Date Greenwich Maritime & International Collaborations Business Systems Management & Strategy BUSI1151/BUSI1494 Small Business Development 6 THREE HOURS May 2011 Course co-ordinator: Dr Lin Yan INSTRUCTIONS TO CANDIDATES Answer ALL questions. A copy of the case study has been supplied in advance of the exam. The case study is also attached to this examination paper. This is a CLOSED book examination. May 2011 Course Title Small Business Development Course Code BUSI 1151/1494 Page 1 of 2
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Business Name: I’m Bingsu Section 1 Executive Summary: I’m Bingsu is an Korean style Ice-cream shop which is determined as a daily necessity for target customers to dodge the daily stresses of life and just a comfortable place to meet their friends‚ studying‚ work discussing‚ working‚ and relaxing. By knowing that demand is growing for high quality goods and great service‚ We‚ I’m Bingsu‚ underwrite appropriately on it to create value for target customer and build strong customer relationships in
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I. INTRODUCTION As part of our curriculum as business students of the University of the East‚ Manila‚ we have to undergo the course: Entrepreneurial Venture 1 Business Planning. This course gave us the chance to formulate our own business plan that helps us apply our knowledge and gain skills in business. The exercise provided us the opportunity to think like young entrepreneurs‚ and prepared us for a business. Our company came up with an idea of manufacturing fruit pancake. Our product is
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online auction site eBay stated‚ “A business leader has to keep their organization focused on the mission. That sounds easy‚ but it can be tremendously challenging in today ’s competitive and ever-changing business environment. A leader also has to motivate potential partners to join” (Whitman‚ n.d.). These wise words expressed from a wise and highly successful business leader speak soundly in relation to motivating employees and a sustaining a competitive business advantage. Along with a competitive
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Business Plan Enter your business name Enter your name Section 1: The Business Profile Description of My Business (Session 1): Describe your product or service. Targeted Market and Customers (Session 1): Describe your customer profile and why customers want or need your product or service. Growth Trends In This Business (Session 1): Is the market for your product or service growing or shrinking? Pricing Power (Session 1): Explain the unique qualities or circumstances concerning
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SWOT Analysis 6 3.2. Competitive analysis 8 3.3. Market segmentation 9 3.4. Target market 10 4. Marketing analysis 12 4.1. Pricing strategy 13 4.2. Marketing strategy 15 5.0. Strategy and implementation 17 5.1. Research action plan 17 6.0. Market forecast 18 7.0. Management 19 7.1. Management Team 20 8. Operations 22 9.0 Forecasting 23 9.1Start up summary 23 Table for start up 24 9.2. Sales forecast 25 9.3. Revenue forecast 26 9.4. Expenses forecast
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BUSINESS PLAN Gothenburg 2012-12-17 Written by: Executive Summary Wounds that are hard to heal are an increasing problem throughout the world. Millions of people suffer from them and treatment is both costly‚ time consuming and causes patients pain and discomfort. Dative is a biotechnology research company that is developing two different technologies in order to produce a solution to this problem. One is the PolySel© - an absorbent gel formula which can be used together with various
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Bradford School of Management Strategic Marketing Plan for InterviewBay Balaji Bangalore Varadarajan UB No. 08013436 UB No. 08013436 Page 1 of 84 Statement of Authenticity I have read the university regulations regarding plagiarism and certify that this project is my own work and does not contain any unacknowledged work from any other sources WORD COUNT: 14591 UB No. 08013436 Page 2 of 84 ABSTRACT • This is a real-time project done for InterviewBay‚ a start-up venture specializing in
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is having a ambition of business concept “Trash management through recycling” thus highlighting the concept of socioprenureship in the locality‚ G sector‚ the most thickly populated sector of Islamabad. A total of 159 Tons Waste/ Day has been generated by G sector only out of which 20 Tons of waste is recyclable. This recyclable trash has a worth of Rs.200‚ 000 (source Capital Development Authority‚ 2009). GreenMax is based on well planned recycling business‚ the idea is unique one because
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• Consuming has never been about the basic needs‚ some people argue that consuming has become about peoples individual identities and self-expression. On the other hand others argue that families and peoples communities help shape how they consume. • What people buy‚ and what people do with these things gives an indicator of the kind of person they are. This is especially true with people who are trying to sell things‚ such as advertising agents and retailers themselves. • Its a common assumption
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