Contemporary Marketing Review Vol. 1(11) pp. 01 – 15‚ January‚ 2012 Available online at http://www.businessjournalz.org/cmr ISSN: 2047 – 041X OPERATION STRATEGIES FOR COCA-COLA VS PEPSI COMPANIES TO ATTRACT THEIR CUSTOMERS Mojtaba Saeidinia Candidate of MBA‚ Management and Science University‚ Faculty of Management‚ Malaysia E-mail: M.saeidinia1989@gmail.com Mehrdad Salehi Candidate of MBA‚ Management and science university‚ Faculty of Management‚ Malaysia E-mail: Ems_salehi64@yahoo.com Corresponding
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industry‚ smaller national producers‚ such as Seven-Up and Dr Pepper‚ are relatively trivial. There are a lot of players of same size in the bottling industry. Unlike the furious competition between Pepsi and Coke‚ no sense of competition can be felt in bottling industry. Reasons are that‚ first‚ Pepsi and Coke control the majority of bottlers in 1990s; second‚ intrabrand competition is restricted by the franchise agreement‚ which is protected by ’Soft Drink Interbrand Competition Act’. From the
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ACC 621 – Summer 2013 Problem Set #1 Overview of the Annual Report and Form 10K And The Balance sheet – Pepsi & Coke The following instructions apply to all problem sets and to all individual assignments. Respond to the following questions. In your responses refer to the page numbers or footnote numbers in Coca Cola’s 2012 Annual Review and 201210-K where the information used in located. Except where the question only asks for a presentation of calculations (such as the common sized balance
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CHAPTER ONE 1. INTRODUCTION 1.1 Back ground of the study Hawassa millennium Pepsi cola plant is found in the southern region of Ethiopia On the southern edge of Hawassa city. It is established on the area of 2500 m2 adjacent to Hawassa Textiles &Hawassa cheep wood factories. It is licensed under MOHA soft drinks industry as 7th plant of its sister companies. In 1999 the foundation of the plant was laid and completed the whole building as well as machinery erection in august 2007 to start production
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Almost everyone in the world prefers one brand to another. In comparing Coca Cola and Pepsi we must look at the financial pictures of both organizations. By comparing balance sheets‚ statements of income‚ statement of cash flows‚ statement of changes in owners’ equity we can determine the choice of soda drinkers. By reviewing the 2000 Consolidated Statement of Income of PepsiCo‚ Inc. and Subsidiaries‚ one can determine annual net sales of $20‚438 (in terms of millions). Costs and expenses total
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1. PepsiAmericas In 2000 PepsiAmericas merged with Whitman Corp and became the second largest Pepsi bottler of the United States. On the 1st of March 2010 PepsiAmericas became a division of PepsiCo’s‚ Pepsi Beverages Company. Today PepsiCo makes $60 billion in revenues and has 285‚000 employees. PepsiAmericas chose to implement a PeopleSoft ERP solution to increase the profitability of the company. The core ERP components helped PepsiAmericas to improve its business by establishing a complete
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competitive strategies of Coca-Cola and PepsiCo have been examined‚ and even though they are different‚ both seemed to have been successful to become the first and second companies in the soft drink industry. Coca-Cola with effective advertising‚ and Pepsi with effective young generation market target‚ have developed their marketing strategies and began to modify their pricing‚ bottling and brand strategies. Both companies entered international markets‚ however Coca-Cola were more effective and lead
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Effective Communication Case Study Analysis Case 9-1 Pepsi Syringe University of Phoenix Public Relations / MKT 438 Charles Bocage‚ Dean of Education‚ Apagy Technology Group‚ MBA‚ MSIS‚ TQM January 22‚ 2007 Effective Communication Case Study Analysis Case 9-1 There’s a Syringe in My Pepsi Can Public‚ private‚ and non-profit organizations have experienced unprecedented change. The function of public relations has gained recognition for providing appropriate counsel to organizations
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Running Head: COCA COLA AND PEPSI A COMPERATIVE STUDY Coca cola and Pepsi: A comparative study of Pension plans‚ investment and Employment preference April Oaks-Brunson Ms. Brenda Adams Intermediate Accounting III February‚ 18‚2011 COCA COLA AND PEPSI A COMPERATIVE STUDY Coca cola and Pepsi: A comparative study of Pension plans‚ investment and Employment preference Pension and Postretirement Benefit Plans The Coca cola has a non-contributory
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Analysis of eBay China’s Failure and Suggestions to eBay’s Return Strategy from the Perspective of Cross-cultural Conflicts 1. Introduction Along with the development of global economy‚ no one is unfamiliar with the word of globalization‚ and the world is filled with multinational-corporations. In such circumstances‚ those companies have realized that the necessary way to survive in the global market and maintain the competitive advantages is to
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