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    presenting suicide or getting abused with drugs. It is easy for us to check on songs that contain good and clean messages by just analyzing its lyrics. However‚ for many years‚ there have been rumors that certain songs‚ speeches‚ and ads contain hidden messages that can only be heard when played backwards. Some people believed that most of the bands corrupt young people by burying subliminal messages in music. This process is known as backmasking and there is much debate about its existence. Backmasking

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    What Message Appeals would you use for the following Products? Design One Liner Punch lines: 1. Study Table in Household. 2. Cosmetic Surgery. Message Appeals: Berknan and Gilson Defined advertising appeals as an attempt at creativity that inspires consumers motives for purchase and affects consumer’s attitude towards a specific product or service. Message appeals are used in Advertising Messages to draw the consumer’s attention to his or her‚ own unmet needs and desires. Appeals can be

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    Decoding a Media Message

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    are polysemic meaning it can have more than one meaning and thus care should be taken when they are used so that the intended meaning comes out. Anchorage which is using the minimal elements‚ namely slogans‚ brand names or images to reiterate one message so that it will be remembered by the audience. Television commercials rely mainly on these elements when trying to convince their customers to buy their products. “They use images that are attractive to their target market putting emphasis on their

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    After reading "The Gospel Message" article in the Module/Week 4 Reading & Study folder‚ answer the following questions (250–300 words). These questions are to be answered in separate paragraphs. 1 What are some ways the Christian gospel is perceived in our culture? 2 What are some specific moral reasons people may reject the Christian gospel? 3 What are some specific emotional reasons people may reject the Christian gospel? 4 What are some specific intellectual reasons people may reject the Christian

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    Homosexuality is not something that can be flaunted‚ but it is also not right or wrong‚ according to “The Message” translator and pastor Eugene Peterson. In an interview with Jonathan Merritt of Religion News Service‚ Peterson discussed his stance on the morality of homosexuality and same-sex marriage. The Presbyterian pastor recalled that when he was still an associate pastor‚ some of his church members were lesbians‚ but they did not make a fuss out of the issue. In addition‚ Peterson revealed

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    Message from Garcia

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    How is one mans ability measured? Judging him based on his vocabulary? Possibly his actions? In "A Message to Garcia" speaks about the war between Spain and the United States‚ Cuba needed to communicate with the leader of the Insurgenets by the name of Garcia. He was in the mountains of Cuba‚ no where to be found during this time. The president demanded to find him rapidly‚ someone then mentioned to him that a man named Rowan would assure to find him. This well-reputated man was then requested by

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    Analyzing Messages Paper

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    Analyzing Messages Paper Tony Aron COMM 470 November 22‚ 2010 Brookie A. Allphin Ph.D. Analyzing Messages Paper The skill to create‚ send and receive messages requires responsiveness and dialogue by both the sender of the message and the receiver of the message. The sender of the message must be attentive of the climate of the message that has been composed. The receiver of the message must be open to message that’s being sent. Effective communication is crucial when sending a message and receiving

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    Business-to-Business Messages Comm/470 February 4‚ 2013 Communication is the process; through which sender conveys their messages to receiver. The communication can be in form of words‚ gestures‚ voice intonations and other symbols or signs. The communication process cannot be possible without any medium. In the communication process senders and receivers both are the parties involved. Apart from this communication process also needs the technology‚ tools and Channels. All the element of the

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    MANAGEMENT 101 BUSINESS COMMUNICATION Why is it important to present both sides of an argument when writing a persuasive message to a potentially hostile audience? It is important to present both sides of the argument in a persuasive message to a potentially hostile audience because one has to try and avoid angering the audience even more. What one aims to do is to persuade the audience and let them know that they acknowledge the audiences view on the matter at hand. To show that one

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    In the workplace‚ a persuasive message occurs when a person attempts to convince an individual or group to take certain specific actions. According to Perloff‚ persuasion can be defined as “a symbolic process in which communicator tries to convince other people to change their attitudes or behaviours regarding an issue through the transmission of a message in an atmosphere of free choice.” The key elements of a persuasive message are Audience analysis You can’t persuade your listeners if you

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