of Rs. 94‚250 which is growing at 2% per annum * Total disposable income has grown by 69%‚ to stand at an estimated at PKR 8000tr in 2012. * The current population of Pakistan is 180 m with rural to urban population split of 65:35. * Approximately 120 m people in residing in rural areas and 60 m in urban centers. * Pakistan’s population is forecast to grow at a rapid average year-on-year rate of 2.2% in the forecast period‚ reaching 202.3 m in 2014. * The biggest and
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Dissertation Report On Buying Behaviour for FMCG SUBMITTED TOWARDS PARTIAL FULFILLMENT OF POST GRADUATE DIPLOMA IN MANAGEMENT (Approved by AICTE‚ Govt. of India) ACADEMIC SESSION 2011 – 2012 [pic] Submitted By: Krishn Kumar Sharma DM-1119 Batch 2011-2013 UNDER THE GUIDANCE OF DR. SARJUE PANDITA AJAY KUMAR GARG INSTITUTE OF MANAGEMENT 27Km Stone‚ Delhi-Hapur Bypass Road‚ P.O. Adhyatmik Nagar‚ Ghaziabad-201009 Acknowledgement I dedicate this page to all those who have silently or
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Branding strategies in FMCG Chandranshu Charan 09ESHYD011 Branding strategies in FMCG Contents 2 Acknowledgement .................................................................................................................................... 3 Objective- ................................................................................................................................................ 5 Methodology .....................................................................
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Business Models • Color Televisions • Departmental Stores Vs Hypermarkets • US vs India Comparison •Cash and Carry - Segment Analysis •Jewellery Retailing – Segment Analysis •Footwear Retailing – Segmental Analysis •Organized Retail: Growth Projections •Profitability Outlook 2 2 :3 : 13 : 34 : 56 : 76 : 88 : 93 : 125 : 136 : 149 : 176 : 181 : 211 : 241 : 291 : 334 : 356 : 392 : 408 Introduction 3 3 Retail defined • Retailing is a distribution channel through
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Rural Consumer Behavior with Regard to Selected FMCGs Consumption Patterns and Brand Usage: A Study A Sarangapani* and T Mamatha** Marketing of FMCGs (Fast Moving Consumer Goods) plays a pivotal role in the growth and development of a country irrespective of the size‚ population and the concepts which are so interlinked that‚ in the absence of one‚ the other virtually cannot survive. It is a fact that the development of FMCG marketing has always kept pace with the economic growth of the country
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FMCG Industry Introduction The fast moving consumer goods (FMCG) sector is a large and important part of almost every economy in the world‚ insofar as the products associated with the industry represents a big part of every consumer budget. The goods produced by the industry are basically necessities and the inelastic nature of the goods makes their impact on economies worldwide significant. The FMCG are sometimes referred to as consumer packaged goods and the various products are characterized
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The Indian FMCG Industry Dinodia Capital Advisors September 2012 Index I. II. Executive Summary Market Overview – – – – Industry Overview Evolution of the Indian FMCG Sector Porter’s Five Forces Model SWOT Analysis Key Challenges Trends in the Industry Growth Drivers Government Policies Major Segments III. Industry Analysis – – – – – IV. Investments in the Sector – Recent M&A Deals – Recent Private Equity Deals V. Major Players – Major Players – Common Stock Comparison
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Index FMCG Industry FMCG stands for Fast Moving Consumer Goods. FMCG products are also known as consumer packaged goods. These goods are generally replaced within a year. This sector is the fourth largest sector in the economy and contributes to 3 million employment opportunities. This industry is characterised by well established distribution network‚ high penetration levels‚ low per capita consumption and intense competition between organised and unorganised segments. The total FMCG market is
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field of science that studies on (1) How better we can manage technologies (2) How better we can design information systems‚ in order to enhance a firm’s effectiveness‚ efficiency and profitability. A strong MNC presence in the FMCG (Fast Moving Consumer Goods) sector‚ the existence of a wide distribution network‚ intense competition‚ the availability of key raw materials‚ lower labour costs‚ and a presence across the entire value chain have resulted in a thriving market for FMCG companies. The sector
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Executive summary The Indian FMCG sector is the fourth largest sector in the economy with a total market size in excess of US$ 13.1 billion. FMCG market is expected to rise to 33.4 Billion US$ till 2015. This report starts with a brief introduction of FMCG market along with industry Overview. It further state why FMCG sector us analyzed and why India. in this report three FMCG company “ HUL‚ Nestle India ‚ and ITC” is analyzed there history their shareholding pattern with their product is being
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