Case – Sales Planning – Launch in a new geography Background : Pepsico is one of the leading FMCG companies of the world selling in over 190 nations. It has been present in India since 1990 and is involved in business of manufacture & selling of foods & beverages. It has 3 divisions viz * Carbonated beverages division which sells leading CSD brands such as Pepsi ‚ Mirinda ‚ Mountain Dew ‚ Slice ‚ Nimbooz ‚ Twister. * Frito Lay India which sells leading food brands such as Frito
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STUDENT LEADERSHIP* Lead as I would like to be led. Exemplify a passion for excellence. Accountability‚ Commitment‚ and Integrity. Dare to be All I Can Be. Leadership IMAPCTS Practice … Preparation...Performance … Profess ionalism Leadership Begins with Self‐Leadership Begin with who am I? What are my values and Core beliefs? What kind of Leader do I want to be? What motivates me? What do I value? Student Leadership habits: Adapted from The 7 Habits of Highly
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Leadership Henry V This week’s lecture dealt with the theories associated to the skills approach to leadership. The skills approach can be thought of as very similar to the trait theory. In it we use some characteristics from a person to determine their leadership strength. The main difference between these two approaches to understanding leadership is that‚ while trait theory discusses personality characteristics in people‚ skills theory focuses on skills and abilities that these people possess
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ABSTRACT Soft drinks are playing the vital role in the market and the companies are also getting the good profits on these products. The soft drinks industry has originated in 1772. Now these drinks spread all over the world and the millions of bottles is consumed every day. Now this business is a global one and the companies are facing high competition in this business and they are changing their strategies according to the situations. Pearl Beverages Pvt. Ltd. Takes a great
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that business would benefit from learning some management lessons from a surprisingly gifted governmental executive--Ronald Reagan. Those of us who had the good fortune of working for President Reagan witnessed firsthand the effective management style of an unusually successful chief executive. Here are 10 lessons that I learned from observing him in action. Lesson 1: Set Clear and Attainable Objectives‚ albeit Goals that Seem Difficult to Achieve. In early 1981‚ President Reagan set his sights
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Introduction..........................................................................................................................3 1. Early life…….………………………………………………………………………...4 2. Ford’s first car….……………………………………………………………………...4 3. Ford Motor Company….……………………………………………………………...5 4. Ford’s philosophy of management….………………………………………………...6 5. World War I…………………………………………………………………………..8 6. Final years…………………………………………………………………………….9 Conclusion……………………………………………………………………………….11 Reference………………………………………………………………………………
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Kalyani Barman (57) INTRODUCTION Pepsi is a 100-year-old carbonated soft drink brand loved by over 200 million people worldwide. The largest single selling soft drink brand in India‚ Pepsi is ubiquitous on just about every social occasion. In 1886‚ the US Caleb Bradman‚ a man with a plan formulated a blockbuster of a digestive drink and decided to call it Brad‟s drink. The potion was to become Pepsi Cola in 1898‚ and eventually‚ Pepsi in 1903. Since its inception‚ Pepsi has always been at the forefront
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terms of higher market capitalization‚ gross margin and net income. However‚ Pepsi was leading the fight in terms of growth in revenue and net income. However‚ Pepsi’s stock performed 45% better than Coke’s stock. Overall‚ Pepsi was a smaller company but it was growing faster than Coke. Coke had a strong foundation‚ however‚ their revenue during this period increased due to summer months artificially increasing the demand. Pepsi‚ on the other hand‚ had consistent growth. The market for carbonated beverages
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Attitude Reflects Leadership A leader is someone who is held to high standards and is looked upon to make decisions of his or her followers. Franklin Delano Roosevelt was a perfect leader because of the many attributes he demonstrated as President of the United States. He led this country through moments in history which consist of the Great Depression and World War II. There are six main qualities that define a good leader. President Franklin D. Roosevelt demonstrated such honorable qualities
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2.1 Compare the effectiveness of different leadership styles in different organisations (Distinction) Leadership allows the organisation’s leaders to make the correct decisions when they’re required to do so; leadership inspires the employees of the organisation to perform to the best of their abilities. An effective leader has the ability achieve the most challenging goals‚ to outperform his or her competitors‚ and‚ if necessary‚ to take the required calculated risks in order to achieve success
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