Study the buying behavior of consumers regarding branded shampoos in Ludhiana Research Project Report Masters in Business Administration By Jasdeep kaur Table of Contents |Chapter No. |Particulars |Page no. | |1 |Introduction |8-16 | |2 |Research Methodology
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introduction we want to find out the acceptance of our new herbal shampoo product. I would like to know weather you have used our herbal shampoo product (Ayur herbal shampoo with shikakai & triphala) Yes No ( If Answer to Q1. is yes then proceed to Q2. else thank respondent & terminate interview ) Q.2) Have you used any herbal shampoo product before? Yes
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Jhalani 2011233 Yugmala Singh 2011238 Aditya Vikram 2011248 [SUPER SHAMPOO] Formulating an effective value delivery process to tap into an existing and prospective consumer market. Introduction The case analyzes the response of the non-users of shampoo in an emerging environment‚ India. The non-users belong to the lower end of the socio-economic spectrum and they respond with their perceptions about the category of shampoo and well-known brands. The entrepreneur ’s challenge is to obtain the
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Homemade Flea Shampoo for Dogs ____________________________________________ A Science Investigatory Project Presented to the Faculty of University of St. La Salle Integrated School Bacolod City ____________________________________________ In Partial Fulfillment of the Requirements for the Subject Science 9 Biology ____________________________________________ Submitted by: Rigel Tan Stephanie Tan Fedee Alisoso Ysa Marie Linas Acknowledgement
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a.How would you criticize the study in terms of its usefulness to you? In the first impression the product is creates an image as described below All Over Hair & Body Shampoo is a versatile product that works beautifully as a shampoo and body wash‚ making it extremely convenient for everyday use. The rich‚ cushiony formula can be used on any hair type‚ cleans hair in one application‚ and rinses easily with no build-up or even a hint of dryness! All Over Hair & Body Shampoo’s fragrance-free formula
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Pasig Catholic College High School Department School Year 2012-2013 Botanical Shampoo In Partial Fulfillment of the Requirements in Science and Technology II Presented by: Arra Garnette Y. Marcelo Jazen M. Pestañas II – Diocese of Kabankalan Presented to: Mrs. Myra C. Reyes Date: March 2013 Chapter 1 Background of the Study Introduction Every day‚ we humans constantly utilize shampoo and at times some of us make use of conditioner for improved results. By using
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Suresh Venkataraman‚ a successful marketer had always wondered how shampoo transformed from an unaffordable product to an affordable one and also believed that the rural markets in India offered a huge potential in consumer products. He was doubtful about the brand names of different shampoo brands being complex to understand that is why he decided to launch a product called “super shampoo” which was easy to pronounce and projected a superior image against whatever it was competing against. To develop
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La Shampoo is a high quality and more expensive product that has the same marketing strategy over years. From 1989‚ the line start to slowly decline its sales. The ad agency tried to develop new look campaign‚ but this solution did nothing for La Shampoo sales and customers didn’t even noticed the change. Caroline‚ the brand manager wanted a new marketing plan to improve the sales and increase the market share‚ not to just keep the product remain on retailer’s shelves. She made a marketing meeting
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Shampoo Industry 20.11.02 Category : FMCG Product : Shampoo This Presentation Covers • • • • • • • • • • • • • What is FMCG ? Characteristics of FMCG products Hair Care Category in India Types of Shampoos Hair Care Facts Market Size Awareness Shampoo usage details Penetration details Growth in this industry Evolution of shampoo as a product The top brands Ad Spends‚ and brands on the net What is FMCG ? FMCG refers to consumer non-durable goods required for daily or frequent use. Typically
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Learnings 10 9. References 10 THE PRODUCT Shampoo is a hair care product used for the removal of oils‚ dirt‚ skin particles‚ environmental pollutants and/or other contaminant particles that gradually build up in hair. Shampoo‚ when lathered with water‚ is a surfactant‚ which‚ while cleaning the hair and scalp‚ can remove the natural oils (sebum) which lubricate the hair shaft Because of the function it serves‚ shampoo seems to be a favorite product for all class of customers. The
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