TOPIC : “STUDY OF HDFC BANK CREDIT CARDS TOWARDS CUSTOMER” 1 1.Context /Background 3 2.Summary and literature review 4 3.Questions and hypotheses and justification 6 4.Summary of method 7 4.1:Research instruments 7 5.Ethics and Safety Requirements 8 6.Limitations 9 7.Implications 10 8.Research Timetable 11 9.References 12 STUDY OF HDFC BANK CREDIT CARDS TOWARDS CUSTOMER 1.Context /Background Housing Development Finance Corporation Bank of India was incorporated
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LOVELY PROFESSIONAL UNIVERSITY DEPARTMENT OF MANAGEMENT Report on Summer Training A STUDY OF MARKETING STRATEGY AND ANALYSIS OF SCORPIO mHAWK Submitted to Lovely Professional University In partial fulfillment of the Requirements for the award of Degree of Master of Business Administration Submitted by:Atul Simalti University Reg. No.11005058 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL UNIVERSITY JALANDHAR
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A PROJECT REPORT ON [pic] “ANALYSIS OF INTEGRATED MARKETING COMMUNICATION OF SERVICES BY HDFC LIFE INSURANCE” SUBMITTED BY: VIDHU SHARMA ROLL NUM-O9DM130 [pic] Summer Internship Report (8nd April 2010 to 8nd June 2010) Under the Supervision of
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A Research Project On Fundamental Analysis of ICICI Bank On the fulfillment of two year Full time Post Graduate Diploma in Management Guru Nanak Institute of Management‚ Punjabi Bagh‚ New Delhi Submitted By NEETU HANS Roll No-6003 Specialization: Finance PGDM Supervised By Mr. N.P Singh Asst. Prof. Finance A Research Project On Fundamental Analysis of ICICI Bank On the fulfillment of two year Full time Post Graduate Diploma in Management Guru Nanak Institute of Management‚ Punjabi Bagh‚ New
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my summer internship training in PepsiCo Holdings India Limited‚ an FMCG sector company. My project title is “ANALYSIS OF SALES PROMOTION AND DISTRIBUTION STRATAGIES OF PEPSICO”. The project’s basic objective is to study and analyze‚ the effectiveness of the distribution and supply network in Rural areas and how the company’s promotional schemes stimulates the products demand and how the retailers respond towards schemes‚ in Bathinda(urban) and Barnala(rural) areas of Punjab. In this project I surveyed
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reputed businessmen in North East and are having a vast experience in different segments like plywood‚ Timber‚ Cement‚ and Concrete Sleepers etc. Presently the Company is engaged in the business of manufacturing of cement of different grades and is marketing its product under the brand name "Valley Strong Cement". The company started its commercial production in April 2001.The company started its commercial production at the capacity of the plant at 300 TPD initially.The capacity of the plant was further
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Research Abstracts on Rural Development DWCRA Nair‚ Tara S. (2000). Towards mainstreaming poor women in development : the DWCRA experience in Gujarat. Ahmedabad : Gujarat Institute of Development Research. 72 p. Key Words : 1.RURAL DEVELOPMENT 2.DWCRA 3.POOR WOMEN 4.RURAL WOMEN 5.MAINSTREAMING WOMEN 6.ROLE OF NGOS 7.ROLE OF VOLUNTARY ORGANIZATIONS 8.PROBLEMS OF RURAL WOMEN 9.INCOME GENERATION 10.SELF HELP GROUPS. Abstract : During the Sixth Five Year Plan period (1982-83)‚ development
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Rural marketing INTRODUCTION The concept ‘Rural’ and ‘Marketing’‚ though used very frequently in various forums‚ have eluded any precise and non- controversial definitions. When we join them‚ the resulting concept ‘Rural Marketing’ means different things to different persons. This confusion leads to distorted understanding of the problems of rural marketing poor diagnosis and‚ more often than not‚ poor prescriptions. The Indian rural market with its vast size and demand base offers great
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Rural Marketing Notes by Faraz.Vehvaria on NOVEMBER 8‚ 2010 in NOTES (These are notes are for reference‚ if any topics are missing‚ please check your ref books) CHAPTER 1 PROFILE OF RURAL MARKETING Definition of Rural (Nov. 05) Government agencies from IRDA & NCAER define ‘Rural’ as “a village with a population of less than 5‚000 with 75% of the male population engaged in agriculture etc.”
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CHAPTER I INTRODUCTION TO RURAL MARKET GONE ARE the days when a rural consumer went to a nearby city to buy branded products and services. Time was when only a select household consumed branded goods‚ be it toothpaste or soap. There were days when big companies flocked to rural markets to establish their brands. Today‚ rural markets are critical for every marketer - be it for a branded shampoo or an automobile. To open a business daily or business magazine today‚ you will read about some company
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