SWOT analysis of Sheraton Hong Kong Hotel. Strengths of Sheraton Hong Kong Hotel 1. Best Location and Seaview Hotel located at Tsim Sha Tsui‚ it is center of Hong Kong‚ many shopping complexes and near Hong Kong Space Museum‚ Cultural Center‚ and major corporate offices. MTR‚ Star Ferry and Bus Terminus are nearby. 2. Famous Brand 3. It also has a Grand Ballroom and 14 function rooms to host business meetings‚ large conference or celebration. Hotel offers meeting and business services including
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Sheraton in the Park Executive Summary One of the most noticed hospitality service providers is known by the name of SHERATON with an absolute commitment to customer satisfaction‚ this five star hotel is a great destination as a accommodation service provider‚ owned by Starwood Hotels and Resorts chain‚ every guest notice the innovative designs and marketing procedures that Starwood Hotels and Resorts does‚ but the most important and to complement all others efforts and that customer will not
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PART A- INTRODUCTION Sheraton is Starwood’s ’flagship’ brand‚ providing luxury hotel and resort accommodation. The origins of Sheraton date back to 1937 when the company’s founders‚ Ernest Henderson and Robert Moore‚ acquired their first hotel in Springfield‚ Massachusetts. Sheraton is Part of Starwood Hotels & Resorts Worldwide‚ Inc. Starwood Hotels & Resorts Worldwide‚ Inc. is one of the leading hotel and leisure companies in the world with 1‚169 properties in nearly 100 countries and 171
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ENVIRONMENTAL ANALYSIS OF SHERATON KAMPALA HOTEL BY ISLAM NURDIN VU1209-0103 NOVEMBER 2012 TABLE OF CONTENT 1.0 BACKGROUND 2.0 INTERNAL ENVIRONMENT 2.1 Men 2.2 Market 2.3 Materials 2.4 Machinery 2.5 Money 3.0 EXTERNAL ENVIRONMENT 3.1 MICRO ENVIRONMENT 3.1.1 Customers 3.1.2 Publics 3.1.3 Competitors 3.1.4 Suppliers 3.1.5 Marketing intermediaries 3.2 MACRO ENVIRONMENT 3.2.1 Political factors 3.2.2 Economic factors 3.2.3 Social-cultural factors 3
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introductory section‚ Sheraton Hotels and Resorts Worldwide‚ the owners of Sheraton Hotels intends to build a new hotel in Zimbabwe’s resort town of Victoria Falls. Victoria Falls being a popular destination is a prime tourism destination Sheraton Hotels and Resorts Worldwide identified Zimbabwe’s tourist towns as a potentially profitable location to build their latest state of the art hotel and have initiated this chapter of the project is to analyze the opportunities of developing this hotel by analyzing
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81202-2AMarketing Background Sheraton Hotels is the largest hotel chains of Starwood Hotel Group brand‚ it is also the Group’s second oldest hotel brands. Sheraton brand has been an attempt to maintain a high-quality image of the Sheraton Hotel in the world‚ more than half of local authorities selected for a five-star hotel. Sheraton headquarters in New York‚ White Plains. Mission statement "Starwood’s mission is to consistently exceed our guests’ expectations in terms of the products and services
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Service quality is becoming an important part in hotel industry. Thus‚ it is significant to measure and find effectiveness of service quality based on customers’ satisfaction.The paper is a brief analysis of service gap in Sheraton Macao Hotel. According to the questionnaires and investigation‚ we hope to find out the customers’ satisfaction in Sheraton Macao hotel and whether Sheraton Macao Hotel can satisfy her customers. Key words: Sheraton Macao Hotel‚ customers’ satisfaction. 1. Introduction
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.................................................3 SWOT Analysis.....................................................................................................4 Hilton Worldwide © MarketLine Page 2 Hilton Worldwide Company Overview COMPANY OVERVIEW Hilton Worldwide (or ‘the company’)‚ formerly Hilton Hotels Corporation* (HHC)‚ is one of the leading global hospitality companies. The company operates more than 3‚800 hotels in 91 countries around the world. It is headquar tered
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SWOT analysis of Hilton hotel Strengths • Hilton Hotel Corporation (HHC) is a well established organization and industry leader in the hotel‚ hospitality and gaming industry • HHC is well diversified across the industry with hotels in the high end‚ business and mid-priced classes in their product mix • HHC also possesses solid integration features such as owning the companies that manufacture its furniture and has invested in online reservation travel enterprises Weaknesses
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Analysis of Strength‚ Weakness‚ Opportunities and Threats (SWOT) And Revenue Projections for Hotel Orbit‚ Bagdogra Strengths 1. Locational advantage- Proximity to the Airport‚ Army and Air Force Base; 2. Huge Demand for rooms in Bagdora in the absence of any good hotels except Marina’s Motel in Bagdogra. Marina’s Motel has 24 rooms. Marina has ARR of more than Rs 2000 with an average occupancy of 70% plus. 3. Hotel Orbit in Siliguri is an established and strong brand.The
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