valuable components of the software Microsoft develops‚ in order to comply with the legal rules and regulations. This may cause Microsoft to pull some products out of circulation from countries that have different laws‚ which can drastically drop Microsoft’s profit margin. Trying to follow the laws and regulations can also cause
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Altering the Strategic Plan If the strategy at Riordan does not go according to plan the company will conduct a re-evaluation to determine what the issue is. After evaluation should the organization feel the strategic plan needs to be altered because of inefficiency or goals and objectives are not being obtained then it must change them for the improvement and future of the company. The organization would assess the weaknesses‚ strengths‚ strategic competences‚ and factors critical to the
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The history of strategic planning begins in the military. According to Webster’s New World Dictionary‚ strategy is "the science of planning and directing large-scale military operations‚ of maneuvering forces into the most advantageous position prior to actual engagement with the enemy" (Guralnic‚ 1986). Although our understanding of strategy and applying strategic planning in management has been transformed from a point of military maneuvering to one that aim’s to achieve and gives a structured
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The Hershey Company TABLE OF CONTENTS Page Disclaimer 1 Table of Contents 2 Industry Summary 3 Company Summary 7 Mission Statement Analysis/Revised Mission 13 External Analysis Summary 18 Internal Analysis Summary 21 Financial Analysis Summary 24 Alternative Strategies 29 Strategy Recommendation 36 INDUSTRY SUMMARY History
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June 5‚ 2013 Strategic Initiative Paper There is an increase in governmental and public analysis regarding food safety. Whole Foods believe customers shop Whole Foods because of their concentration in health‚ nutrition‚ and food safety. Customers hold Whole Foods to a higher food safety standard than other supermarkets. The perceived or actual sale of contaminated food products could result in “government enforcement action‚ private litigation‚ product recalls and other liabilities
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A CRITICAL EVALUATION OF THE STRATEGIC CHOICES OF TELKOM AND WHETHER THEY ARE APPROPRIATE OR NOT According to Grant (2010:23) an organisation strategy can be identified or located in three places: in the heads of the chief executive and senior managers‚ in their articulation of strategy speeches and written documents and decisions through which strategy is enacted. From the Telkom view‚ the strategy statements can be identified in its vision‚ mission and values. These are as follows: Vision
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