KENYA INSTITUTE OF MANAGEMENT Unit Name : Strategic Project Management Unit Code : DCM 200 S/No. | Name of Candidate | Admission No. | Question No. | Signature | 01 | Walter Ndege | NRB/52932 | 01 | | 02 | Omulo Moses Orinda | NRB/47835 | 02 | | 03 | Kasaine Samuel Tima | NRB/49635 | 03 | | 04 | Grace Muthoni Mwangi | NRB/51164 | 04 | | WBA No. : 01 Assignment submited in partial fulfillment for the award of diploma in project management of Kenya
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are two main situational analysis techniques that are used within the industry to do this‚ SWOT and PEEST. Mintzberg and Waters (1985) wrote about the importance of an error free strategy formulation allowing for the most efficient path to be taken when achieving the chosen objective. With the use of a multitude of academic sources and my own notes I shall reveal the importance of this in relation to British Airways’ decision-making process. SWOT analysis The acronym SWOT highlights the importance
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About us * Ramya Holdings incorporated in 1987 and commenced operations in 1988 as Ramya Apparels (Pvt.) ltd. The company emerged as a manufacture and exporter of apparels to USA and EU markets. * To diversify into the Horticulture sector‚ Ramya Horticulture (Pvt.) Ltd was incorporated in 1998 operating Walpita Nursery and raised its arm to Ambewela and Wellawa Nurseries in 2000 and 2002 respectively. * As a result of re-structuring of operations‚ Trendywear (Pvt.) Ltd. was formed
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Holding Therapy What is Holding Therapy? Holding therapy was developed by Dr. Martha Welch in the late 1970s. Dr. Welch was a psychiatrist in New York who began using it with children with autism. Later‚ she outlined her form of therapy in a book titled‚ Holding Time (Welch‚ 1988). Originally‚ Dr. Welch discovered holding therapy with autistic children. Later‚ however‚ she began using this therapy with typical children as well and‚ in her opinion‚ discovered equally satisfying results
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Cheetah Corporation (M) Sdn Bhd 1.0 APPAREL INDUSTRY BACKGROUND During the eighties‚ Malaysia was the forth largest manufacturing export contributor of apparel. However‚ the industry had shown declining trends during the nineties as the government switched their focus towards the electronic and electrical industry and was prevailed by China‚ Bangladesh‚ Sri Lanka‚ Pakistan‚ Indonesia and Vietnam due to lower production cost‚ and cheap and longer hours labour. Between year 1999 and 2000‚ the industry
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Sime Darby Plantation Sdn. Bhd.’s first multinational corporation in Malaysia is one of the largest corporations in the whole of Southeast Asia. The company has a long history of international trading activities and is one of the most internationally integrated companies. The company‚ which has focused concentration on how the management gained internationalization knowledge and experience when operating the organization‚ has been a Malaysian multinational from its foundation as it became a Malaysian
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SWOT Analysis Guide The comprehensive guide to the SWOT analysis method In the following guide we will introduce you to several widely used strategic planning methods. They enable business executives and strategists to evaluate options‚ plan for the strategic goals and implement the changes necessary to achieve those goals. The evaluation version of the guide Distribution note: You may NOT distribute the original or modified version of the document. Check more information about licensing in
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least $7.5M and reverse declining sales trend • Conducted two SWOT analyses to determine best strategy – Emphasize Natural and increase drugstore presence • Developed advertising budget and implementation plan Flare Fragrances Agenda • SWOT – Savvy launch • SWOT – Natural emphasis and drugstore expansion • Financials – advertising budget and pro forma income statement • Implementation • Conclusion Flare Fragrances SWOT Analysis: Savvy Internal factors Strengths • Name • Favorable
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Corporate resources: Marketing Apple designs‚ manufactures and markets personal computers and related software‚ peripherals and personal computing and communicating solutions. How can Marketing and Sales achieve a competitive advantage and add value in the value chain? For example‚ customers are attracted to Apple’s Macintosh computers for a variety of reasons‚ including the reduced amount of training resulting from the Macintosh Computer’s intuitive ease of use‚ advanced graphics capabilities
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SWOT analysis is a basic‚ straightforward model that provides directionand serves as a basis for the development of marketing plans. Itaccomplishes this by assessing an organizations strengths (what anorganization can do) and weaknesses (what an organization cannot do) inaddition to opportunities (potential favorable conditions for an organization)and threats (potential unfavorable conditions for an organization). SWOTanalysis is an important step in planning and its value is oftenunderestimated
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