COMPETITIVE STRATEGIES ADOPTED BY EQUITY BANK LIMITED By Chege Bernard K. K. A Management Research Project submitted in partial fulfilment of the requirements for the degree of Master of Business Administration (MBA)‚ School of Business‚ University of Nairobi October 2008 ii DECLARATION This project is my original work and has not been submitted for a degree in any other university. Signed: ____________________________________ Chege Bernard K. K. Regn No: D61/P/8500/04 Date: _______________________________________
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Strategic Alignment: Leveraging Information Technology for transforming Organizations Based on the paper of J.C. Henderson‚ N. Venkatraman (1993) by Philipp Maderthaner A. Summary Henderson and Venkatraman proposed a model for business IT alignment; it was intended to support the integration of information technology (IT) into business strategy by advocating alignment between and within four domains (see figure 1). The inter-domain alignment is pursued along two dimensions: strategic fit (between
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questions: 1) What is Account Management? 2) What skills and talents are required to excel in Account Management? 3) What activities must be performed to maximize Account Management return on investment? Enlarge Image Congratulations! You successfully sold one or more of your company’s products or services to a business unit‚ department‚ or division of a large organization. Now your manager has tasked you with "account management". If you are not already familiar with account management‚ you
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Leadership Interview Leaders-like can be found everywhere but effective leaders are going extinction. Yes‚ in this world‚ where people are able to express their own ideas‚ anyone can be chosen as a leader because he or she possesses a certain characteristics that resembles a leader – outspoken‚ intelligent‚ or the ability to express ideas in a single sentence (Ricketts‚ 2009). However‚ the leader characteristics are not always an assurance of becoming an effective leader. As according to IAAP (2009)
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A Cost Leadership Strategy is based on the concept that you can produce and market a good quality product or service at a lower cost than your competitors. These low costs should translate to profit margins that are higher than the industry average. Some of the conditions that should exist to support a cost leadership strategy include an on-going availability of operating capital‚ good process engineering skills‚ close management of labor‚ products designed for ease of manufacturing and low cost
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in each market margin. The changing patterns of global competition require continuous analysis of competing forces. Business and marketing strategies need to take advantage of opportunities and to avoid threats. Market leaders and competitors cannot fulfill their executive role unless customer’s needs and desires are understood and satisfied. Strategic marketing is creating a plan to better reach and satisfy customer while increasing profitability and productivity. Competition strategy is an important
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FINAL REPORT/ESSAY LEADERSHIP AND INNOVATIVE NEGOTIATION Essay ·01 What Makes a Leader? By Daniel Goleman Daniel Goleman was who first brought the term of emotional intelligence with his book named ‘‘Emotional Intelligence’’ in 1995. He said that emotional intelligence was what distinguished great leaders from merely good ones‚ his research and studies showed that it was the sine qua non of leadership. This article shows that he described
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Levels of strategy • Corporate strategy (eg. Virgin‚ Nestle) Strategic Management Business‐level strategy Different ways of competing at the level of the individual Business Unit (SBU) How can competitive advantage be sustained? Hyper‐competition – Which industries/markets should we be in? – How is the corporate portfolio managed? • Business strategy (eg. Virgin Atlantic‚ Nestle babyfood) – Tactics used by an SBU to compete in the market • Generic strategies and how to sustain these
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Introduction Strategy is a course of action‚ specifying the resources required‚ to achieve an objective and a goal. It’s the organization’s plan as to how it is going to create value. Some of the levels of strategy in an organization are: corporate‚ the general direction of the whole organization; business‚ how the organization tackles particular markets; and operational/ functional‚ that means that there are specific strategies for different departments of a business. To achieve the objectives
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| CONTENTS Question 2 3 Determine 3M’s core competencies and assess if 3M has a sustainable competitive advantage. Support your claim. Question 3 9 Critically evaluate the success of 3M’s strategies (acquisition included) in 2006‚ from both a strategic and financial perspective. Question 4 27 Recommend an integrated and coordinated set of commitments and actions which will exploit the company ’s core competencies (CCs)
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