Case Study 3 Nov 2009 Bottled Water Industry 1. What are the strategy-shaping business and economic characteristics of the bottled water industry? What is the industry like? The global bottled water industry forecast is growing by 30% through 2010 to reach approximately $82 billion in revenue. Bottled water is thought to be safer than municipal tap water and an alternative choice to high calorie carbonated beverages. Focus on fitness‚ health‚ and the go-go lifestyle has made the United States’
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In most conuntries‚the bottled water is sold at a very low price; Bling H2O is the most expensive bottled water being sold in the world and is designed as a bottle of water for the rich.Bling H2O has begun entering the australian market affecting australia and the people live here. Bling H2O is targeting teenage australians .That because the teanages influenced by american idolism from media that is exposed in magazines‚TV‚newspapers‚internet to advertisement boards.Those people do not have to
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– Outline Tap and Bottled Water Goal: To persuade the audience that: 1. Bottled water is not better than tap water 2. They should start using reusable water bottles Introduction Bottled water is believed by many to be cleaner and safer than tap water… While in many cases bottled water is clean and kept at a good quality‚ it is almost equal in most aspects with tap water 1. Costs and value of bottled water Basically‚ I would like to convince you that bottled water is not all it’s made out
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which is way more than just the raw product itself. This has been done with bottled water recently globally over the past 30-40 years. It is now normal for people to stock up their fridge with bottled water in places like Cape Town where the standard of the tap water is exceptionally high and is one of the cleanest in the country. So how did this phenomena first happen? In 1977 in America a company launched bottled water called Perrier which was sold in a glass bottle. These drinks were targeted
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Liquid Asset Bottled water companies are industries that cause detremental damage to the environment and its customers. But according to law and American economics‚ they are doing nothing wrong. They are an ever-expanding industry generating record profits. In America and the rest of the world‚ economic growth is the epitome of great modernized success. Yes‚ the companies are over using a lot of fossil fuels such as crude oil and natural gas. Yes‚ they are ruining ecosystems by draining water tables until
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fresh water is drinkable‚the rest is in ice glaciers‚ Due to human intervention‚ the supply of freshwater is now unsustainably incompetent to meet with modern demand.Humans are now fully aware of the limitation of this natural capital and to cope with our dilemma have tried to regenerate as much of this natural capital as possible. As seen in the documentary Tapped‚ the bottled water industry is a main culprit for inadequate distribution of drinkable water.It is clear that we have a water problem
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Why are water bottles harmful? Bottled water wastes fossil fuels to transport and produce. Bottled water production in the United States used the energy of 32 and 54 million barrels of oil to make and transport plastic water bottles in 2007. 80% of bottled water isn’t recycled. Bottling and shipping water is the least energy efficient way to transport water that is used Chemical and physical properties of plastic water bottles Chemical properties: combustible‚ soluble Physical properties: High
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become one of the most dangerous things to consume. Bottled water is plaguing our environment and big corporations are making a huge profit from this necessity. The film Tapped delves into the ways that these big corporations are making big money off of bottled water‚ and what it is doing to our health and our environment. These companies are taking water from lakes without paying for it and they are creating drought. Then they are bottling up this water in plastic bottles which are harmful to human health
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Bottled water vs. tap water Water is an essential part to human life. We as humans need around eight to twelve cups per day to make up for the fact that throughout normal functions such as breathing and sweating we lose an average of ten cups per day. To make sure that we are healthy and everything runs properly‚ we must make sure we drink the right amount of water (msnbc.com‚ 2004). The one question when thinking about water is what type of water will you drink? The biggest controversy is bottled
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topic of tap water and bottle and why you should drink tap water. What are the types of waters and the facts of bottled water and tap water? What are the standards and regulations over bottled and tap water? Why you should drink tap water? Based on research I believe that tap water is a better choice because of the FDA regulations and standards places on it‚ the effect it has on the environment and the overall cost and health effects of tap water. Tap Water Vs Bottled Water What are the
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