Statement of the purpose of the book: “Blue Ocean Strategy” Blue Ocean Strategy (BOS) is the result of a decade-long study of 150 strategic moves spanning more than 30 industries over 100 years (1880-2000) by authors Kim‚ W. C.‚ Mauborgne‚ R. BOS is the simultaneous pursuit of differentiation and low cost. The aim of BOS is not to out-perform the competition in the existing industry‚ but to create new market space or a blue ocean‚ thereby making the competition irrelevant. BOS offers a set of
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Topic: Talent incentive strategy based on EPC projects of electricity industry in China Introduction In recent years‚ with the rapid development of China ’s economic construction‚ more and more companies vigorously implement reform from simple design business to EPC projects multi-functional business in order to more quickly integrate with the international engineering organization model. The electricity industry of China is one of the industries which implement EPC contracting business earlier
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Executive Summary: The cereal market is a booming industry. It has been around for over one hundred years and continues to attract millions of customers’ everyday. The market structure of the cereal industry is an Oligopoly. This is because there are four large firms‚ Kellogg‚ General Mills‚ Post‚ and Quaker Oats‚ which dominate the industry. There are also a few small firms who are involved in the cereal industry as well. The cereal industry targets all different age groups from young kids to
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womenswear‚ casual men’s and childrenswear • Early Days — babywear • Girl 2 Girl — young girlswear • Opia - accessories • Rebel Senior — older boyswear • Rebel Junior — younger boyswear • Young Dimension (YD) — older girlswear • Primark Beauty - Cosmetics • Primark Home — home items • Secret
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going on out there now and in the future? Environmental influences in the broadest sense Macro/general environment: PESTEL Environmental influences related to the dynamics of the industry under question Competitive environment: Porter’s Five Forces (Porter‚ 1980) Example PESTEL The automobile industry Political – Climate change agenda – Fuel prices – Expansion of EU Economic – – – – Changes in disposable income Exchange rates Taxation Economic growth around the world
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Vision Statement 12 1.2 Mission Statement 12 1.2.1 Nando’s Mission Statement 12 1.2.2 Recommended Mission Statement 12 2. Macro-environmental Analysis and Industry Attractiveness 14 2.1 Porter’s Five Forces 14 2.2 Overall Macro-Environmental Pest Factors 21 2.3 Key Driving Forces Affecting the Industry 22 2.4 External Factor Evaluation (EFE) 23 3. Company and Competitor Analysis 25 3.1 Competitive Profile Matrix (CPM) 25 4. Micro-Environmental Analysis and
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INDUSTRY REPORT TOBACCO INDUSTRY Outline I Introduction II Main body A. The products provided B. Top five firms in the industry a. The firm’s value of sales b. The number of people employed c. The amount of capital invested C. The problems in the industry a. Changes in government controls 1. The initiatives by the WHO 2. The new laws by the world governments directed to raising the prices for tobacco products
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CBI MARKET SURVEY: THE FOOTWEAR MARKET IN THE EU CBI MARKET SURVEY THE FOOTWEAR MARKET IN THE EU Publication date: May 2010 CONTENTS REPORT SUMMARY INTRODUCTION 1 2 3 4 5 6 7 CONSUMPTION PRODUCTION TRADE CHANNELS FOR MARKET ENTRY TRADE: IMPORTS AND EXPORTS PRICE DEVELOPMENTS MARKET ACCESS REQUIREMENTS OPPORTUNITY OR THREAT? 2 5 6 18 24 30 37 42 46 APPENDICES A B C D E PRODUCT CHARACTERISTICS INTRODUCTION TO THE EU MARKET LIST OF DEVELOPING COUNTRIES DETAILED STATISTICAL TABLES FUTURE FOOTWEAR
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Brochure More information from http://www.researchandmarkets.com/reports/2568836/ Global Animation Industry: Strategies‚ Trends and Opportunities Report 2013 Description: The rapid advancement of technology has made computer animation available to the masses and the animation industry is one of the fastest growing industries. The demand for animated entertainment has expanded with the increase in broadcasting hours by cable and satellite TV along with the growing popularity of the Internet
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Proposed KPO (Financial Services) Strategy for Large Indian Outsourcing Firms Thara K.1 ‚ Krishnankutty K.V.2 Department of Business Administration‚ College of Engineering‚ Trivandrum - 695 016 1- MBA student‚ 2-Proffessor Abstract – At a time when BPO (Business Process Outsourcing) is becoming old news‚ Knowledge Process Outsourcing or KPO is now the shiny new business tool in the box. The reward of successfully implemented KPO is truly enormous. India‚ the global KPO “hotspot” and is expected
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