Movement Essay March 31‚ 2013 Straight Edge: Subculture and Social Movement In the early 1980’s‚ a hardcore punk band called Minor Threat wrote a song called “Straight Edge”. In this song‚ front man Ian MacKaye versed lyrics about not needing drugs or any substance to live a positive lifestyle. The song lyrics marked a new beginning of a subculture consisting of youth in a punk/hardcore scene that decided to be different and go against the grain. Straight edge is a lifestyle and philosophy of being
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The Samsung Galaxy S6 Edge is the Ferrari to Samsung Galaxy S6 ’s BMW‚ the Channel handbag to the S6’s Coach. OK‚ so maybe the differences aren’t that extreme‚ but you get the point. The S6 Edge earns its right to be called the designer version of S6‚ and you’ll pay a premium for it. Its two rounded sides create a bold‚ innovative design that isn’t just the first commercial dual curved display it’s also probably the best screen on a phone today. And although the S6 and S6 Edge share every major spec
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Clean Edge Razor MKTG600‚ Section 233 10/18/2012 Brief case study analysis of Paramount’s newly designed Clean Edge razor Table of Contents INTRODUCTION 2 PROBLEM STATEMENTS 2 RECOMMENDATIONS & CONCLUSIONS 3 RATIONALE & ANALYSIS 4 APPENDIX & ATTACHMENTS 6 Exhibit A: Select Non-disposable Razor Brand Prices 6 Exhibit B: Non-Disposable Razor Unit & Dollar Market Share by Brand: 2007-2010E 6 Exhibit C: Financial Forecasts: Alternative Positioning Scenarios
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Case Analysis of Clean Edge Razor Product Characteristics In 2007‚ Paramount developed a technological breakthrough in non-disposable razor segment called Clean Edge. It had a vibrating‚ ultra-thin five blade design and worked on AAA battery. A heavier handle allowed for better balance‚ grip and control while shaving and ultra-thin razor blade design reduces irritation. Clinical trials indicate that Clean Edge achieved a 25% increase in hair removal versus other leading non disposable razor
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Apocalypse Now‚ directed by Francis Ford Coppola‚ is the story of Captain Willard’s journey up the Nung River in Cambodia to kill a general‚ Kurtz‚ who has lost control of himself. It is set in the Vietnam War and is a very gritty and affecting film. Imagine my surprise when I learned that it was sort of based on Joseph Conrad’s famous novella‚ Heart of Darkness. Conrad’s book‚ the tale of the sailor Marlowe’s African adventure‚ is a study on the evils of colonialism. The two stories at first glance
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Clean Edge Razor: Splitting Hairs in Product Positioning Duanyi Feng 02/13/2013 1. What changes are occurring in the non-disposable razor category? * In US razor market‚ nondisposable razors experienced approximately 5% growth per year from 2007 to 2010. * Super-premium segment of nondisposable razor grew significantly. * Different kinds of product innovation appear in the market. * Replacement cycle has been shortened. * Media advertising expenditures rose faster than
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A secondary institution‚ the ultimate source for continuing knowledge and to find things of interests to make a career. In Graeme Woods “Is College Doomed?” and Yo-Yo Ma’s “Necessary Edges: Arts‚ Empathy‚ and Education” they discuss the importance of effective but immersive learning to change the way of teaching. However‚ there are aspects that can only be gained by attending college which is what schools should strive for. The ultimate purposes of higher education should be the globalization‚ and
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speaking. I call hogwash. The threat of zombie apocalypse should be the instant answer. I don’t know about other people but I‘ve seen the movies. Humans are one failed attempt at curing cancer away from losing our heads‚ because zombies eat brains. Nothing in this world should be scarier than facing that prospect. In these dark times of fear and uncertainty‚ it is always handy to know what to do. As with any other state emergency‚ the zombie apocalypse is no different; humans must stick to their “how
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Heart of Darkness‚ a novel by Joseph Conrad‚ and Apocalypse Now‚ a movie by Francis Ford Coppola can be compared and contrasted in many ways. By focusing on their endings and on the character of Kurtz‚ contrasting the meanings of the horror in each media emerges. In the novel the horror reflects Kurtz tragedy of transforming into a ruthless animal whereas in the film the horror has more of a definite meaning‚ reflecting the war and all the barbaric fighting that is going on. Conrad’s Heart of
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America’s Talent: Gone “Are We Losing Our Edge”‚ an article published in Time‚ written by Michael D. Lemonick‚ discusses the competitive edge that America has against the rest of the world. The thesis that Lemonick conveys are future scientist and engineers around the world moved to America for its enormous resources‚ academic freedom‚ and history of excellence. However‚ the times have changed‚ and these scientist and engineers are now moving to their native land to continue research and development
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