Walmart financial analysis project CONTENTS INTRODUCTION4 VISION STATEMENT5 MISSION and OBJECTIVES5 COMPANY SUMMARY6 OWNERSHIP6 ORGANIZATIONAL STRUCTURE7 HISTORY OF WAL-MART8 INDUSTRY ANALYSIS9 MARKETING ANALYSIS10 MARKET SEGMENT11 MARKET SHARE13 DOMESTIC COMPETITORS14 INTERNATIONAL COMPETITORS15 CURRENT PRODUCTS16 PRODUCTS16 BCG MATRIX17 STRATEGY AND IMPLEMENTATION SUMMARY19 COMPETITIVE EDGE20 MARKETING AND SALES STRATEGY21 COST STRATEGY21 CAPITAL STRUCTURE
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SWOT Analysis for Walmart Fay Stewart MGT/521 February 1‚ 2012 Audrey Ellison A SWOT analysis looks at the strengths and weaknesses of a company and the opportunities and threats. When used in business it can help a company carve a sustainable niche in the market. A SWOT analysis can be a powerful tool that can assist a company in uncovering opportunities that they can exploit. If a company can comprehend their weaknesses they can then manage and eliminate threats that would otherwise
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Strategy 8 2.2.2 Marketing Mix 8 2.2.3Performance Analysis 9 2.2.4Resource Analysis 10 2.2.5 Strategic Options 10 3.SWOT Analysis 10 3.1.Strengths 10 3.2.Weaknesses 11 3.3.Opportunities 11 3.4.Threats 11 4.Competitive Advantage 11 5.Strategic Thrust 12 5.1 Recommended Strategy – medium term (3-5 years) 12 5.2.Marketing Goals 13 5.3.Product-Market investment Strategies 13 6.Strategic Marketing Mix 14 6.1 Target Market 14 6.2 Positioning Strategy 14 6.3Marketing Mix 15 7.Sales
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Strategic Plan‚ Part II: SWOTT Analysis BUS/ 475 SR Creative Design Inc. is a design and marketing corporation based in California that focuses on customer care as well as privacy in providing solutions of improving business activity. The mission statement‚ ” SR Creative Design Inc. is coupled with creative minds that are devoted in delivering clients with comprehensive designs and or marketing solutions with significant results. We are
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Bibliography: 123helpme‚ N.D‚ Walmart‚< http://www.123helpme.com/view.asp?id=95697> > 24/3/2012 360doc‚ 2011‚ The recruitment characteristics in Wal-Mart‚ < http://www.360doc.com/content/11/0720/10/4898620_134656153.shtml#> Viewed on 29-2-2012. Armstrong M. 2009‚ Armstrong’s
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Strengths 4 Weakness 4 Opportunities 4 Threats 4 Porter’s Five Forces for Wal-Mart 4 Porter’s Five Forces Model for Tesco 5 Financial Analysis 5 Balance Sheet 5 Income Statement 5 Strategy 6 Mission 6 Vision 6 Major Goals 6 Strategic Approaches to Stores 6 Supply Chain 6 Product 6 Pricing 6 Promotion 6 Placement 6 Background and History Wal-Mart Founded in 1962‚ by Sam Walton‚ Wal-Mart Stores‚ Inc. operates retail stores in various formats worldwide. The Wal-Mart
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Most successful business start-ups are owned by believers and proponents of good strategic management‚ a regimented 7-stage discipline involving vision and mission development‚ external assessment‚ internal assessment‚ long-term objective setting‚ strategy identification and selection‚ strategy implementation‚ and performance evaluation. High levels of competition may cause businesses in the industry to charge extremely low prices‚ and this means that there will be no sustainability of profits.
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personnel‚ and facilities—be acquired and used only when they are need. Its objectives are to improve productivity and eliminate waste.” They go on to sate that this process allows funds to be reallocated according to the goals of the company’s business plan since they are no longer invested in inventory. This method helps retailers like Wal-Mart “assign more accurate costs to their products and identify the costs of waste and inefficient operation” (2011). And from the looks of things…Wally World knows
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clothing‚ food‚ or stationary)‚ it may not have the flexibility of some of its more focused competitors. The company is global‚ but has has a presence in relatively few countries Worldwide. Opportunities To take over‚ merge with‚ or form strategic alliances with other global retailers‚ focusing on specific markets such as Europe or the Greater China Region. The stores are currently only trade in a relatively small number of countries. Therefore there are tremendous opportunities for future
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Cited: 2) http://en.wikipedia.org/wiki/Walmart 3) Wal-Mart in India (April‚ 2012) 4) Wal-Mart in India (April‚ 2012). Retrieved April 17‚ 2012‚ from http://www.timesofindia.indiatimes.com › Collections › EngineersCached 5) Wal-Mart in China (May‚ 2012) 6) Wal-Mart International and disambiguation
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