Affecting Popularity on the Marketing Aspects of Leading Food Chains in Marikina City Chapter I THE PROBLEM AND ITS BACKGROUND This chapter contains the overview of the research problem and the factors that lead to the conceptualization of the problem and justification for considering the chosen topic as a problem for research. The researchers’ motivation in this study in knowing the reasons and information that leads popularity in same food chains in Marikina city. The purpose of the study is to
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cheeseburgers‚ Subway sandwiches and Quiznos flatbreads. They didn’t have to travel far to get their fast-food fix for lunch. In fact‚ they didn’t even have to leave campus. The burgers and sandwiches were available right inside their school cafeteria. As they try to keep pace with student taste‚ lunchrooms across the country have given up meatloaf and mashed potatoes for brand-name fast-food items. In Edmond‚ Okla.‚ middle school students load up their trays with Chick-Fil-A sandwiches. In Niskayuna
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3 Reasons why fast food is bad for you Eating too much fast food is considered to be a leading cause of obesity‚ hypertension‚ and heart disease. Fast food restaurants are popular because they serve tasty convenient foods for a reasonable price. Many people visit these restaurants frequently to eat their main meals. They don’t realize that these type of food items are bad for health. Here are some reasons why fast food is bad for your health. Fast food contain more calories. Majority of
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personal ventures. The Fast Food Industry is a perfect example as it can range from small private owned restaurants to large franchises bringing in millions of dollars per day. These restaurants offer a vast variety of foods for the indulgence of their customers with options as far as the eye can see. However‚ the success of this industry does not come without a price. Because of the severity of the health risks including destructive eating patterns associated with fast food consumption‚ owners should
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and the Fast Food Industry The ultimate themes of fast food chains are high visibility and global recognition. The earliest establishments‚ ostentatiously designed in an attempt to attract attention‚ were strategically placed alongside highway off-ramps in order to draw in customers. Simplistic logos‚ such as the legendary golden arches‚ began to bring recognition to the fast food chains. The fast food industry’s ability to sell convenience and taste then allowed the popularity of fast food to gain
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When it comes to fast foods the right choices have to be made prior to ordering. Today the purpose of this introduction is to show how the fast food industry can offer healthier foods on their menus or if not then the healthy choices that can be chosen. Chose healthy eating when eating on the go and there is no time to prepare meals ourselves. Look at the number of calories on their regular day to day menu and compare them
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Institute of Management‚ Nirma University‚ Ahmedabad SERVICE MARKETING Project Proposal on “Customer Relation Management Practices in the Indian Fast Food Industry” Submitted To: Prof. Ashwini Awasthi Submitted by: Meghna Mavani (091227) 1 Project Title: Customer relation management practices in the Indian Fast-Food Industry. Introduction to the topic: Relationship marketing is emerging as the core marketing activity for businesses operating in fiercely competitive environments. On average
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Working in Fast Food In the essay “Working at McDonald’s” ‚ the author Amitai Etzioni argues that working at McDonald’s or any fast food restaurant does not teach the necessary skills or habits required to succeed in a professional job. He writes that people that work at these fast food places never get to practice entrepreneurship‚ self discipline‚ self supervision‚ or self scheduling. Etzioni compares the job at these places as robots working in an assembly line. According to his research two
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The Truth Behind Fast Food The Fast Food industry‚ in some burger loving eyes‚ has been one of the smartest inventions this world has seen since the car itself. It has been driven by our preservative-filled stomachs for over 50 years now and you can bet that we’re still coming. Fast Food Nation by Eric Schlosser is a book about charges that are backed up by some great research and some unsettling facts that will make you never want to eat that dollar burger again. The Fast Food Industry is so enormous
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Proposal: Change in the fast food industry (we can take a specific restaurant like McDonald’s) to fight obesity Fast food and obesity The relationship between a nation’s fast food consumption and its rate of obesity has been studied. Schlosser said "it seems wherever America’s fast food chains go‚ waistlines inevitably start expanding." Schlosser argues that the North America has the highest obesity rate of any industrialized nation. More than half of all adults and about one-quarter of all children
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