Date: 06-01-2011 Word Count: 3710 Bachelor of Business (Marketing) Program Table of Contents Executive Summary 1. Literature Review 1.1 Sustainability 1.2 Store Design 1.3 Sustainable Store Design 2. Introduction of The Body Shop 3. Case Study: The Body Shop 3.1 Current Store Design 3.1.1 Store Infrastructure 3.1.2 Store Layout 3.1.3 Merchandise spatial planning 3.1.4 Visual Merchandising 4. Recommendation 5. Conclusion 6. References 1 2 2 3 6 7 8 8 9 11 12 13 14 23 24 Appendices 26
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establishments specified as Pizza Parlors and Coffee Shops can barely survive or maintain its sustainability in the municipality. Essentially‚ there are some factors to consider behind the sustainability of these said establishments. Every now and then‚ various Food and Beverage establishments have already existed in the market. However‚ not all of them became successful as days pass by. Unlike before‚ there are Pizza Parlors and a Coffee Shop in Midsayap but it didn’t last for a long time
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PUC GRADUATE SCHOOL-MARKETING MANAGEMENT CASE STUDY ONE THE BODY SHOP– GOOD LUCK OR GOOD MARKETING? The Body Shop may have grown rapidly in its early days‚ but its founder‚ the late Anita Roddick publicly dismissed the role of marketing. Roddick ridiculed marketers for putting the interests of shareholders before the needs of society. She had a similarly low opinion of the financial community‚ which she referred to as ‘Merchant Wankers’. While things were going well‚ nobody seemed to mind. Maybe
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The Coffee Shop: Social and Physical factors Influencing Place Attachment Lisa Waxman‚ Ph.D.‚ Florida State University (co-authored by Marco Marin) aBstract This study explored the characteristics that encourage gathering behavior and contribute to place attachment in selected coffee shops in the context of literature suggesting social gathering places contribute to social capital. These gathering places‚ with the potential to enhance community in this manner‚ have been called third places.
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1.0 Executive summary The Coffee Cup is a beverage retailer‚ which has applied a method that is not very known to the beverage and food industry. The Coffee Cup will give its customers the opportunity to drive through and order their choice of beverage or food that will be freshly made and customized in a very simple‚ convenient and time efficient manor. It will definitely have a comparative advantage in comparison to gas stations & institutionalised fast food chains. The Coffee Cup serves
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The Coffee Shop Project <<Name>> MGMT404 Project Management DeVry University Online Table of Contents Introduction 3 Scope statement 3 Work breakdown structure 5 Network diagram 6 Risk Management plan 8 Resource Management plan 9 Communication Management Plan 12 Introduction - A coffee shop has always been more than a place to have a beverage. It is a place to socialize‚ ideate‚ have fun and meet new people. As Starbucks puts it‚ it’s the third place‚ a home away from home or office. Also‚ due
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for Bass Pro Shops Top Managers Training and Development Final paper Bass Pro Shop Company Overview Bass Pro Shop (Outdoor World) is a private retailer known of selling hunting‚ fishing and camping gear related to all outdoor and recreational activities that started in Missouri in 1972. By 1974‚ Bass Pro Shops became very popular and its first catalog first was mailed out. Soon‚ it became the world’s largest mail order sporting goods store. Around 1995‚ Bass Pro Shops Sportsman’s
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INTRODUCTION Consumers of this era have been different from the ones that used to be 20 years ago. The consumers today are more demanding and at the same time service oriented. They would seem to be in hurry to shop so that they can utilize the time that they saved somewhere else. Many consumers prefer to not even go outside for shopping instead they would order over phone or internet. These changes have changed the way marketers have been marketing their products traditionally. To be able to
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the 1960 film "Little Shop of Horrors"‚ the main character‚ Seymour acquires a strange plant‚ which‚ we find out later‚ talks‚ lives off blood and eats people. The main idea of this film is when you try to please everyone without regard to yourself you end up loosing yourself. The other characters in the story revolve around Seymour and this bizarre plant. He names the plant after his crush Audrey‚ who is an assistant in the flower shop where he works. The owner of the shop‚ Mr. Mushnick‚ is a greedy
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Causes and Consequences of Sweat Shop Labor in Post Mao China Hyun Jung Kim and Khalil Campbell The film China Blue presented to us several key perspectives in post-Mao China. These perspectives shined a light on the Chinese people as they transitioned from farm-life to an oriented urban manufacturing lifestyle. First‚ the policies and developmental strategies in China’s economic reform that led to the poor sweat-shop conditions encountered by the migrant workers in coastal China? Lastly‚
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