PEST Analyses A PEST analysis (also sometimes called a STEP‚ PESTLE or STEEP analysis) looks at the external business environment. PEST stands for Political‚ Economic‚ Sociocultural and Technological. Technological factors in this case‚ include ecological / environmental aspects - the second E in STEEP and PESTLE‚ while legislative factors are included under Political (the L in PESTLE). The analysis examines the impact of each of these factors (and their interplay with each other) on the business
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MAMEE-DOUBLE DECKER (M) SDN BHD ANALYSIS OF THE MARKETING PROGRAMMES A) PEST ANALYSIS PEST analysis is a useful strategic tool for understanding market growth or decline‚ business position‚ potential and direction for operations. In analyzing the macro-environment‚ it is important to identify the factors that might in turn affect a number of vital variables that are likely to influence the organization’s supply and demand levels and its costs. The radical and ongoing changes occurring
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Environmental Impacts of the ASEAN-China Free Trade Agreement on the Greater Mekong Sub-Region Hing Vutha and Hossein Jalilian Cambodia Development Resource Institute September 2008 trade knowledge network Copyright © 2008 International Institute for Sustainable Development Published by the International Institute for Sustainable Development International Institute for Sustainable Development 161 Portage Avenue East‚ 6th Floor Winnipeg‚ Manitoba Canada R3B 0Y4 Tel: (204) 958-7700
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PEST ANALYSIS What is PEST Analysis? A PEST analysis is used to identify the external forces affecting an organization .This is a simple analysis of an organization’s Political‚ Economical‚ Social and Technological environment. A PEST analysis incorporating legal and environmental factors is called a PESTLE analysis. It is very important that an organization considers its environment before beginning the marketing process. In fact‚ environmental analysis should be continuous and feed
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Gao‚ Heejin Kim‚ Minjian Ruan Table of Content Executive Summary 2 Competitive Analysis 4 1. Competitors 4 2. Competitors’ Market 5 3. Competitors’ Advantage 5 4. Competitors’ Status 6 Environment Analysis 6 1. Economical 7 2. Social/Administrative 8 3. Cultural 9 4. Geographical 10 Financial & Other Risk Assessment 10 1. Financial Analysis 10 2. Other Risk 12 SWOT Analysis 12 1. Strength 12 2. Weakness 13 3. Opportunities 13 4. Threats 14 Target Market
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MODULE TITLE: BUSINESS ENVIRONMENT/ TRAVEL & TOURISM BUSINESS TOPIC : PEST ANALYSIS PEST ANALYSIS Introduction 3 History 3 Growth 3 PEST Analysis 4 Political Factors 4 Economic Factors 5 Social Factors 5 Technological Factors 6 Analyze your findings 7 Strategies pursued by the business to control PEST factors: 7 Recommendations 8 References 8 Oman Air Introduction Oman Air is the flag carrier of the Sultanate of Oman‚ based
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Financial Accounting Assignment Analysis of Financials of Sun Pharmaceuticals Industries Limited Introduction Sun Pharmaceuticals Industries Limited (Sun) is a leading Indian global pharmaceutical company engaged in developing‚ manufacturing and marketing formulations and APIs. Its business is broadly categorized in four segments – India Branded Generics (41% of revenue)‚ US Formulations (39%)‚ International Generics (11%) and active pharmaceutical ingredients (APIs) (9%). The company offers
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PEST Analysis We carry out a PEST analysis to examine political‚ economic‚ social and technological factors on our business and we can use our findings to take advantage of opportunities that may arise and also be prepared to face possible threats that may come our way. The use of PEST analysis will help our business to effectively adapt to the realities of the new environment and help us to create a marketing plan that will be effective and which will therefore enable our business to compete
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PEST ANALYSIS PESTLE stands for “Political‚ Economic‚ Social‚ Technological‚ Legal and Environmental” and is used for business and strategic planning‚ marketing planning‚ organizational change‚ business and product development and research reports. By understanding these external environments‚ organizations can maximize the opportunities and minimize the threats to the organization. PEST Analysis Fast Foods The various Political‚ Economic‚ Social and Technical factors that a firm needs to
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The PEST or PESTLE Analysis templates PESTLE analysis template Other than the main headings‚ the questions and issues in the template below are examples and not exhaustive - add your own and amend these prompts to suit your situation‚ the experience and skill level of whoever is completing the analysis‚ and what you aim to produce from the analysis. The context upon which a PESTLE analysis is undertaken can help to determine how to interpret facts and information discovered. |PEST/ PESTLE Analysis
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