2014-2015学年第一学期 《商务研究方法》期末报告: Research about Millet Mobile Phone Marketing Mode and the Possibility of Replication 研究小米手机的营销模式及可复制性 学号:20112608 姓名:薛博文 班级:2011级工商管理2班 摘 要 小米公司正式成立于2010年4月,是一家专注于高端智能手机自主研发的移动互联网公司。小米手机、MIUI、米聊是小米公司旗下三大核心业务。“为发烧而生”是小米的产品理念。2014年第三季度‚小米智能手机出货量超过4000万‚成为三星和苹果之后,全球第三大智能手机制造商。而在众多国产手机中,小米手机无疑最引人注目。它是小米公司研发的一系列高性能发烧级智能手机。它主要针对手机发烧友,采用线上销售模式,是世界上配置堪比苹果的2000元内的智能手机,成为当今国内单款最热门的高端智能手机。 论文将以小米手机做为研究对象,运用文献研究法和问卷调查法。总结小米手机的营销模式是否是其成功的因素,以及其营销模式的可复制性。
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Cell Phones in School are Unnecessary We all know that technology is evolving at a very fast pace. If we make good use of all the technology surrounding us‚ it can help us gain knowledge and facilitate our everyday lives in many different ways. Although some electronic devices can come in handy‚ many times they contribute to distractions and interfere with learning. A good example of technology gone bad is the use of cell phones in schools. The privilege of being allowed a cell phone during school
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that‚ of the 6 billion people in the world‚ about 4.8 billion people own a mobile phone. This figure shows how useful cell phones are and how common it has become to own one. Mobile phones should not be banned in public places‚ reasons being it is very useful during emergencies‚ its several features and applications have become indispensable and banning it would kill the very purpose for which one purchases it. Mobile phones can be a handy little device to own. It is especially useful in the time
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Cell Phone Use in Schools Cell phones are becoming increasingly common in high schools‚ middle schools and even grade schools. Cell phone use in school is often considered a problem by parents and teachers‚ prompting many schools to ban cell phone use completely. While there are several significant disadvantages to allowing cell phones in school‚ there are also some legitimate reasons students should be allowed to carry phones. On one hand it is great for convenience if they need to contact their
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Direct marketing is on the rise and now it has become one of the most powerful tools to compete in the market as a strong brand. In our country we can see that this tool is not properly utilized. I think fashion brands like Lubnan can use this very much effectively because it is a rising brand and has loyal customer base. At the time of Eid and other festivals stores of Lubnan become crowded and its customers after getting into the stores fighting with the crowd becomes very much frustrated when
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Mobile Phones Should Be Publicly Banned Mobile Phones Should Be Publicly Banned Less than ten years ago‚ only a few people ran around with a cell phone as an essential body part. Now there is an estimated of 80 million people who own and use wireless telephones‚ and 85 percent of these people use their phone while driving. However‚ these handy devices are not just used in cars. They are ringing in the theaters‚ trains‚ and during Sunday mass. The phones sing the arrival of a meal and chirp while
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of mobile phone radiation on human health is the subject of recent interest and study‚ as a result of the enormous increase in mobile phone usage throughout the world. As of November 2011‚ there were more than 6 billion subscriptions worldwide.[1] Mobile phones use electromagnetic radiation in the microwave range. Other digital wireless systems‚ such as data communication networks‚ produce similar radiation. In 2011‚ International Agency for Research on Cancer (IARC) classified mobile phone radiation
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Running head: The Dangers Of Cell Phone Use While Driving In Your Vehicle 1 The Dangers Of Cell Phone Use While Driving: Time To Re-Evaluate Joseph L. Carter Strayer University The Dangers Of Cell Phone Use While Driving In Your Vehicle 2 Abstract This paper is here to engage the audience in the matter‚ or should I say‚ the dangers of cell phone use‚ while operating your vehicle. Driving while utilizing your cell phone more than triples the risk of a severe auto accident
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A Comparative Study of Mobile Phone’s Operating Systems Gaurav Jindal Assistant Professor‚ Gitarattan International Business School gauravjindal05@gmail.com Mayank Jain Student (MCA)‚ Gitarattan International Business School jainmayank2007@gmail.com ABSTRACT “Without continual growth and progress‚ such words as improvement‚ achievement‚ and success have no meaning.” -Benjamin Franklin Mobile industries seem to follow this quote
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Mobile Commerce also known as m-commerce‚ that is about an application and services that are becoming suitable from Internet enable mobile devices. Nowadays‚ the mobile commerce also involves the new technologies services and business mobiles. The e-commerce are quite different with the m-commerce. Mobile phone impose very different compare that our desktop computer. It will follow you wherever you go‚ it look a nearest restaurant for you‚ the items or app in the apps store‚ and keep in touch with
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