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    Executive summary: Papa gino’s is a strong imaged Restaurant of Boston aimed to provide a good hospitality to its consumers. The company is currently running over 300 restaurants and handling all the restaurants with the help of operational BI system. The use of BI systems has not only automated the business process but has also helped to provide competitive advantage to the company. For analyzing the current business of Papa Gino’s two modeling techniques has been adopted; SWOT analysis and Porters

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    LOVELY PROFESSIONAL UNIVERSITY DEPARTMENT OF MANAGEMENT Report on Summer Training [pic] A Study on Recruitment and Selection Process at Wildflower Hall (An Oberoi Resort)‚ Shimla. Submitted to Lovely Professional University In partial fulfilment of the Requirements for the award of Degree of Master of Business Administration [pic] Submitted by: Priyanka Chauhan Regd No.11203013 DEPARTMENT OF MANAGEMENT LOVELY PROFESSIONAL

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    Introduction to Advertising Advertising is the structured and composed non-personal communication of information‚ usually paid for and usually persuasive in nature‚ about goods (products‚ services‚ and ideas) by identified sponsors through various media; the dissemination of information or messages for a business purpose‚ usually intended to promote commercial transactions or to enhance a business’ general standing in the marketplace or the community. ← Advertising is communication:

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    DEMOGRAPHY - Vol. I - Family Planning and Reproductive Health - Iqbal H. Shah FAMILY PLANNING AND REPRODUCTIVE HEALTH Iqbal H. Shah Department of Reproductive Health and Research‚ World Health Organization‚ Geneva‚ Switzerland Keywords: Family planning‚ reproductive health‚ fertility levels and trends‚ contraceptive prevalence‚ method mix‚ contraceptive continuation and switching‚ contraceptive failure‚ male participation‚ induced abortion‚ maternal mortality ratio‚ HIV/AIDS‚ developing

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    Advertising Ethics 3

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    ETHICS IN INDIAN ADVERTISING (STUDY OF TV COMMERCIALS) Introduction Advertising has today become one of the most important aspects of all the businesses and to imagine the life sans it is almost impossible. Advertising was quite ingenuous a few decades back‚ much competition. However‚ the simplicity in advertising did not continue for long. In the recent past‚ there was growth of innumerable broadcast and TV channels. The national dailies and magazines also grew multifold. It was the time

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    Creativity in Advertising

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    [pic] TABLE OF CONTENTS 1. Abstract – Creativity in Advertising……………….. 5 2. Emotions and Brand value…………………………… 6 3. Innovations in Advertising……………………………. 9 4. Survey for Creative advertisements……………… 34 5. Analysis……………………………………………………….. 41 6. Conclusion…………………………………………………… 47 7. References……………………………………………………. 48 CREATIVITY IN ADVERTISING “Creativity is seeing something new when you look at something old; it is all heart of civilization

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    Researcher who always help the Researcher. The Researcher would like to dedicate this Research to the Researcher’s family that always cheer up the Researcher and to Almighty God for giving the strength and skills to do this Research Paper. ACKNOWLEDGEMENT The Researcher wants to give the dearest thanks to the people who support and help the Researcher in writing this Research. First of all‚ to the Researcher’s Parents who provide the needs of the Researcher in

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    DEDICATION…………………………………………………………..ii ACKNOWLEDGEMENT……………………………………….……..iii TABLE OF CONTENTS……………………………………………….V LIST OF TABLES…………………………………………………….Vii ABSTRACT…………………………………………………………….ix CHAPTER ONE 1.1      BACKGROUND OF STUDY ……………………….….……..…1 1.2      STATEMENT OF RESEARCH PROBLEM…………………..…3 1.3      SIGNIFICANCE OF THE STUDY……………………..…..…….6 1.4      OBJECTIVE OF THE STUDY……………………………………7 1.5      HYPOTHESES……………………………………………………7 1.6      STUDY AREA ………………………………………….………...8 1.7      LOCATION………………………………………………….. ….10

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    a good way and this is where the psychology plays in setting prices that may come up with the frequent buying of the consumer. With the strong support of promotional programs to abruptly capture the attention of the consumer. The conduct of this research entitled Psychological Pricing: An influence on the Consumer Buying Behavior is in lined with the courses enrolled by the researchers which is Marketing Management‚ to have better understanding with the consumers buying behavior with regards to their

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    Facebook & Advertising

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    networking platform for self-promotion‚ advertising and multimedia interaction. With new apps and add-ons‚ Facebook users can send each other a virtual drink‚ create and host events‚ advertise their businesses through social ads‚ and more. When Charlie Gibson hosted the debate for the 2008 presidential candidates along with Facebook‚ the little networking site became a powerhouse in the online-marketing community. But will Facebook ever drive the Business of advertising ? How can Facebook Ads compete with

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