clothing considered as ‘unique’ -that won’t be in the shop for more than 2 or 3 weeks. On short‚ as well the title of this paper states: ‘Responsive‚ High speed‚ Affordable fashion’. Stores are managed as small business‚ vertical communication and supply chain‚ so each manager knows exactly the demand and specific request‚ model and colour. This is a way of increasing efficiency‚ loyalty and customers satisfaction. Unlike the competitors‚ Zara spends a low percent of its sales on advertising‚ but
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should be judged according to five criteria: relevance‚ accuracy‚ timeliness‚ clarity‚ and visibility. Deficiencies in any of these areas will weaken the decisionmaking process. Ensuring the quality of information is critical for effective supply chain management. Unfortunately‚ the complexity of the task intimidates many companies into settling for inefficiencies and inaccuracies. As a result‚ decisions are based on Key Performance Indicators (KPIs) that can be ambiguous‚ imprecise or even incorrect
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Who Am I? Nike is a multinational corporation that is engaged in design‚ development and worldwide marketing. Nike also merchandises footwear‚ apparel‚ equipment‚and accessories. Nike is the worlds leading supplier for athletes footwear and apparel‚ the company was founded in January 1964 as Blue Ribbon Sports owned by Bill Bowerman and Phil knight. It was then named Nike Inc. in 1978. The company ’s named Nike comes from a Greek word which means victory. Nike is marketed as its own brand as well
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Case Study #3: A Pain in the (Supply) Chain Highlights This case is about the bullwhip effect and supply chain coordination Read “A pain in the (supply) chain” in the course pack and the supply chain integration (bullwhip effect) chapter in the textbook. To meet the target of 9% sales growth‚ Exceso Corporation (the manufacturer) starts an aggressive promotion (sharp discount in the price) to its retailers‚ despite the obvious downside of doing so. Please read the case carefully and
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Chapter 2 Supply Chain Performance: Achieving Strategic Fit and Scope True/False 1. A company’s competitive strategy defines the set of customer needs that it seeks to satisfy through its products and services. Answer: Difficulty: Easy 2. The value chain emphasizes the close relationship between all the functional strategies within a company. Answer: Difficulty: Moderate 3. A company’s product development strategy defines the set of customer needs that it seeks to satisfy through its
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2012 Empty Container Management – Case Study Report Table of Contents 1 Introduction ....................................................................................... 2 2 Background ........................................................................................ 5 3 Data analysis Hamburg – BSR ................................................................... 7 4 Stakeholders in the (empty) container maritime transport chain .................... 16
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Nike‚ Inc. (IPA: / ’naɪki/) (NYSE: NKE) is a major publicly traded sportswear and equipment supplier based in the United States. The company is headquartered in Beaverton‚ near the Portland metropolitan area of Oregon. It is the world ’s leading supplier of athletic shoes and apparel and a major manufacturer of sports equipment with revenue in excess of $18.6 billion USD in its fiscal year 2008 (ending May 31‚ 2008). As of 2008‚ it employed more than 30‚000 people worldwide. Nike and Precision Castparts
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for examination 1. Which of the following statements is correct? A. Recent trends such as lean manufacturing and offshoring decrease the level of risk in the supply chain. B. Accurate forecasting techniques solve most supply chain problems. C. Many retailers observe that inventory levels fluctuate considerably across a supply chain. D. In general‚ the total inventory costs are higher than the total transportation costs in the overall logistics costs for a country. 2. There can be many reasons
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process‚ companies can follow five purchase objectives: the ’five rights’. But do the ‘five rights’ answer to real needs of the modern businesses? This essay explains in a first part what purchasing is and how performance measurement contributes to management. Then in a second part‚ it defines the ’five rights’ framework. Finally the last part considers the relevance and suitability of this framework when planning industrial purchasing activities. What is purchasing? In order to evaluating the
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strategies of sport companies for Nike and Adidas. Introduction My area of study for this project would be more on comparing the performances for Nike and Adidas for the past 5 years. In this project I would explain the performance such as growth in profits‚ revenues‚ market share‚ the company employers and employees‚ size of the market share‚ steps for increasing the social performance‚ products performance‚ dividends per share‚ assets and the company investment. Nike and Adidas and have been the top two
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