Axiata Group Berhad GROUP COMPANY SECRETARY SURYANI HUSSEIN (LS0009277) REGISTERED OFFICE Level 5‚ Axiata Centre‚ 9 Jalan Stesen Sentral 5 Kuala Lumpur Sentral‚ 50470 Kuala Lumpur‚ Malaysia Tel: +60 3 2263 8888 Fax: +60 3 2263 8903 WEBSITE: www.axiata.com Date of Incorporation: 12 June 1992 Corporate Profile Axiata is known as one of the main Asian telecommunication corporations with controlling the interests in mobile operators. This organization is providing telecom service in 8 Asian countries
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Understand the principles of strategic marketing management 1.1 discuss the role of strategic marketing in an organisation Understand and discuss: 1. The key definition of strategic marketing 2. The role and importance of strategic marketing 3. The key strategic marketing concepts and activities in the organisation 1.2 explain the processes involved in strategic marketing Understand and discuss: 1. The strategic marketing planning processes 2. Approaches to strategic planning 1.3 evaluate
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Strategic Marketing Management Royal Jordanian Airlines Q 1. Select and name any Company you are familiar with and describe its business? Part A Over the years‚ airlines have successfully streamlined their operations‚ improved efficiency‚ made substantial technological advances‚ and tightened costs. Value-adding benefits such as reward systems have also been incorporated‚ as well as vast improvements in services provided and safety of travel. The
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1st CASE STUDYWinter term 2012/2013Student: Aitor Martin SantanaProfessor: Ravinder Kaur-LahrmannSubject: Management Tools | THE LEGO GROUP 1. In this case I have identified some key characteristics that are in relation with the strategy that LEGO has been following. In the 1970-1980 decades‚ environment was hostile. There was a huge oil crisis‚ and there were too much difficulties. However‚ LEGO maintained its philosophy‚ and their image of unique and iconic brand. Competence was also hard
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operations Chapter 7 A key assumption underlying theories of vertical integration is: A) Opportunistic behavior B) Suppliers and buyers have the same size C) Suppliers and buyers are located in the same country D) Firms are boundaryless In the strategic sourcing framework‚ firms vertically integrate when A) the firm’s need to control and its ability to perform an activity are both high B) there is high uncertainty surrounding the transaction with the supplier C) the need to control and the ability
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up and structured strategies are set up so as to take marketing to a new level. This in short defines Strategic Marketing. Therefore identifying a company or firm’s sustainable competitive advantages and allocating right amount of resources to exploit them is called Strategic Management. This report will use the pioneers and market leaders of innovative products‚ “Apple” and analyze its strategic marketing processes. Starting as computer manufacturers in 1976‚ Apple has established itself in the
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ECMM 801021– STRATEGIC MANAGEMENT Course Syllabus (Reguler) About the Course Course Description 1. This particular course in strategic management study is specifically combined with the perspective of strategic or business model innovation. 2. Mastery of the principles of Strategic Management is necessary for executives acting as company leaders who run a company to do better than its competitors. 3. This course explores various kinds of thinking frameworks and techniques of analysis
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data storage devices‚ network switches‚ software‚ and computer peripherals. Dell also sells HDTVs‚ cameras‚ printers‚ MP3 players and other electronics built by other manufacturers. The company is well known for its innovations in supply chain management and electronic commerce. On May 3‚ 2010‚ Fortune Magazine listed Dell as the 38th largest company in the United States and the 5th largest company in Texas by total revenue. It is the 2nd largest non-oil company in Texas (behind AT&T) and
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INITIAL STRATEGIC POSITION 1. Introduction Amazon is the world’s biggest online retailer company‚ which was founded in 1994 by Jeff Bezos. (Jopson‚ 2011). It started with an online bookstore‚ and later expanded its business to other areas with more kinds of products and services such as electronics‚ computers‚ clothes‚ and Merchant Program‚ etc. Besides‚ Amazon.com has its subsidiaries around the world‚ and they are in United Kingdom‚ Canada‚ Japan‚ China‚ Germany and France. 1a strategic positioning
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STUDENT NUMBER-00387834 ASSIGNMENT NAME- INTERNATIONAL FINANCIAL MANAGEMENT. A Report to the Finance Director of Quick Nourish Plc. Supermarket. Chain (QN) for presentation to the Directors to address concerns raised at the recent Board Meeting DATE: 3RD MARCH 2014 NUMBER OF WORDS—2‚500 WORDS. TABLE OF CONTENTS PAGES 1. Introduction --------------
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