INTRODUCTION Public Relations is the knowledge that relates to company’s Public Relation policies and management‚ creating and managing company image by means of Press Release‚ advertising and company’s presentations. There are some benefits of PR; it can build a strong sense of corporate identity by promoting its good image to the public/outsiders‚ clear the misconceptions and prejudices from the public‚ promote the organization activities/services and products by using‚ for example‚ sales promotion
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CHAPTER 1 1. Introduction 1.1 History of Biscuit Industry Biscuits are a very significant part of the food industry in most countries of the world. A biscuit is a small baked product; the exact meaning varies markedly in different parts of the world. The origin of the word "biscuit" is from Latin via Middle French and means "cooked twice" (similar to the German Zwieback). Some of the original biscuits were British naval hard tack. That was passed down to American culture‚ and hard tack (biscuits)
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------------------------------------------------- Parle-G From Wikipedia‚ the free encyclopedia Parle-G biscuit Parle-G or Parle Glucose is a brand of biscuits manufactured by Parle Products in India. As of 2011‚ it is the largest selling brand of biscuits in the world according to Nielsen.[1] Contents [hide] * 1 History * 2 Marketing * 3 References * 4 External links ------------------------------------------------- History[edit source | editbeta] Parle Products was
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Rural shop audit – A study on FMCG brands sold in rural shops in Tamil Nadu K Arul Rajan Gone were the days when a rural consumer went to a nearby city to buy “Branded” products and services. The impact of globalization has made significant change in the rural markets and is felt as much as in urban. Trends indicate that the rural markets are coming up in a big way and growing twice as fast as the urban‚ witnessing a rise in sales. Today‚ rural markets are critical for every marketer
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Hanuman learnt Vedas from Sun as per Ramayana. (2) By movement of Earth Sun is forming day and nights. (3). Sun rays are healthy. " AAROGYAM BHAASKARAA DICHCHET". We know people take Sun- bath for various reasons. They contain vit.D. (4). In Yoga SURYA NAMASKARAS take important place. Inspire of the facts told now‚ RAINS and RAINY DAYS are not to be looked down. They give water for living. They develop forests. They fill tanks wells ponds and pools. They flow in rivers and so on. Sun is a sun rain
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the largest consumers Institutional consumers – hospitals‚ factories‚ railway station‚ schools‚ government offices Increasing Income level of household Competitors Britania • Tiger • Good Day • Sunfeast Glucose • Sunfeast Dream cream ITC Surya • Priya Gold • Marie lite Anmol Product Hierarchy Parle G – Rs. 4/- SKU Glucose Biscuits Biscuits Ready To Eat/Packaged Food Items Food Items Hunger The Problem Input cost of raw materials (sugar and wheat flour)‚ which comprised 55%
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brands. The organised biscuit market in India is estimated to be over Rs 3000 crore. Britannia‚ the market leader‚ is said to have about 45 per cent market share‚ with Parle close behind at about 30-35 per cent. Another major brand is Priya Gold from Surya Foods‚ while the smaller brands include Sunfeast from ITC and Champion. The unorganised market comprising very small regional brands and unbranded biscuits and naankhataai‚ is showing a declining trend over the years‚ according to analysts....
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Ganesha is India’s cutest god. He has the head of an elephant on which is perched a dainty tiara. Four podgy hands are joined to a sizeable belly with each hand holding its own symbolic object. One has a trishul‚ or a trident‚ the second‚ an ankush‚ or goad made from his very own broken tooth. The third hand elegantly holds a lotus. The fourth has a rosary (which is sometimes replaced by modaks‚ his favourite sweet) The devotees of Ganesha are known as ’Ganapatyas’‚ and the festival to celebrate
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Software Private Equity B. Case: Kirk Riedinger and Jamie Turner Week 7: A. Case: Pacific Source International Dimensions B. Case: Ducati & Texas Pacific Group: A “Wild Ride” Leveraged Buyout Week 8: A. Case: Surya Tutoring B. Case: Oriental Fortune The Future of the Private Equity Market Week 9: A. Case: Spectrum Equity Investors‚ LP. B. Case: The Sale of Citigroup’s Leveraged Loan Portfolio Week 10: A. Case: The Canada
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Details of Lourdes Mata Central School 1. Name of the School with address : Lourdes Mata Central School‚ Kovilthottam [strictly as per Affiliation sanction Chavara‚ Kollam‚ Kerala - 691583 letter or as permitted by the Board] (i) Email : lourdesmatacentralschool@gmail.com (ii) Phone Number : 0476 2684301 (iii) Fax Number : Nil 2. Year of
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