a series of signs that produced meanings. In his essay soap powder and detergents in “‘Mythologies’ Barthes describes about the myths of French daily life and explain how the media contributed to form the myths. According to barthers the advertisement and media repackage the popular idea so that it become selling. Barthes introduces the subject of soap-powders and detergents by identifying the benefits and the aim. For instance‚ the detergents have the possibility to save miners from silicosis. Then
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SWOT Analysis of the detergent powder Surf Excel (a famous product and famous brand of Hindustan Unilever Limited.) Assignment Submitted By‚ Assignment Submitted To‚ 1 Assignment Submitted By _______________ Index S.No Page No 1 About the product 3 2 About the company 6 3 SWOT Analysis 6 3.1 Strengths 10 3.2 Weakness 14 3.3 Opportunities 16 3.4 Threats 18 4 2 Particulars Conclusion 20 Assignment Submitted By _______________ About the product Surf Excel‚ launched
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Detergents A detergent is a surfactant or a mixture of surfactants with "cleaning properties in dilute solutions."[1] These substances are usually alkylbenzenesulfonates‚ a family of compounds that are similar to soap but are more soluble in hard water‚ because the polar sulfonate (of detergents) is less likely than the polar carboxyl (of soap) to bind to calcium and other ions found in hard water. In most household contexts‚ the term detergent by itself refers specifically to laundry detergent
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General process information Detergents are manufactured using a synthetic surfactant in place of the metal fatty acid salts that are used in soaps. Most of the powder detergents have soap in their mixture of ingredients‚ however it generally functions more as a foam depressant than as a surfactant. Powder detergents are manufactured using various processes‚ such as spray drying‚ agglomeration‚ dry mixing or a combination of these. Spray Drying Process The different stages / operations performed
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Market Analysis on Detergents The Detergent Market is one of the segments of the FMCG market in India that has high growth potential. The detergent based segment is divided into two broad categories - oil-based laundry soaps and synthetic detergents‚ including bars‚ powder‚ and liquids. The detergent market is mainly concentrated in the urban areas but the level of penetration in the rural for the past few years has been good. Market segmentation Detergent
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Ariel is a marketing line of laundry detergents made by Procter & Gamble. It is the flagship brand in Procter & Gamble’s European‚ Mexican‚ Japanese‚ Brazilian‚ Peruvian‚ Turkish‚ Filipino‚ Colombian‚ Chilean and Venezuelan portfolios. In some U.S. stores‚ Mexican Ariel is available. History Ariel first appeared on the UK market in 1967 and was the first detergent with stain-removing enzymes. It was a high-sudsing powder designed for twin-tub and top-loading washing machines. With the rise
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WASHING DETERGENTS Summary of Module 1 INDUSTRY OVERVIEW Washing powders and detergents are considered to be an important part of personal and home care product lines. The local detergent industry in Pakistan has flourished significantly over time and is still on the path diversification and development. During the periods of 1980s till the end of 90s‚ detergent bars had the major market share‚ in most of the market segments. The detergent powders through their extensive marketing campaigns
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Introduction Detergent is a material intended to assist cleaning. The term is sometimes used to differentiate between soap and other surfactants used for cleaning. The term detergent by itself is sometimes used to refer specifically to clothing detergent‚ as opposed to hand soap or other types of cleaning agents. Bangladesh has a detergent market of about 8.8 billion taka of which Unilever occupies a share of 48% making it the market leader. The major competitor brands in the detergent market for RIN are
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which helped us to understand the topics deeply which were untouched before. Any suggestions to improve are always welcomed. To Whom It May Concern: I‚ Dr. S.K. Laroiya‚ hereby authorize the following students‚ to conduct a comparative study on detergents. They are authorized to act on my behalf in all manners relating to conducting of this study. Any and all acts carried out by them on my behalf shall have the same affect as acts of mine. Name of Students: 1. 2. 3. 4. 5. 6. Siddharth Saraswat Saurabh
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DCITATION: http://www.epa.gov/dfe/pubs/laundry/techfact/keychar.htm Surfactants * Positive Environmental Characteristic: Biodegrade readily to compounds with low toxicity. Example: Straight carbon chain compounds like linear alcohol ethoxylates or betaine esters. * Key Characteristics of Concern: Toxicity to aquatic organisms‚ like fish (vertebrates)‚ daphnids (invertebrates) and algae; persistence in the environment; toxicity of biodegradation byproducts. * Example: Alkylphenol ethoxylates--biodegrade
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