2011 Trustees’ report and accounts Patron Her Majesty The Queen President His Royal Highness The Prince of Wales KG KT GCB OM Deputy presidents Her Royal Highness Princess Alexandra The Hon Lady Ogilvy LG GCVO The Countess Mountbatten of Burma CBE CD JP DL Honorary vice-presidents Lord Barnard TD The Rt Hon Baroness Chalker of Wallasey Sylvia‚ Countess of Limerick CBE Professor John McClure OBE Mrs Elspeth Thomas CBE DL Vice-presidents Mr Anthony Andrews Ms Angela Rippon OBE Mrs Maria Shammas
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Emotional context Red Bull’s essence is based on its authenticity and free soul. As such a modern and young brand‚ they demonstrate it through extreme sports and challenging events‚ where they provide customers with a product that gives them the strength and energy they are looking for. They have built deep and strong emotional links that connect with their audience through every visible element: logo‚ slogan and can. Logo. Red Bull Logo Red Bull´s gold and red logo has been consistent
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Federico Alcocer January 18‚ 2013 Mrs. Rivera 3B The Red Cross It was during 1919 in Paris after World War 1 had just finished‚ when the International Federation of Red Cross and Red Crescent Societies was founded (IFRC). The idea of having such a symbol as a Red Cross came from Henry Dunant in 1859. It all started when Dunant witnessed a bloody battle scene in Solferino‚ Italy. Over 40‚000 men laid dead or wounded in the battlefield without any medical help. It was from there and
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American Red Cross The American Red Cross‚ otherwise known as ARS‚ was founded by visionary leader Clara Barton in 1881. She was inspired by the work of the international Red Cross while she was in Europe during the Franco- Prussian War of 1870-1871. She was so inspired that she brought the model back to the United Stated and led the organization through its first domestic and international relief missions‚ including assisting the U.S. military during the Spanish-American War in 1898. The Red Cross
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the American Red Cross to care for American citizens in their time of need whenever disaster strikes. This would be no different if a zombie apocalypse were to occur. The Red Cross would carry out all of these duties as if they were dealing with a tsunami‚ wildfire‚ or even an act of terrorism. This includes finding a shelter in-place‚ maintaining proper communication with all citizens‚ having the appropriate supplies‚ and providing any medical attention that may be needed. The Red Cross would have
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Name – Sayali uday thigale Student id – 12991865 Subject name – strategic brand management Case Study name- (PRODUCT) RED (A) Lecturer name – Tutor name - Content 1) Current Background 2) Case Issues 3) Analysis of case 4) Formulation and Evaluation of alternative 5) Recommendation 6) Implementation
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The American Red Cross English 1A The American Red Cross provides care and hope to those in need. Gracious volunteers and donors have helped victims in disasters such as earthquakes‚ tsunamis‚ tornadoes‚ hazardous material spills‚ floods‚ transportation accidents‚ and hurricanes‚ as well as provided blood to those who desperately need it‚ and given hope and love to families with a member in the military. People rely on The Red Cross to help them in their time of great need. Suffering is the
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Some of the reasons for the Red Cross ethical dilemmas come from their executive turnover rate. The frequent turnover rate of CEOs has greatly weakened the organization’s ability to put controls into place. The President and CEO during the 9/11 attack‚ Bernadine Hartley was forced to resign due to mismanagement of response time. President and CEO Mark Evans was fired after the handling of Hurricane Katrina. During a brief time in 2007 when Mark Everson was President and CEO‚ he resigned due to
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wondered who started the American Red Cross? Well you’re looking at the person who started it. My name is Clarissa Harlowe Barton‚ but people just call me Clara Barton. I was born on December 25‚1821 in North Oxford‚ Massachusetts to Stephen and Sarah Stone Barton. I had four siblings and they were Dorothy‚ Stephen‚ David and Sally. Also I wasn’t married and I did not have any kids. In my lifetime I was a teacher ‚ a nurse in the army and president of the American Red Cross. So before I was a nurse in
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1. Explain the possible problems in the ethical culture of the Red Cross that created the issues discussed in this case. Ethical culture can be viewed as the character or decision making process the employees use to determine whether their responses to ethical issues are right or wrong. Ethical culture is driven by top management. The problems began with American Red Cross when the organization started to see a high rate of turnover in the executive level. The frequent executive turnover significantly
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