Broadening of Product Base - PepsiCo is seeking to address one of its potential weaknesses; dependency on US markets by acquiring Russia’s leading Juice Company‚ Lebedyansky‚ and V Wwater in the United Kingdom. It continues to broaden its product base by introducing TrueNorth Nut Snacks and increasing its Lipton Tea venture with Unilever. These recent initiatives will enable PepsiCo to adjust to the changing lifestyles of its consumers. * International Expansion - PepsiCo is in the midst of making
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Risk Management Plan Proposal FIN/415 Background of organization Pepsi Co is a global food and beverage leader with net revenues of more than $65 billion (Pepsico.com‚ 2012). Pepsi Co began its life in the summer of 1893. In 1893 Caleb Bradham invented “Brad’s Drink” or Pepsi Cola as it is called today (Pepsistore.com‚ 2012). By 1898 Caleb Bradham bought a trade name of “Pep Cola” from a competitor who had gone out of business. On December 24‚ 1902 the Pepsi
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all the actors and forces influencing the company’s ability to transact business effectively with its target market” (Armstrong and Kotler 2003‚ p.149). In this report‚ use PEST to analyze macro-environment forces how to impact on PepsiCo in China. As we know‚ the PepsiCo was the first U.S. company to distribute its products in China after China implement reform and opening up policy in 1979. Through many years business operation in China‚ the company fully understands their development worldwide must
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all the actors and forces influencing the company’s ability to transact business effectively with its target market" (Armstrong and Kotler 2003‚ p.149). In this report‚ use PEST to analyze macro-environment forces how to impact on PepsiCo in China. As we know‚ the PepsiCo was the first U.S. company to distribute its products in China after China implement reform and opening up policy in 1979. Through many years business operation in China‚ the company fully understands their development worldwide must
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territorialrights and are not allowed to work beyond theirterritories. Conditions of Sale:Payment done through bank orcash. Option of credit sales remains at the lowerpart of the chain. Guarantee of damaged goodsprovided. CHANNEL MEMBERS AND ROLES PepsiCo ± Assigns a territory to the distributor. ± Assigns sales target acc to region and seasons. ± Evaluates performance against predefinedparameters. ± Sales incentives ± Promotional offers. Distributors
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PROJECT REPORT ON RECRUITMENT AND SELECTION OF PEPSICO (HYDERABAD) Project report submitted in partial fulfillment of the requirement For the award of the degree of MASTERS OF BUSINESS ADMINISTRATION BY Name: N.ARCHANA Register no: 08S11E0004 Project report
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Name Indra Krishnamurthy Nooyi Profession Chairwoman and Chief executive officer of PepsiCo Date of Birth 28th October 1955 Birth Place Chennai‚ Tamil Nadu‚ India Religion Hindu Nationality Indian American Family Father - Krishnamurthy (Accountant in State bank of Hyderabad) Mother - Shantha Krishnamurthy Brother - Narayan Krishnamurthy Elder sister - Chandrika Tandon Grandfather - A. Narayana Sarma (a retired district judge) Aunt - Aruna Sairam (Classical Singer) Husband - Raj Kishan
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CHAPTER (1) EXECUTIVE SUMMARY I‚ Chetan Solanki felt privileged to be a part of L J institute of management studies‚ Ahmedabad. I did my summer internship training in PepsiCo Holdings India Limited a FMCG sector company. My project title is “Analyses of success of Retail Initiator in Baroda city and Suggestion on Go forwards”. The project basic objective is to analyze the program which has been introduced in march-2010 the duration of the program is of 8 month till october-2010. Name of the program
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S and U.K) and major bottling company‚ and then carry roll out the plan in key market Mirst. II. Situation Analysis Competition with Coca-‐cola. In 1995‚ PepsiCo accounted for 27% of the retail value of carbonated scout drink sales in U.S. while Coca-‐Cola accounted for 35%. The gap was greater in global market
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20 Executive summary PepsiCo (Pepsico.‚ Inc.) Is one of the world’s most successful consumer goods companies in the world‚ more than 200 Pepsi-Cola in 1998 logo Countries and has 140‚000 employees‚ 2004 sales revenue of $ 29.3 billion‚ is the world’s fourth-largest food and beverage company. 2006‚ won by the world brand competitiveness laboratory 53 of the "100 Best Employers list‚" the magazine "Fortune" Global 500 ranking‚ published in 2004‚ PepsiCo ranked 166 and for two consecutive
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