interesting and unique countries. However‚ each one of them has a lot of similarities and differences when we are comparing their values. Comparing Canada to Morocco shows many differences and similarities between the two countries; dress‚ punctuality‚ and these are just some aspects that show the differences between Canada and Morocco. Since Canada is a relatively informal and relaxed country‚ the common dress for offices is informal to casual for both men and women and this may vary between
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Study of KFC’s Cross-cultural Marketing in China Summary: In 2007‚ KFC had opened 2000 outlet stores in china‚ leaving rival MacDonald’s far behind‚ achieving high praise from Chinese consumers and defeating challengers again and again. From the perspective of cross-culture‚ this paper tries to analyze the marketing strategy of the American fast food chain stores in china and give multinational food and beverage companies suggestions. Key words: KFC‚ fast food‚ cross-cultural marketing 1.
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Analysis of eBay China’s Failure and Suggestions to eBay’s Return Strategy from the Perspective of Cross-cultural Conflicts 1. Introduction Along with the development of global economy‚ no one is unfamiliar with the word of globalization‚ and the world is filled with multinational-corporations. In such circumstances‚ those companies have realized that the necessary way to survive in the global market and maintain the competitive advantages is to
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Cross Cultural Challenges and Opportunities for Indian Businesses in China 1. Introduction India and China are both countries with deep-rooted‚ ancient and traditional cultures. They both went through a cycle of prosperity and the economic downfall with the advent of colonialism‚ and now stand as amongst the fastest growing economies in the world. The liberalization of their markets forced them to come into contact with the global market and with each other. “Cross cultural ethical dilemmas often
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Role of Cross-cultural Misunderstanding in Ruining Lia’s Life Lia is born of a loving Hmong family‚ and just three months into her life‚ begins to reveal epileptic symptoms. According to the Hmong community‚ the condition is curable‚ and the presence of spirits in such a patient’s soul is considered a blessing. However‚ American doctors in a community medical center fail to understand and appreciate Lia’s parents’ approach to the child’s disease‚ and are only interested in saving this child’s
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Regardless of a company’s motivation for expanding outside its domestic markets‚ the strategies it uses to compete in foreign markets have to be situation-driven; cultural‚ demographic‚ and market conditions vary significantly among the countries of the world. Cultures and lifestyles are the most obvious country-to-country differences. Market demographics are close behind. Consumers in Spain do not have the same tastes‚ preferences‚ and buying habits as consumers in Norway; buyers differ yet again
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------------------------------------------------- Concerns about Current Cross-cultural Training Training Methods and Training Rigor The first concern is the selection of an appropriate cross-cultural training method and its level of training rigor. The degree of interaction required in the host country and the similarity between the individual’s native culture and the new culture are two determining factors for the selection of training methods and the level of training rigor (Black & Mendenhall
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Canada‚ My Canada By Tomson Highway Tomson Highway is Cree‚ born in northwest Manitoba in 1951. He is a musician and an award-winning playwright. His best-known plays include The Rez Sisters and Dry Lips Oughta Move to Kapuskasing‚ which deal with life on the reservation. ________________________________________________________________ Three summers back‚ a friend and I were being hurtled by bus through the heart of Australia‚ the desert flashing pink and red before our disbelieving eyes
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‘Effects of Globalization and Cross-Cultural Experiences in Education Sector’ Introduction I wonder if we can assume that the growing trend of people choosing to study abroad is a consequence of globalization. Furthermore I am interested in understanding the globalized educational culture and its’ associated issues on a local and international basis. The main objective of my research is to acquire as much information as possible and develop extensive knowledge of the research subject. Therefore
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an increase in trade and as the trade flourishes the need for people that can handle the differences between the cultures in the world increase. Some people handle cross-cultural negotiations better than others; we want to know how Cultural Intelligence influences The Business Negotiation Process. To find out how Cultural Intelligence influences The Business Negotiation Process we choose to conduct qualitative interviews with a few Swedish companies that have experiences of cross-cultural negotiations
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