Business Strategy 6 Competitive Positioning Prof. Dr. Bernd Venohr Berlin‚ May 2007 © 2 0 0 7 P ro f. Dr. B e rn d V e n o h r Agenda Introduction to Strategy 1 2 3 Course Overview and Strategy Concept Economics of Strategy Shareholder Value Business Strategy 4 5 6 External Environment Internal Environment Competitive Positioning Corporate Strategy 7 8 9 Diversification Mergers & Acquisitions Global Strategy Strategy Process 10 Organizational Structure
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Observing Leadership at McDonald’s McDonald’s is the most famous and largest fast food retailer in the world and we can easy to find the ways of this company to motivate their employees by leadership skills. I have visited one of McDonald’s stores this week at Copenhagen. It is easy to find out that the line manager leads and in charge most of the work. For example‚ he is observed as a coach of the new or inexperience employee. He teaches the new comer how to use the machine to make the order
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What Is Leadership? Leadership The ability to influence a group toward the achievement of goals. Management Use of authority inherent in designated formal rank to obtain compliance from organizational members. 11–0 Trait Theories Traits Theories of Leadership Leadership Traits: • Ambition and energy • The desire to lead • Honest and integrity Theories that consider personality‚ social‚ physical‚ or intellectual traits to differentiate leaders from nonleaders. • Self-confidence
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Participative Leader Participative leader Participative leadership also knows as democratic leadership is a type of leadership that allows everyone in the group to get involved in recognizing important objectives and developing procedures or tactics for reach of those goals. Participative leadership can be seen as someone who depends on the whole group to achieve the job‚ this type of involved leadership style can be utilized in business settings‚ volunteer organizations and even
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Discovering Your Authentic Leadership During the past 50 years‚ leadership scholars have conducted more than 1‚000 studies in an attempt to determine the definitive styles‚ characteristics‚ or personality traits of great leaders. None of these studies has produced a clear profile of the ideal leader. Thank goodness. If scholars had produced a cookie-cutter leadership style‚ individuals would be forever trying to imitate it. They would make themselves into personae‚ not people‚ and others would
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Account Management - How to Manage Accounts to Maximize Sales This article answers the following questions: 1) What is Account Management? 2) What skills and talents are required to excel in Account Management? 3) What activities must be performed to maximize Account Management return on investment? Enlarge Image Congratulations! You successfully sold one or more of your company’s products or services to a business unit‚ department‚ or division of a large organization. Now your manager has
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assignment will examine models and styles of leadership. A reflective analysis will be given of how I led a research team‚ the impact of Emotional Intelligence on effective leadership will also be discussed. “The word leader is derived from the Anglo Saxon ‘lede’‚ meaning ‘to go’. So an organisation that has a leader assumes it is going somewhere”. Adair 1970. There are many theories of what makes a good leader‚ and also several models of leadership. One of the experts in the field John Adair‚
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Leadership styles play a huge part in the success of a leader. Understanding what brings an employee satisfaction‚ what major motivations they have‚ and what is interesting to the subordinate lays the foundation for organizations leaders (Prentice‚ 2004). Understanding these factors can enable a leader to use custom applications and methods for each employee based on those characteristics. One thing I have learned over the years is to be a great leader‚ you must have followers. Prentice describes
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Leadership has been an integral virtue of an individual to be successful and effective in business‚ politics‚ sports or the military. It is stated by Howard (2005) that leadership can be regarded as an ability of an individual to influence a group of people to respond to organisational goals and as a means to enhance others’ performance by forming operative groups‚ motivating and giving a right direction to them. It means that‚ as far as a business is concerned‚ achieving an organisational objective
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CHAPTER 8: LEADERSHIP What is leadership? Leadership may be defined as the process of guiding and directing the behavior of people in the organization in order to achieve certain objectives. Leadership is that element that convinces members of an organization to behave in such a manner that will facilitate the accomplishment of the goals of the organization. The difference between leadership and management 1. Managers are more rational problem solvers‚ while leaders are intuitive‚ more visionary
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