paper is an attempt to look into the rural market of India particularly with the focus of FMCG sector ( market ). The Fast Moving Consumer Goods (FMCG) sector is a corner stone of the Indian economy. This sector touches every aspect of human life. This sector is excited about the rural population whose incomes are rising and the lifestyles are changing. There are as many middle income households in the rural areas as there are in the urban. Thus the rural marketing has been growing steadily over the
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Rural Marketing System in the North Eastern States: Problems‚ Diagnosis and Strategy Perspective Introduction … : Agricultural Marketing system in North-Eastern States … : Rural Marketing system in Assam … : Rural Marketing system in Tripura … : Agricultural and Rural Marketing system in Meghalaya … : Perceptions of farmers on Rural Marketing … : Promoting Agribusiness Marketing Channels … : Development of Marketing Infrastructure for Farmers … : Summary and Recommendations … INTRODUCTION
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Project Report On ----------------------------------------------“Comparative analysis of I surance Product with Insurance different Life Insurance Companies” Companies --------------------------------------------------------------- ---------- May – June 2010 --------- PROJECT REPORT ON “Comparative analysis of Insurance Product with different Life Insurance Companies.” Submitted To: Mr. Vikash Kumar (Branch Manager‚ C.D.A.) Reliance Life Insurance Company LTD. Ranchi‚ Jharkhand Submitted
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Summer Camp Rosynka - AIESEC LVIV‚ UKRAINE Earliest Start Date 06.06.2013 Latest End Date 18.07.2013 About Summer Camp Rosynka The main aims of the "Summer Camp" project are - improvement of English‚ education of the tolerance and interest to other cultures in today’s youth and younger generation through the involvement of the volunteers from abroad to work in children’s camps. Job Description Department the intern will be working non-government organization Job Description1 working with children
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A Report on Cell Site Profitability/Productivity of Bharti Airtel’s sites in terms of Revenue Generation Submitted to Xavier Institute of Management‚ Jabalpur As Partial Fulfillment of the Requirements for the Post Graduate Diploma in Management-[Telecom Management] 2010-2012 Under the Guidance of Mr. Anchal Mishra Submitted by Himanshu Soni Xavier Institute of Management Mandla Road‚ Tilheri‚ Jabalpur (MP) Table of contents Contents
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PROJECT REPORT FORMAT FOR MANAGEMENT SUMMER TRAINEES Synopsis: The “Project Report” gives an account of the original research work undertaken by the Management Trainee during the duration of Summer Training/ Internship. It illustrates in an organized and logical manner‚ the “Research Methodology adopted‚ research findings‚ inferences and recommendations”‚ as well as their meaningful associations‚ thus fitting in the various disjointed pieces of information‚ in the form of a big picture. GUIDELINES
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services. State Bank of Pakistan was established as the central bank on July 1‚ 1948 to control the financial sector. Subsequent amendments were made to extend the control and functions of SBP through State Bank of Pakistan Act 1956. SBP encouraged the private sector to establish banks and financial institutions in the country. It resulted into unhealthy competition and unlawful practices due to bribe and corruption during the decades of 1950s and 1960s. In 1974‚ all the existing banks were nationalized
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ICICI BANK ABOUT ICICI BANK: ICICI Bank is India ’s second-largest bank with total assets of Rs. 4‚736.47 billion (US$ 93 billion) at March 31‚ 2012 and profit after tax Rs. 64.65 billion (US$ 1‚271 million) for the year ended March 31‚ 2012. The Bank has a network of 2‚766 branches and 9‚363 ATMs in India‚ and has a presence in 19 countries‚ including India. ICICI Bank offers a wide range of banking products and financial services to corporate and retail customers through a variety of delivery
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Rural marketing of consumer durables A study of two Taluka Table of Content 1. Executive Summary……………………………………… 2. Introduction……………………………………………….. 3. Overview of the Auto segment………………………… 4. Review of Literature……………………………………… 5. Objective of the study………………………………… 6. Scope of the study……………………………………….. 7. Research methodology…………………………………. 8. Limitation of the study………………………………….. 9. Car’s Profile……………………………………………….. 10. Finding and Analysis……………………………………
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RURAL MARKETING STRATEGIES-WITH REFERENCE TO FMCG It’s not only the grass is greener in the country side‚ that’s also where a chunk of corporate top line actually comes from. It’s time to tap the rural gold mine. The Hindu Business Line Abstract: Rural marketing is the much talked subject for the business establishment. A decade ago rural market was seem to be unstructured and this was not found to be a target location of the corporate. This is due to the hurdles such as illiteracy
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