Nike is an American multinational corporation that is engaged in the design‚ development and worldwide marketing and selling of footwear‚ apparel‚ equipment‚ accessories and services. The company is headquartered near Beaverton‚ Oregon‚ in the Portland metropolitan area. It is the world’s leading supplier of athletic shoes and apparel[3] and a major manufacturer of sports equipment‚ with revenue in excess of US$24.1 billion in its fiscal year 2012. The company was founded on January 25‚ 1964 as Blue
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Summary Nike has been able to become a global player in the industry of sports apparel and athlete endorsements because of many different factors that are outlined in the way they manage their company. By analyzing the business plan of Nike we can see how their supply chain is set up as is illustrated above. The supply chain is very important for the transfer of their goods from the supplier of raw materials to a manufacturer‚ then to a distributer‚ then to a retailer‚ to then be available for
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California and though up the name "NIKE" in 1971. It was around this time that Blue Ribbon Sports and Onitsuka parted ways and Bowerman and Knight set up their own brand which we know as Nike today. Nike created one of the most recognisable symbols in the world today with the Nike "Swoosh". It can be seen on all their advertising campaigns and more importantly all over the clothes of the sportsmen and women endorsing the Nike brand. The first man Nike endorsed was a track runner name Steve
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Nike‚ a very popular company‚ is a very creative and a wealth company. Nike is an amazing company. Starting out as a little company with little money and becoming one of the leading brands in the world. Making millions of dollars and coming out with new apparel and shoes every single day. Making many people happy. Too many people are in love with this company. “ I am just happy to be a part of the Nike family.”(Lebron James‚ 2016- BrainyQuote‚" n.d.). As you can see many people love this brand‚
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Nike vs Puma Easily the biggest grudge match in Germany this month will not be between two of the countries competing‚ but between homegrown Adidas and‚ of course‚ American arch-rivals Nike. The business media is already hot on the Stripes versus the Swoosh‚ with the German brand reportedly splashing out double Nike’s estimated £60m World Cup marketing spend. But what about the shirts themselves? Which ones would you want to play in‚ and which should be left on the backs of the die-hards down the
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Cathay Pacific Airway Ltd was founded on 1946 and the flag carrier of HK. The airline’s operations include scheduled passenger and cargo services. Cathay Pacific’s mission is providing the safety‚ outstanding products and services to all customers. They take responsibility to the socially and environment. Cathay pacific put effort in the local and global environmental sustainable such as air quality‚ nose‚ water‚ waste. They make the report about the environmental sustainable to evaluate
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EXECUTIVE SUMMARY For more than 20 years‚ Apple has been working on ways to minimize the impact to environment. As Apple reports‚ the products are manufactured‚ used‚ and recycled represents the largest percentage of Apple`s total greenhouse gas emissions. That is the reason why Apple has been designed and measured the performance in Product Environmental performance. Apple has developed its first environmental policy back in 1990‚ and put its mainly focus on energy efficient‚ reducing total use
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In this chapter the author David Orr explains the causes of our unfortunate condition from the social confining situation to those that are inevitable part of human condition. As the author looks into the future three crises will be imminent: the food crisis as result of worldwide soil losses and rapidly expands of population‚ The cheap energy‚ the race between the fossil fuels and the solar energy‚ and the climate change. This has to do with the limits of the natural resource. Besides
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P4 – Explain how four key methods (legislation‚ control‚ design and specification‚ management) are used to protect the environment from the impact of the construction and built environment sector. The most relevant pieces of environmental legislation should be identified and which statutory bodies monitor police and enforce the legislation. A description and examples for design‚ specification and management must be given. Legislation & (what they cover) Environmental protection act 1990 This act
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political leaders and their ideologists for the pursuit of the culture of violence in the second part of the 20th century and early part of the 21st century are based on these genuine but false beliefs in such simple mega-narratives. On Violence by Hannah Arendt was published in 1969 and is in many ways a child of its time reflecting the issues of the 1960’s and questions‚ arising from the cold war‚ the nuclear arms race and the American war in Vietnam‚ but it should also be seen as a significant contribution
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